Tips

Blogging 101 - podcast

Linda Lee — Mon, 27 Mar 2023 11:54:54 GMT

Current Revision posted to Tips by Linda Lee on 3/27/2023 11:54:54 AM

Blogging is critical to every author’s platform. In this presentation, Blogging 101: WordPress for Authors, web designer and WordPress expert Linda Lee teaches the basics of blogging and the importance of having a defined approach to this activity. This in-depth webinar covers the following topics: what is a blog; what is CMS; what is WordPress; how to sign up with WordPress; choosing a free or self-hosted blog; what you need for a self-hosted blog; the importance of blog content; tips on adding and editing blog posts; tips for working with Microsoft Word; how to use blog tags and keywords; how often to publish content; and extra tools and resources for bloggers. By following the expert blogging tips in this presentation, you can start your own blog to help promote your book and yourself as an author.

Here is the handout referenced in the session that contains a summary of content and helpful resources:
www.authorlearningcenter.com/.../Linda-Lee-Handout-Blogging-101.pdf

www.authorlearningcenter.com/.../PCLindaLeeBlogging101Wordpress.mp3

Tags: fiction, Nonfiction, Subscriber, podcast

Blogging 101 - podcast

Linda Lee — Mon, 27 Mar 2023 11:54:35 GMT

Revision 2 posted to Tips by Linda Lee on 3/27/2023 11:54:35 AM

Here is the handout referenced in the session that contains a summary of content and helpful resources:
www.authorlearningcenter.com/.../Linda-Lee-Handout-Blogging-101.pdf

www.authorlearningcenter.com/.../PCLindaLeeBlogging101Wordpress.mp3

Tags: fiction, Nonfiction, Subscriber, podcast

Blog2Book: Repurposing Content to Discover the Book You've Already Written

Cathy Fyock — Fri, 21 May 2021 17:34:57 GMT

Current Revision posted to Tips by Cathy Fyock on 5/21/2021 5:34:57 PM

If you’ve been actively writing blog posts once a week for at least a year you may already have enough content for your next book! Join book coach and author, Cathy Fyock, as she provides tips and ideas for beginners when starting a blog. For those who want to take it to the next step and repurpose their existing blog posts into a book, you’ll learn how to create a unifying theme, how to assess blog posts for fit, and how to develop your project plan for getting your book done!

Here is the handout referenced in the session:
www.authorlearningcenter.com/.../Blog2Book_5F00_Fyock-ALC-Handout.pdf
www.authorlearningcenter.com/.../Blog2Book21.mp4

About the Presenter:
Cathy is The Business Book Strategist, and works with professionals and thought leaders who want to write nonfiction books as a business growth strategy. She is the author of ten books, including 'On Your Mark', 'Blog2Book', and 'Authority'. Her book, 'The Speaker Author: Sell More Books and Book More Speeches', became a #1 international bestseller in public speaking and speech writing, authorship, business consulting, publishing books and more. Since Cathy started her business in 2014, she has helped nearly 200 professionals become published authors. She believes that authors change the world, one word at a time.

Tags: Nonfiction, Subscriber, Recorded Webinar

Blog2Book: Repurposing Content to Discover the Book You've Already Written - recorded webinar

Cathy Fyock — Fri, 21 May 2021 15:49:13 GMT

Revision 5 posted to Tips by Cathy Fyock on 5/21/2021 3:49:13 PM

Here is the handout referenced in the session:
www.authorlearningcenter.com/.../Blog2Book_5F00_Fyock-ALC-Handout.pdf
www.authorlearningcenter.com/.../Blog2Book21.mp4

Tags: Nonfiction, Subscriber, Recorded Webinar

Blog2Book: Repurposing Content to Discover the Book You've Already Written - recorded webinar

Cathy Fyock — Fri, 21 May 2021 15:39:41 GMT

Revision 4 posted to Tips by Cathy Fyock on 5/21/2021 3:39:41 PM

Here is the handout referenced in the session:
www.authorlearningcenter.com/.../Blog2Book_5F00_Fyock-ALC-Handout.pdf

About the Presenter:
Cathy is The Business Book Strategist, and works with professionals and thought leaders who want to write nonfiction books as a business growth strategy. She is the author of ten books, including 'On Your Mark', 'Blog2Book', and 'Authority'. Her book, 'The Speaker Author: Sell More Books and Book More Speeches', became a #1 international bestseller in public speaking and speech writing, authorship, business consulting, publishing books and more. Since Cathy started her business in 2014, she has helped nearly 200 professionals become published authors. She believes that authors change the world, one word at a time.

Tags: Nonfiction, Subscriber, Recorded Webinar

How to Create Your Blog Calendar for the Year

Cathy Fyock — Wed, 20 Jan 2021 13:24:16 GMT

Current Revision posted to Tips by Cathy Fyock on 1/20/2021 1:24:16 PM

You know that having a monthly blog will build your readership tribe and create loyal readers, but how do you create a monthly plan for blogging? Join Cathy Fyock, The Business Book Strategist, in this interactive session as she guides you through writing prompts designed to help identify opportunities to write throughout the year, linking your book's topic to seasonal issues and themes. Cathy will also provide you with tips and tricks for writing more quickly and effectively--for your blog and your book. Be sure to have your favorite writing tools handy for this engaging session!

www.authorlearningcenter.com/.../HowtoCreateYourBlogCalendarfor2018.mp4

About the Presenter:
Cathy is The Business Book Strategist, and works with professionals and thought leaders who want to write nonfiction books as a business growth strategy. She is the author of nine books, including On Your Mark and Blog2Book. Her newest book, The Speaker Author: Sell More Books and Book More Speeches, became a #1 international bestseller in public speaking and speech writing, authorship, business consulting, publishing books and more. Since Cathy started her business in 2014, she has helped more than one-hundred-and-eighty professionals become published authors. She believes that authors change the world, one word at a time.

Tags: Nonfiction, Subscriber, Recorded Webinar

Blogging for Authors: Beginner Level

Erik Deckers — Tue, 29 Sep 2020 19:38:21 GMT

Current Revision posted to Tips by Erik Deckers on 9/29/2020 7:38:21 PM

• Recommended blog platforms for beginners
• What type of content will engage readers
• Advice on how to maintain your blog going forward
• Answers to all of your blog-related questions
www.authorlearningcenter.com/.../BloggingforAuthorsBeginnerLevel2020.mp4

About the Presenter:
Erik Deckers is the president of Pro Blog Service, a content marketing agency with clients throughout the United States. He is also the co-author of Branding Yourself, No Bull**** Social Media, and The Owned Media Doctrine. Erik has been blogging since 1997, and a newspaper humor columnist since 1994. He has written several radio and stage plays, numerous business articles, and a fiction novel titled Mackinac Island Nation. Erik was the Spring 2016 writer-in-residence at the Jack Kerouac House in Orlando, FL, and now serves on their board of directors.

Tags: fiction, Nonfiction, Subscriber, Recorded Webinar

Blogging for Authors: Beginner Level

Author Learning Center — Tue, 29 Sep 2020 19:37:26 GMT

Revision 3 posted to Tips by Author Learning Center on 9/29/2020 7:37:26 PM

Tags: fiction, Nonfiction, Subscriber, Recorded Webinar

How Authors Can Use Blogging and Social Networking to Get Their Work Published

Debra Eckerling — Fri, 24 Apr 2020 19:34:53 GMT

Current Revision posted to Tips by Debra Eckerling on 4/24/2020 7:34:53 PM

If you are not already writing for publications, author, goal coach, and project catalyst Debra Eckerling strongly suggests starting a blog. Your blog shows what you have to offer and can lead to paid writing opportunities in print and online. While writing your blog is something you’ll do for free, it shows others your expertise. When it comes time to pitch to a publication, you’ll have an easily reachable portfolio. Finding people to pitch to is a matter of searching online and making connections. Eckerling suggests joining Facebook groups or reaching out to your LinkedIn network to see if anyone can help you find a platform. See how others can help you, but also find out how you can help them.

www.authorlearningcenter.com/.../HowAuthorsCanUseBloggingandSocialNetworkingtoGetTheirWorkPublished.mp4

Tags: fiction, Nonfiction, video

Advice for Planning and Launching an Author Blog

Debra Eckerling — Fri, 24 Apr 2020 19:32:07 GMT

Current Revision posted to Tips by Debra Eckerling on 4/24/2020 7:32:07 PM

Blogs are an easily customizable platform for authors, explains author, goal coach, and project catalyst Debra Eckerling. You may choose to write long or short pieces, post videos, podcasts, or something else – there are plenty of possibilities! Before launching your blog, Eckerling suggests identifying the purpose of your blog first. Who is your audience, and what will they gain from visiting your blog? What will make your blog unique? Focusing on your goals will both help you and your readers.

www.authorlearningcenter.com/.../AdviceforPlanningandLaunchinganAuthorBlog.mp4

Tags: fiction, Nonfiction, Subscriber, video

Author Jonathan Brown on His Blog Strategy and How it Has Evolved

Jonathan Brown — Fri, 20 Mar 2020 16:06:05 GMT

Current Revision posted to Tips by Jonathan Brown on 3/20/2020 4:06:05 PM

Author Jonathan Brown first started blogging to strengthen his writing. Now, he has started to include more written interviews with fellow writers. Brown will email questions to his interviewees and post their responses on his blog, which is sent out to his newsletter subscribers. In these interviews, Brown will ask questions he knows his readers will be interested in, as well as a few of his own. He’ll also ask his interviewees to finish off a short story he has created, so they can share their writing and creativity. While he wants to spend more time writing books than on his blog, Brown knows that the blog work can be useful for his professional development. He has also considered starting a podcast one day, and the written interviews are good practice.

www.authorlearningcenter.com/.../AuthorJonathanBrownonHisBlogStrategyandHowitHasEvolved.mp4

Tags: fiction, Nonfiction, Subscriber, video

Blogging for Authors: Beginner Level

Erik Deckers — Wed, 28 Aug 2019 14:38:13 GMT

Revision 2 posted to Tips by Erik Deckers on 8/28/2019 2:38:13 PM

A blog can be a great complement to your author platform and provide a powerful way for you to engage your target readers. If you are interested in starting your own blog but aren't entirely sure how to do it, this session is for you! Professional blogger, author, and WordPress aficionado Erik Deckers says it's actually pretty easy if you know where to start. Deckers shares recommended blog platforms for beginners, explains what type of content will engage readers, provides advice on how to maintain your blog going forward, and answers all of your blog-related questions.

www.authorlearningcenter.com/.../BloggingforAuthorsBeginnerLevel.mp4

About the Presenter:
Erik Deckers is the president of Pro Blog Service, a content marketing agency with clients throughout the United States. He is also the co-author of Branding Yourself, No Bull**** Social Media, and The Owned Media Doctrine. Erik has been blogging since 1997, and a newspaper humor columnist since 1994. He has written several radio and stage plays, and numerous business articles. Erik was the Spring 2016 writer-in-residence at the Jack Kerouac House in Orlando, FL, and now serves on their board of directors.

Tags: fiction, Nonfiction, Subscriber, Recorded Webinar

Blogging for Authors: Beginner Level

Author Learning Center — Wed, 28 Aug 2019 14:31:40 GMT

Revision 1 posted to Tips by Author Learning Center on 8/28/2019 2:31:40 PM

www.authorlearningcenter.com/.../BloggingforAuthorsBeginnerLevel.mp4

About the Presenter:
Erik Deckers is the president of Pro Blog Service, a content marketing agency with clients throughout the United States. He is also the co-author of Branding Yourself, No Bull**** Social Media, and The Owned Media Doctrine. Erik has been blogging since 1997, and a newspaper humor columnist since 1994. He has written several radio and stage plays, and numerous business articles. Erik was the Spring 2016 writer-in-residence at the Jack Kerouac House in Orlando, FL, and now serves on their board of directors.

Tags: fiction, Nonfiction, Subscriber, Recorded Webinar

Tips for Creating Engaging Content for an Author Blog

Marlan Warren — Mon, 17 Jun 2019 19:11:01 GMT

Current Revision posted to Tips by Marlan Warren on 6/17/2019 7:11:01 PM

Because of the abundance of online content, it can be overwhelming to attempt creating blog content that stands out and captures new readers. Marlan Warren, Author and Publicist with Roadmap Communications, explains how to create blog content that engages an audience. First and foremost, Warren says that bloggers need to know their audience. If they’re writing a blog, they need to know what type of content their audience is looking for and what keywords they’re searching for. Second, she advises bloggers to stay up-to-date on industry trends and provide that information to their audience. This keeps a blog relevant and develops a tone of authority that compels readers to follow future posts. Warren also mentions that this content is especially helpful when it teaches skills like “how to record an audiobook” or “how to print on demand.” Watch the clip below to learn how to select and write content that your audience wants to read!

www.authorlearningcenter.com/.../TipsforCreatingEngagingContentforanAuthorBlog.mp4

Tags: fiction, Nonfiction, Subscriber, video

Tips for Creating Engaging Content for an Author Blog

Author Learning Center — Mon, 17 Jun 2019 16:21:35 GMT

Revision 1 posted to Tips by Author Learning Center on 6/17/2019 4:21:35 PM

www.authorlearningcenter.com/.../TipsforCreatingEngagingContentforanAuthorBlog.mp4

How to Ensure a Blog Ranks in Google Search Results

Erik Deckers — Mon, 04 Feb 2019 12:40:15 GMT

Current Revision posted to Tips by Erik Deckers on 2/4/2019 12:40:15 PM

Do you know if anyone is reading your content? Writing a blog doesn’t guarantee anyone will be able to find it and read it. Erik Deckers, author and president of Pro Blog Service, explains how to format online content in a way that will make it searchable. Deckers Is one of the original bloggers and his online career began in 1997. He’s seen the rapid evolution of online content and explains the changes that have happened over the last few years. While access to blogging has become easier, more is expected from online writing. With the changes in online content, Google has also changed. It’s gotten smarter to outsmart people who are trying to cheat the system and are writing for the algorithms. He gives a few tips for making sure Google finds your blog but, in the end, says that high rankings ultimately come from quality writing. “It’s always about words. It has been about words since before we had blogging software,” says Deckers. Listen to the clip below to learn how he customizes his content so that Google will rank it higher in a search!

www.authorlearningcenter.com/.../HowtoEnsureaBlogRanksinGoogleSearchResults.mp4

Tags: fiction, Nonfiction, Subscriber, video

How a Journalistic Approach Can Benefit Blog Writing

Erik Deckers — Mon, 04 Feb 2019 12:39:26 GMT

Current Revision posted to Tips by Erik Deckers on 2/4/2019 12:39:26 PM

Using principles from a journalistic style can improve an author’s craft and hone storytelling. Most authors have previous experience that influences the way they write. Some have experience in writing research reports, marketing copy, grants, or sales pitches. Bringing tips from various experiences can be useful, especially for blog writing, and journalism is an excellent example of this. Erik Deckers, Author and President of Pro Blog Service, talks about what he has learned from being a humor columnist and long-time blogger. The biggest stylistic influences on his writing are the inverted pyramid and a “short and punchy” method of writing. In the inverted pyramid style, the most important information is given at the beginning of an article, specifically in the lead—the first sentence. This method compresses writing so that people are interested enough to keep reading. These journalistic principles have assisted Deckers in blog writing, but have also influenced the rest of his writing. What journalistic principles can you adopt to make your blog posts clear and compelling?

www.authorlearningcenter.com/.../HowaJournalisticApproachCanBenefitBlogWriting.mp4

Tags: fiction, Nonfiction, video

How to Ensure a Blog Ranks in Google Search Results

Author Learning Center — Fri, 01 Feb 2019 17:17:23 GMT

Revision 2 posted to Tips by Author Learning Center on 2/1/2019 5:17:23 PM

www.authorlearningcenter.com/.../HowtoEnsureaBlogRanksinGoogleSearchResults.mp4

Tags: fiction, Nonfiction, Subscriber, video

How a Journalistic Approach Can Benefit Blog Writing

Author Learning Center — Fri, 01 Feb 2019 17:14:57 GMT

Revision 2 posted to Tips by Author Learning Center on 2/1/2019 5:14:57 PM

www.authorlearningcenter.com/.../HowaJournalisticApproachCanBenefitBlogWriting.mp4

Tags: fiction, Nonfiction, video

How to Ensure a Blog Ranks in Google Search Results

Author Learning Center — Fri, 01 Feb 2019 13:13:38 GMT

Revision 1 posted to Tips by Author Learning Center on 2/1/2019 1:13:38 PM

www.authorlearningcenter.com/.../HowtoEnsureaBlogRanksinGoogleSearchResults.mp4

Tags: fiction, Nonfiction, Subscriber, video