https://www.authorlearningcenter.com/marketing/book-reviews/en-USTelligent Community 10https://www.authorlearningcenter.com/marketing/book-reviews/w/others/8494/how-to-tap-into-audiences-and-communities-to-get-reviewsFri, 17 Jul 2026 13:34:00 GMT809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:0d20cbca-3b67-4603-8b32-41de175fab1fElizabeth BreedenOne of the most common questions Elizabeth Breeden gets from Simon Element's and Simon Acumen's author clients is, "How do I get book reviews?" She wants authors to know that reviews are much more attainable than they think. She first encourages authors to start garnering reviews early on in the process by identifying the audiences and communities they already have access to in their network. These can be people on your email list, followers on social media, members of professional organizations, work colleagues, or peers. When you acquire positive feedback and reviews early on, you can use them on your book sales pages, in social media posts, or in advertisements. Breeden also recommends building an advance review copy (ARC) team. This can include twenty or more people you trust and enlist to read an early copy of your book and help build excitement for your book at launch. You will want to give them guidance on leaving reviews online as soon as the book goes on sale, sharing the book on social media, and providing quotes for advertising and promotions. All of this is cumulative and adds up over time, she says. www.authorlearningcenter.com/.../HowtoTapintoAudiencesandCommunitiestoGetReviews.mp4fictionNonfictionvideohttps://www.authorlearningcenter.com/marketing/book-reviews/w/amazon/7949/amazon-algorithms-101Wed, 08 Jul 2026 19:08:00 GMT809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:0dff3a3d-b1b5-4a97-be25-caa8018c1a00Keri-Rae BarnumWe all know that you can pay for Amazon to boost your book on their site with Amazon Advertising. But did you know that you can also work with Amazon’s algorithms to naturally improve your book’s visibility on their site for FREE? In Amazon Algorithms 101, Keri-Rae Barnum of New Shelves Books discusses the most recent algorithm updates on Amazon and 4 easy hacks you can use to make sure your book shows up in more Amazon searches without paying a thing. She covers what Amazon algorithms and SEO (search engine optimization) are and how to increase and optimize both for a book listing utilizing: • Categories and Ranking • Keywords • Outside Traffic • Reviews Here is the handout referenced in the session: www.authorlearningcenter.com/.../Amazon-Algorithms_5F00_Handout-ALC-2026.pdf www.authorlearningcenter.com/.../AmazonAlgorithms1012026.mp4 About the Presenter: Keri-Rae Barnum is the Owner and CEO of New Shelves Books and the author of "Tough Love for Indie Authors: An Honest Look at What it Takes to Win in Self-Publishing." Her focus is helping publishers and authors skip the “learning curve” and become truly successful at advertising, review acquisition and book sales online, in libraries, and in stores. She is a keyword expert and creator of highly successful Amazon and online ads. She can be found at www.newshelves.com .fictionNonfictionSubscriberRecorded Webinarhttps://www.authorlearningcenter.com/marketing/book-reviews/w/others/8469/social-proof-for-authors-how-to-get-book-reviews-that-sell-books-for-youWed, 11 Feb 2026 21:25:00 GMT809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:e25c6deb-e9d4-4eda-ad3f-13651bb042a9A.G. BilligAre you struggling to get your book noticed in a crowded marketplace? You’ve poured your heart into writing, but without reviews, your book may be invisible to potential readers. The good news? Reviews aren’t just feedback. They’re powerful social proof that can dramatically increase sales. In this action-packed webinar, discover how to turn your readers into enthusiastic advocates for your book. You’ll learn why social proof matters, how to strategically gather authentic reviews, and, most importantly, how to leverage those reviews to sell more books, without feeling pushy or spammy. Author and book marketing expert A.G. Billig covers: • The psychology behind why reviews influence buying decisions • Proven strategies for getting reviews before and after your book launches • How to identify and reach the right reviewers—readers, bloggers, and influencers • Tools and templates to streamline review requests and follow-ups • Ways to use reviews as marketing assets across social media, email, and ads Whether you’re a first-time author or an experienced self-publisher, this webinar will give you practical, ready-to-use tactics to build credibility, attract more readers, and grow your book sales. Don’t let your hard work sit unnoticed. Learn how a handful of well-placed reviews can become your most powerful marketing tool. Walk away with strategies you can implement immediately—and start turning reviews into revenue. Start letting your readers do the selling for you! Here is the handout referenced in the session: www.authorlearningcenter.com/.../Social-Proof-for-Authors_5F00_Handout.pdf www.authorlearningcenter.com/.../SocialProofforAuthorsHowtoGetBookReviewsThatSellBooksforYou.mp4 About the Presenter: A.G. Billig is a bestselling published author of fiction and nonfiction books. As founder of the award-winning educational center Self-Publishing Mastery, she uses her book marketing and publishing expertise to help authors become successful. She has a BA in Languages and Literatures (English and French) and a Master’s Degree in Public Relations and Communication. For the past ten years, she has hosted and produced radio and TV shows, built awareness and drove sales for various international brands as a PR and marketing expert, and helped authors just like you to achieve number one bestseller status.fictionNonfictionSubscriberRecorded Webinarhttps://www.authorlearningcenter.com/marketing/book-reviews/w/amazon/7949/amazon-algorithms-101?CommentId=f8d96c5e-5b2a-414a-9d92-19e89998e2fdThu, 12 Jun 2025 14:51:00 GMT809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:f8d96c5e-5b2a-414a-9d92-19e89998e2fdKeith OgorekGlad this was helpful to you.https://www.authorlearningcenter.com/marketing/book-reviews/w/amazon/7949/amazon-algorithms-101?CommentId=5d2e40f1-c220-41cd-af85-75072856063fTue, 10 Jun 2025 18:26:00 GMT809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:5d2e40f1-c220-41cd-af85-75072856063fGerald RobisonOf all the ALC programs I've been a part of, this one has been the most jam-packed with practical, how-to information. It was a weak part of what I've been doing and now I know what to do, how to do it and where to find what I need. Thanks SO much!https://www.authorlearningcenter.com/marketing/book-reviews/w/others/8056/obtaining-and-featuring-book-reviewsThu, 17 Apr 2025 12:30:00 GMT809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:5aae2160-3368-45e4-9795-9d68ea73dfa3Beth Kallman WernerThe Good, The Bad, and the Ugly Reviews are a critical, but challenging part of any book’s marketing strategy. Authors rely on reviews to build credibility and word of mouth marketing, while readers rely on them to decide whether to purchase a book. In this webinar, book marketing advisor Beth Kallman Werner addresses these important questions: • Why are book reviews important? • What are various sources of book reviews, both paid and unpaid? • Is it really ok to pay for book reviews? • What happens if I get a negative review? • How do I get the most value from a good review? • Where do reviews fit into my overall marketing plan? Learn how acquiring and using book reviews in your marketing communications can add significant value to your book marketing plan. Here is the handout referenced in the session: www.authorlearningcenter.com/.../ALC-Handout-_2D00_-Book-Reviews_5F00_Werner.pdf www.authorlearningcenter.com/.../ObtainingandFeaturingBookReviews.mp4 About the Presenter: Author Connections (AC) has been serving a global roster of author and publisher clients since 2010. AC is devoted to editing and marketing excellent content for discerning readers. As former Director of Marketing & Sales for Kirkus Reviews, Beth worked with major houses and indie authors on book reviews and title campaigns for any size budget. Since launching Author Connections, Beth has worked on more than two hundred titles in fiction and nonfiction, adult and children’s books; many earning multiple marketplace awards and accolades. Beth is Advisor to the Next Generation Indie Book Awards (NGIBA), a Partner Member of the Alliance of Independent Authors (ALLi), and Author Connections has earned the coveted Seal of Excellence from the Association of Independent Authors (AiA). Beth’s own book, "Travels of an Independent Woman", is scheduled for September 2026. For more information on Author Connections and the services offered, visit https://authorconnections.com/ .fictionNonfictionSubscriberRecorded Webinarhttps://www.authorlearningcenter.com/marketing/book-reviews/w/amazon/7949/amazon-algorithms-101?CommentId=346d8cd7-2c50-4c04-a8f1-86167633b8daFri, 16 Aug 2024 16:20:00 GMT809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:346d8cd7-2c50-4c04-a8f1-86167633b8daKeith OgorekGlad you found it helpfulhttps://www.authorlearningcenter.com/marketing/book-reviews/w/amazon/7949/amazon-algorithms-101?CommentId=20fcb8bb-7c11-40de-9ab6-2141e7e10cb6Thu, 15 Aug 2024 04:09:00 GMT809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:20fcb8bb-7c11-40de-9ab6-2141e7e10cb6Margaret Keene SrirachVery helpful. Thank you.https://www.authorlearningcenter.com/marketing/book-reviews/w/others/8101/reviews-for-authors-insider-tips-for-how-to-get-reader-reviewsWed, 27 Mar 2024 21:05:00 GMT809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:9c38be02-00c8-4789-97b6-ffd2cf0ef429Keri-Rae BarnumA great review provides social proof for your book and can help turn book browsers into buyers. But authors know that building up reviews for your book can be much harder than it sounds. What can you do once you’ve exhausted your list of family and friends and are still struggling to wrangle a handful of reviews? Keri-Rae Barnum of New Shelves Books joins us to share insider tips on where to find new reviewers for your book, and how to ask for reviews and actually get results. Here is the handout referenced in the session: www.authorlearningcenter.com/.../ReviewsforAuthors_5F00_Handout-24.pdf www.authorlearningcenter.com/.../ReviewsforAuthorsInsiderTipsforHowtoGetReaderReviews24.mp4 About the Presenter: Keri-Rae Barnum is the Owner and CEO of New Shelves Books. Over the last few years, Keri has parlayed her 15 years of varied marketing experiences and turned her attention to book sales and marketing. Her focus and strengths are helping publishers and authors skip the “learning curve” and become truly successful at advertising, review acquisition and book sales online, in libraries, and in stores. She is a keyword expert and creator of highly successful Amazon and online ads. She can be found at www.newshelves.com .fictionNonfictionSubscriberRecorded Webinarhttps://www.authorlearningcenter.com/marketing/book-reviews/w/others/6211/four-tips-for-getting-book-reviews---article?CommentId=fe1e5e6a-4229-44d5-987f-af526ad128bbTue, 26 Mar 2024 20:30:00 GMT809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:fe1e5e6a-4229-44d5-987f-af526ad128bbMarylee MartinExcellent advice. Thanks for sharing.https://www.authorlearningcenter.com/marketing/book-reviews/w/others/8339/the-best-ways-for-authors-to-acquire-meaningful-reviewsFri, 02 Feb 2024 20:25:00 GMT809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:3ce190f0-e3ca-4fc8-b36b-dbd6442bc648Elizabeth HawkinsAcquiring book reviews, both professional and reader, is an important aspect of book marketing, as reviews can influence whether readers want to purchase a book, and whether decision-makers want to consider a book for an opportunity. W Publishing Group Publicity Manager Elizabeth Hawkins begins reaching out for reviews for her authors' books at least nine months to a year in advance of release. She recommends authors do the same on their own, along with making a list of who they know that could possibly provide a review. Nonfiction authors are encouraged to reach out to experts in their field to request reviews or testimonials. Hawkins is always pleasantly surprised by the meaningful collaborations that can be created when an author takes a chance on reaching out to people they may not know. Per Hawkins, garnering both professional and reader reviews takes time, planning, and reaching out, maybe even more than once. She says the key to obtaining reviews is being persistent in a respectful way. Authors can also work with a publicist to write and distribute a press release, which can bring a lot of attention to a book. Once reviews are acquired, Hawkins recommends using some of the best reviews in all marketing efforts, as this can garner more opportunities. www.authorlearningcenter.com/.../TheBestWaysforAuthorstoAcquireMeaningfulReviews.mp4fictionNonfictionvideohttps://www.authorlearningcenter.com/marketing/book-reviews/w/others/6211/four-tips-for-getting-book-reviews---article?CommentId=f433f903-688d-4fe3-bcff-000ee0588071Sat, 09 Sep 2023 11:22:00 GMT809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:f433f903-688d-4fe3-bcff-000ee0588071Keith OgorekGlad you found this helpful. Lots more great advice and insight available to you as an ALC member. Just use the search function at the top of the page to find helpful information on any topic of .https://www.authorlearningcenter.com/marketing/book-reviews/w/others/6211/four-tips-for-getting-book-reviews---article?CommentId=e0155097-152f-4048-8194-969e3d6f9c5eThu, 07 Sep 2023 20:28:00 GMT809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:e0155097-152f-4048-8194-969e3d6f9c5eMwaanga A MicheloThank you for opening my eyes on this topic.https://www.authorlearningcenter.com/marketing/book-reviews/w/amazon/8247/amazon-attribution-links-for-authorsThu, 13 Jul 2023 17:28:00 GMT809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:88dee570-1819-4549-a903-aa860ef9efe6Keri-Rae BarnumHave you ever run ads for your book on social media that reported lots of activity and clicks but you weren’t sure if the ads were generating sales? Or perhaps you have been promoting your book in multiple ways and would like more solid sales data on what works to sell your book… and what doesn’t? Thanks to Amazon Attribution links, a new tool available for free to all authors, you can now track the effectiveness of your ads and marketing on multiple platforms while gaining real time sales data from Amazon. In this session, New Shelves Books CEO Keri-Rae Barnum teaches us about Amazon Attribution links and how to use them to improve your book marketing ROI. She covers: • What Amazon Attribution links are • How to set-up and use an Amazon Attribution link to collect sales data • Tips for improving your book marketing ROI using Amazon Attribution links • 4 Places to use Amazon Attribution links for better sales tracking Here is the handout referenced in the session: www.authorlearningcenter.com/.../ALC-Handout_5F00_Amazon-Attribution-23.pdf www.authorlearningcenter.com/.../AmazonAttributionLinksforAuthors.mp4 About the Presenter: Keri-Rae Barnum is the Owner and CEO of New Shelves Books. Over the last few years, Keri has parlayed her 15 years of varied marketing experiences and turned her attention to book sales and marketing. Her focus and strengths are helping publishers and authors skip the “learning curve” and become truly successful at advertising, review acquisition and book sales online, in libraries, and in stores. She is a keyword expert and creator of highly successful Amazon and online ads. She can be found at www.newshelves.com .fictionNonfictionSubscriberRecorded Webinarhttps://www.authorlearningcenter.com/marketing/book-reviews/w/others/8101/reviews-for-authors-insider-tips-for-how-to-get-reader-reviews?CommentId=3bd7b0fb-4ddb-428d-bfaf-6cc144822dbfSun, 29 Jan 2023 19:23:00 GMT809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:3bd7b0fb-4ddb-428d-bfaf-6cc144822dbfKeith OgorekCongratulations Greg. I know this has been a long journey but excited to see you reached your goal to be published .https://www.authorlearningcenter.com/marketing/book-reviews/w/others/8101/reviews-for-authors-insider-tips-for-how-to-get-reader-reviews?CommentId=53cc23aa-596c-47ce-936e-d32637e3f365Fri, 27 Jan 2023 00:34:00 GMT809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:53cc23aa-596c-47ce-936e-d32637e3f365Greg DunnVery helpfull, especially since I just launched my novel Mall /https://www.authorlearningcenter.com/marketing/book-reviews/w/others/8101/reviews-for-authors-insider-tips-for-how-to-get-reader-reviews?CommentId=90e2cea9-e249-4305-9d16-cdff9b7f49c2Thu, 19 Jan 2023 22:27:00 GMT809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:90e2cea9-e249-4305-9d16-cdff9b7f49c2William VasilakisExcellent workshop..gained much insight on this great marketing tool. I truly loved this as a first time author.Thank you so much.https://www.authorlearningcenter.com/marketing/book-reviews/w/others/8101/reviews-for-authors-insider-tips-for-how-to-get-reader-reviews?CommentId=bb57b4b5-a104-4291-a920-0f221217a04eSat, 19 Nov 2022 12:55:00 GMT809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:bb57b4b5-a104-4291-a920-0f221217a04eKeith OgorekGlad you found it helpful. Lots of other great expert advice on the site. Just type in your topic in the search bar at the top of the page and you will find what you are looking for or needing an answer to.https://www.authorlearningcenter.com/marketing/book-reviews/w/others/8101/reviews-for-authors-insider-tips-for-how-to-get-reader-reviews?CommentId=1a4e78dd-dea9-4f2e-884d-ff1c80d79724Tue, 15 Nov 2022 13:13:00 GMT809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:1a4e78dd-dea9-4f2e-884d-ff1c80d79724Dan FlemingYour video was very helpful, and I plan to use your tips to get reviews. Thankshttps://www.authorlearningcenter.com/marketing/book-reviews/w/advance-review-copies/6582/what-is-an-advance-review-copy-and-how-is-it-useful-for-authors---article?CommentId=2b29e511-3a7c-48b6-8e29-3c1f49970ae0Tue, 23 Aug 2022 15:33:00 GMT809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:2b29e511-3a7c-48b6-8e29-3c1f49970ae0Kim PhillipsThank you for this article. Now I understand why I see samples of books in various outlets.