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<?xml-stylesheet type="text/xsl" href="https://www.authorlearningcenter.com/utility/feedstylesheets/rss.xsl" media="screen"?><rss version="2.0" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/" xmlns:wfw="http://wellformedweb.org/CommentAPI/"><channel><title>Events</title><link>https://www.authorlearningcenter.com/marketing/events/</link><description /><dc:language>en-US</dc:language><generator>Telligent Community 10</generator><item><title>Wiki Page: Public Speaking for Authors: from Page to Stage</title><link>https://www.authorlearningcenter.com/marketing/events/w/speaking-engagements/8474/public-speaking-for-authors-from-page-to-stage</link><pubDate>Tue, 24 Mar 2026 18:59:00 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:26c08f59-a13a-43d8-8ffb-efce6eb55f03</guid><dc:creator>Steve Piacente</dc:creator><description>This webinar with author and communications coach Steve Piacente shows authors how to turn what works on the page into something that lands with real people, in real time, when they speak. It’s a practical, no-fluff session on saying less, saying it clearly, and leading an audience so they remember you, not just your book. Here is the handout referenced in the session: www.authorlearningcenter.com/.../ALC-Handout-_2D00_-Page-to-Stage_5F00_Piacente.pdf www.authorlearningcenter.com/.../PublicSpeakingforAuthorsfromPagetoStage.mp4 About the Presenter: Steve Piacente is a longtime journalist, communications coach, and storyteller who helps smart people sound clear, confident, and human when the spotlight’s on. He spent years as a reporter and editor covering high-stakes stories, then built a second career training executives, scientists, and authors to handle live audiences, tough questions, and unscripted moments without sounding stiff or salesy. As Training Director at the Communication Center in Washington, D.C., Steve works with thought leaders, subject-matter experts and others who know their material but struggle to make it land out loud. His approach is practical, direct, and grounded in real-world speaking situations like readings, panels, interviews, podcasts, and virtual events. He believes audiences don’t want more information - they want to be led somewhere interesting. Steve is also the author of three self-published novels, including Pretender, described by Kirkus Reviews as “haunting in today’s political environment.”</description><category domain="https://www.authorlearningcenter.com/marketing/events/tags/fiction">fiction</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Nonfiction">Nonfiction</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Subscriber">Subscriber</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Recorded%2bWebinar">Recorded Webinar</category></item><item><title>Wiki Page: Elevate Your Interview Skills in the New Year</title><link>https://www.authorlearningcenter.com/marketing/events/w/interviews/8463/elevate-your-interview-skills-in-the-new-year</link><pubDate>Wed, 17 Dec 2025 21:41:00 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:33e15ef3-7d9a-42d0-9555-aff98205b753</guid><dc:creator>Lindsey Gobel</dc:creator><description>In this webinar, freelance publicist and communications expert Lindsey Gobel reviews how authors can prepare and deliver great interviews in the New Year. She discusses the “Dos and Don’ts” of setting up an interview and arranging your media message in advance. In addition, Gobel discusses: • The key points for participating in an interview with detailed instructions so that authors understand what is appropriate during interviews, how to interact with their interviewer, how to make the most of the interview, as well as the importance of using smaller media hits as stepping stones to larger ones. • The various types of interviews: phone, in-person, television studio, and radio. She will go over guidelines for each environment, how they differ, and provide quick tips for honing your speaking skills. • What is appropriate after the interview has ended, as well as follow-up with the interviewer or outlet. The takeaways from this webinar are invaluable to any author who is interested in spreading their message and increasing awareness about their book in the New Year, through interesting and dynamic interviews with the media. Here is the handout referenced in the session: www.authorlearningcenter.com/.../5852.ALC-Author-Interviews-Handout_5F00_GOBEL.pdf www.authorlearningcenter.com/.../ElevateYourInterviewSkillsintheNewYear.mp4 About the Presenter: Lindsey Gobel is a freelance publicist and communications professional with over 15 years of experience. She creates and manages publicity campaigns for clients in multiple industries, as well as works on a consulting basis with various firms to assist with branding and marketing strategies, creative concepts and business plans. Gobel’s services have been contracted to ghostwrite books for two professional athletes, which have been published and are sold at national retail chains. She wrote a Tedx Talk that was performed in September of 2018. Her work has been featured in numerous print publications, as well as national media outlets such as ESPN, FOX News, The Today Show and Wake Up with Al .</description><category domain="https://www.authorlearningcenter.com/marketing/events/tags/fiction">fiction</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Nonfiction">Nonfiction</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Subscriber">Subscriber</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Recorded%2bWebinar">Recorded Webinar</category></item><item><title>Comment on Poetry Readings: Where to Read &amp; How to Arrange It - video</title><link>https://www.authorlearningcenter.com/marketing/events/w/readings/3211/poetry-readings_3a00_-where-to-read-_2600_-how-to-arrange-it-_2d00_-video?CommentId=cb4c23d6-1b7a-4141-9719-a7d4a0cae823</link><pubDate>Wed, 19 Nov 2025 03:15:00 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:cb4c23d6-1b7a-4141-9719-a7d4a0cae823</guid><dc:creator>Earl Edmonds</dc:creator><description>:What kind of advocacy you do? Hi Chantell, As a NAMI Member, I slide into it some advocacy that way because I signed a petition to pass a bill on Medicaid.</description></item><item><title>Wiki Page: Countdown to Launch: Planning Your Fun and Successful Book Launch and Release Party</title><link>https://www.authorlearningcenter.com/marketing/events/w/launch-parties/7127/countdown-to-launch-planning-your-fun-and-successful-book-launch-and-release-party</link><pubDate>Tue, 19 Aug 2025 20:43:00 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:21ab4a9a-60f1-461d-818b-17216777a6ca</guid><dc:creator>Sheri Fink</dc:creator><description>#1 best-selling author Sheri Fink shares her step-by-step process of what to do in preparation for the launch of your book, including social media strategies, word-of-mouth marketing, creating publicity, getting reviews, and more. Learn how to utilize your creativity, resources, and connections to plan a book release party that your readers will always remember…no matter what genre you’re writing. Here is the handout referenced in the presentation: www.authorlearningcenter.com/.../Countdown-to-Launch_5F00_ALC-Handout.pdf www.authorlearningcenter.com/.../CountdowntoLaunchPlanningYourFunandSuccessfulBookLaunch25.mp4 About the Presenter: Sheri is an inspirational speaker, #1 best-selling author, and president of Whimsical World, an empowering brand created by Sheri and Derek Taylor Kent with a mission is to inspire, delight, and educate children of all ages while planting seeds of self-esteem and high achievement. She loves to write – seventeen books so far spanning 3 genres with two forthcoming, including her beloved “The Little Series” children&amp;#39;s books and “InstaGrateful: Finding Your Bliss in a Social Media World”. Sheri&amp;#39;s newest book, “Magenta”, is an enchanting children&amp;#39;s picture book about a magical kitten who discovers what matters most and finds where she truly belongs. Sheri has traveled the world inspiring audiences of all ages to believe in themselves, dream bigger dreams, and take action to live their best lives. CBS Los Angeles selected her as one of the top 3 authors in her local area, a distinction she shares with Dean Koontz, and her books have been honored with over 35 awards, including 3 gold medals in the Readers Favorite International Book Awards. Sheri is also a recipient of the prestigious Gold Mom’s Choice Award, honoring the best in family-friendly entertainment.</description><category domain="https://www.authorlearningcenter.com/marketing/events/tags/fiction">fiction</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Nonfiction">Nonfiction</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Subscriber">Subscriber</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Recorded%2bWebinar">Recorded Webinar</category></item><item><title>Wiki Page: Book Event Strategies: Growing readership through events</title><link>https://www.authorlearningcenter.com/marketing/events/w/book-signings/8442/book-event-strategies-growing-readership-through-events</link><pubDate>Tue, 15 Jul 2025 19:23:00 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:5921a597-2d0b-41f8-839c-17edb2b7bc47</guid><dc:creator>Allie Pleiter</dc:creator><description>Events can be a great way to reach new readers and deepen connections with your fans. Whether online or in-person, a writer needs smart strategies to maximize effort and impact. Bestselling author Allie Pleiter has over two decades of experience hosting Facebook takeovers, retail store signings, online gatherings, and host of other creative events. Learn how to launch your book with a bang, and how to keep excitement high in those crucial first months—and beyond. Here is the handout referenced in the session: www.authorlearningcenter.com/.../ALC_5F00_Book-Event-Strategies_5F00_Handout.pdf www.authorlearningcenter.com/.../BookEventStrategiesGrowingreadershipthroughevents.mp4 About the Author: Award-winning bestselling author Allie Pleiter writes both fiction and non-fiction working on as many as four books at a time. She teaches writers how to achieve the consistent, dependable productivity today’s market requires. The author of over 70 published titles, Allie has spent a decade in the publishing profession with over 1.8 million books sold worldwide. In addition to her own writing career, Allie maintains an active writing productivity coaching practice and speaks regularly on faith, the creative process, women’s issues, and her very favorite topic—The Chunky Method of time management.</description><category domain="https://www.authorlearningcenter.com/marketing/events/tags/fiction">fiction</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Nonfiction">Nonfiction</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Subscriber">Subscriber</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Recorded%2bWebinar">Recorded Webinar</category></item><item><title>Wiki Page: How to Have a Successful Book Event</title><link>https://www.authorlearningcenter.com/marketing/events/w/book-fairs/8046/how-to-have-a-successful-book-event</link><pubDate>Tue, 17 Dec 2024 15:51:00 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:7afbcc05-3ef2-4276-bd7d-e792e8961c64</guid><dc:creator>Russell Nohelty</dc:creator><description>Now that in-person events such as conventions, fairs, and festivals are back in full swing, it&amp;#39;s time to shake off the rust and prepare for the rush of shows at the end of 2024, into 2025, and beyond. Join USA Today bestselling author Russell Nohelty as he walks you through: - How to set up your table for success - How to market yourself as an exhibitor - How to make every event a success Here is the handout referenced in the session: www.authorlearningcenter.com/.../5822.Nohelty_5F00_Book-Events_5F00_ALC-Handout.pdf www.authorlearningcenter.com/.../HowtoHaveaSuccessfulBookEvent23.mp4 About the Presenter: Russell Nohelty is a USA Today bestselling author, and speaker. He runs Wannabe Press ( www.wannabepress.com ) and is the co-founder of Writer MBA ( www.kickstartyournovel.com ), which helps authors make more money selling direct and on retailers. He is the author of &amp;#39;The Godsverse Chronicles&amp;#39;, &amp;#39;The Obsidian Spindle Saga&amp;#39;, and &amp;#39;Ichabod Jones: Monster Hunter&amp;#39;, along with the editor of the &amp;#39;Cthulhu is Hard to Spell&amp;#39; anthology series. He is also the creator of the 200 episode podcast, The Complete Creative, and has exhibited at over 150 events during his career.</description><category domain="https://www.authorlearningcenter.com/marketing/events/tags/fiction">fiction</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Nonfiction">Nonfiction</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Subscriber">Subscriber</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Recorded%2bWebinar">Recorded Webinar</category></item><item><title>Comment on Getting the Word Out: Touring with Your Poetry - video</title><link>https://www.authorlearningcenter.com/marketing/events/w/book-tours/5336/getting-the-word-out_3a00_-touring-with-your-poetry-_2d00_-video?CommentId=f96c084c-8497-407f-b88d-eaececaf86c7</link><pubDate>Sat, 01 Jun 2024 23:41:00 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:f96c084c-8497-407f-b88d-eaececaf86c7</guid><dc:creator>Earl Edmonds</dc:creator><description>Hi Claudia Cassoma. My name is Earl Edmonds The Peacemaker and Poet Scientist. Furthermore, Joe Kershbaum The Poet talked about networking or talking to other humans. It takes building a relationship and like he stated connect with other professional Poets who are already recognized with a larger customer base that puts us Center stage even as a Page Poet. We act as features. But Still, we aren&amp;#39;t just leaving off their name. We&amp;#39;re building our customer base in the process. We realize building with eachother of whom we can for our Author Circle is a very good start.</description></item><item><title>Wiki Page: Cracking the Code: Secrets to a Successful Book Launch Campaign</title><link>https://www.authorlearningcenter.com/marketing/events/w/launch-parties/8374/cracking-the-code-secrets-to-a-successful-book-launch-campaign</link><pubDate>Tue, 07 May 2024 20:30:00 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:4ee8d385-a537-4a5e-a5d3-f37424a4da33</guid><dc:creator>A.G. Billig</dc:creator><description>Crack the code of a successful book launch campaign and view this recorded webinar with author and book marketing expert A.G. Billig, to learn insider secrets on how to propel your book to the top of the Amazon charts. Learn how to harness the power of social media, email marketing, and in-person events to create a buzz that resonates far and wide. Delve into the nitty-gritty of timing, budgeting, and tracking metrics to ensure your campaign hits all the right notes without breaking the bank. This recorded webinar will give you: • A roadmap for crafting and executing effective book launch campaigns • Proven strategies and marketing hacks • The tools you need to achieve your publishing goals Whether you&amp;#39;re a seasoned author seeking to revitalize your career or a debut novelist poised to make your mark, this webinar is your passport to success. Don’t miss out on this golden opportunity to turn your book launch into an unforgettable event that resonates with readers worldwide. Here is the handout referenced in the session: www.authorlearningcenter.com/.../Cracking-the-Code-Book-Launch_5F00_ALC.pdf www.authorlearningcenter.com/.../CrackingtheCodeSecretstoaSuccessfulBookLaunchCampaign.mp4 About the Presenter: A.G. Billig is a bestselling published author of fiction and nonfiction books. As founder of the award-winning educational center Self-Publishing Mastery, she uses her book marketing and publishing expertise to help authors become successful. She has a BA in Languages and Literatures (English and French) and a Master’s Degree in Public Relations and Communication. For the past ten years, she has hosted and produced radio and TV shows, built awareness and drove sales for various international brands as a PR and marketing expert, and helped authors just like you to achieve number one bestseller status.</description><category domain="https://www.authorlearningcenter.com/marketing/events/tags/fiction">fiction</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Nonfiction">Nonfiction</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Subscriber">Subscriber</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Recorded%2bWebinar">Recorded Webinar</category></item><item><title>Comment on 8 Tips for a Super-Successful Book Launch - recorded webinar</title><link>https://www.authorlearningcenter.com/marketing/events/w/launch-parties/6032/8-tips-for-a-super-successful-book-launch---recorded-webinar?CommentId=9f41add5-d5b6-4075-a658-7bb1a7997b6e</link><pubDate>Wed, 24 Apr 2024 18:50:00 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:9f41add5-d5b6-4075-a658-7bb1a7997b6e</guid><dc:creator>Bruce J. Maltzman</dc:creator><description>Hi Liah: Thank you for your great tips. My book BE INSPIRED! is available on Amazon. Please take a look at it. I want to work with you to help me spread BE INSPIRED&amp;#39;s great message. You can reach me at maltz1@aol.com. LIah, keep up the great work-thanks again. Bruce Maltzman</description></item><item><title>Wiki Page: The Importance of In-Person Events for Faith-Based Authors in Building a Platform</title><link>https://www.authorlearningcenter.com/marketing/events/w/speaking-engagements/8360/the-importance-of-in-person-events-for-faith-based-authors-in-building-a-platform</link><pubDate>Mon, 04 Mar 2024 16:09:00 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:cc9742f8-f1fa-4562-8fd8-7ce904322755</guid><dc:creator>Katherine Hudencial</dc:creator><description>As a Senior Marketing Manager with W Publishing Group, a commercial nonfiction imprint of Thomas Nelson, Katherine Hudencial supports a variety of marketing initiatives for her author clients including in-person events such as book signings, speaking engagements, and launch parties. Per Hudencial, in-person events are becoming a more important component of an author&amp;#39;s marketing campaign and platform because they allow authors to amplify their books&amp;#39; messages. This is especially important for her authors of faith-based books. The more face time with potential readers, the more authors can create awareness for their work, create a connection, and increase their readership. Hudencial is a big fan of book signings, but cautions authors it can be difficult to estimate the amount of traffic your event will draw, and therefore, the amount of books you will need to bring. One way to control this is by doing a ticketed event. She encourages authors to look locally for speaking and signing opportunities like churches, professional associations, and other organizations in the community. In addition, Hudencial recommends authors attend conferences related to their book&amp;#39;s topics and messages since the attendance and schedule are often known ahead of the event, allowing you to make the most of the event. www.authorlearningcenter.com/.../TheImportanceofInPersonEventsforFaithBasedAuthorsinBuildingaPlatform.mp4</description><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Christian%2bBooks%2b_2600_amp_3B00_%2bBibles">Christian Books &amp;amp; Bibles</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Self_2D00_Help">Self-Help</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Religious%2b_2600_amp_3B00_%2bInspirational">Religious &amp;amp; Inspirational</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Nonfiction">Nonfiction</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Religion%2b_2600_amp_3B00_%2bSpirituality">Religion &amp;amp; Spirituality</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Biographies%2band%2bMemoirs">Biographies and Memoirs</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/video">video</category></item><item><title>Wiki Page: Maximizing Book Sales at Live Events</title><link>https://www.authorlearningcenter.com/marketing/events/w/book-fairs/8327/maximizing-book-sales-at-live-events</link><pubDate>Wed, 10 Jan 2024 21:47:00 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:9d07aac7-9b82-401e-b5e9-045ba833ad66</guid><dc:creator>Derek Taylor Kent</dc:creator><description>When it comes to book sales, there&amp;#39;s nothing like the personal touch of in-person live events to reach new audiences and make new fans. But, why do some authors struggle to make a single sale while others are selling non-stop despite having books that are practically the same? Derek Taylor Kent breaks down everything you need to know to make your book signings memorable, fun, and profitable. With over 12 years of experience appearing at book events almost every week, he has mastered what it takes to drive sales and build a fanbase. Join him for this recorded webinar and get ready to turn your hobby into a bankable business. Here is the handout referenced in the session: www.authorlearningcenter.com/.../Maximizing-Sales_5F00_Kent_5F00_ALC-Handout.pdf www.authorlearningcenter.com/.../MaximizingBookSalesatEvents.mp4 About the Presenter: Derek Taylor Kent is the author of 19 books encompassing a wide variety of audiences and genres. Along with being an instructor for the ALC, he teaches at the Writing Pad in Los Angeles and is a freelance story editor. Derek received a 3-book deal from HarperCollins for his middle-grade book series &amp;quot;Scary School&amp;quot;, and his Mystery/Thriller book &amp;quot;Kubrick’s Game&amp;quot; was #1 on Amazon three times and was optioned by Bobby Cohen Films. His middle-grade novel &amp;quot;My Homework Ate My Dog!&amp;quot; was awarded Best Middle-Grade Fiction Book of 2020 by Kops-Featherling Book Awards, and there was a bidding war for his picture book &amp;quot;El Perro con Sombrero&amp;quot;, which was published by Holt/Macmillan. In addition, Derek Founded Whimsical World children’s publishing brand with wife, children’s author and ALC speaker Sheri Fink, with a mission to inspire, delight, and educate children of all ages while planting seeds of self-esteem and high achievement. Discover more at www.DerekTaylorKent.com and www.WhimsicalWorldBooks.com .</description><category domain="https://www.authorlearningcenter.com/marketing/events/tags/fiction">fiction</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Nonfiction">Nonfiction</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Subscriber">Subscriber</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Recorded%2bWebinar">Recorded Webinar</category></item><item><title>Wiki Page: Various Components of an In-Person or Online Book Tour</title><link>https://www.authorlearningcenter.com/marketing/events/w/book-tours/8317/various-components-of-an-in-person-or-online-book-tour</link><pubDate>Fri, 08 Dec 2023 21:16:00 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:16acfe11-2170-42f0-bdc5-325ba39b1ddc</guid><dc:creator>Mark Glesne</dc:creator><description>In the past, book tours typically involved planning a series of in-person events and appearances for an author to kick-off the launch of a book. This practice has evolved and is no longer approached as &amp;quot;one size fits all&amp;quot;, per Mark Glesne, Senior Marketing Director at HarperCollins Christian Publishing. Authors have a lot of freedom now in what can be done to launch a book because readers are discovering authors differently these days. Some of the components that can still be essential to a book tour are in-person signings and media appearances, but authors are expanding tours to include podcasts, bloggers, social media, and more. They don&amp;#39;t necessarily have to go &amp;quot;on the road&amp;quot; to launch a book successfully. Glesne recommends thinking about where you and your book will flourish most, and what the best route is for bringing value to your target audience. www.authorlearningcenter.com/.../VariousComponentsofanInPersonorOnlineBookTour.mp4</description><category domain="https://www.authorlearningcenter.com/marketing/events/tags/fiction">fiction</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Nonfiction">Nonfiction</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/video">video</category></item><item><title>Wiki Page: How to Give a Great Author Interview</title><link>https://www.authorlearningcenter.com/marketing/events/w/interviews/7629/how-to-give-a-great-author-interview</link><pubDate>Wed, 29 Nov 2023 20:11:00 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:2d1999ca-6d0a-4698-869d-2acef6844e74</guid><dc:creator>Lindsey Gobel</dc:creator><description>In this webinar, freelance publicist and communications expert Lindsey Gobel reviews how an author can prepare and deliver a great interview. She discusses the “Dos and Don’ts” of setting up an interview and arranging your media message in advance. In addition, Gobel discusses: • The key points for participating in an interview with detailed instructions so that authors understand what is appropriate during interviews, how to interact with their interviewer, how to make the most of the interview, as well as the importance of using smaller media hits as stepping stones to larger ones. • The various types of interviews: phone, in-person, television studio, and radio. She goes over guidelines for each environment, how they differ, and provides quick tips for honing your speaking skills. • What is appropriate after the interview has ended, as well as follow-up with the interviewer or outlet. The takeaways from this webinar are invaluable to any author who is interested in spreading their message and increasing awareness about their book, through an interesting and dynamic interview with the media. Here is the handout referenced in the session: www.authorlearningcenter.com/.../4150.ALC-Author-Interviews-Handout_5F00_GOBEL.pdf www.authorlearningcenter.com/.../HowtoGiveaGreatAuthorInterview23.mp4 About the Presenter: Lindsey Gobel is a freelance publicist and communications professional with over 15 years of experience. She creates and manages publicity campaigns for clients in multiple industries, as well as works on a consulting basis with various firms to assist with branding and marketing strategies, creative concepts and business plans. Gobel’s services have been contracted to ghostwrite books for two professional athletes, which have been published and are sold at national retail chains. She recently wrote a Tedx Talk that was performed in September of 2018. Her work has been featured in numerous print publications, as well as national media outlets such as ESPN, FOX News, The Today Show and Wake Up with Al. You can check out more publicity tips from Gobel at: https://www.authorlearningcenter.com/search?q=Lindsey%20Gobel and follow her on Facebook at https://www.facebook.com/writeyourbusiness/?ref=bookmarks .</description><category domain="https://www.authorlearningcenter.com/marketing/events/tags/fiction">fiction</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Nonfiction">Nonfiction</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Subscriber">Subscriber</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Recorded%2bWebinar">Recorded Webinar</category></item><item><title>Comment on 8 Tips for a Super-Successful Book Launch - recorded webinar</title><link>https://www.authorlearningcenter.com/marketing/events/w/launch-parties/6032/8-tips-for-a-super-successful-book-launch---recorded-webinar?CommentId=a43c2982-5b7f-4f40-bf93-4eea910c80b1</link><pubDate>Thu, 26 Oct 2023 11:48:00 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:a43c2982-5b7f-4f40-bf93-4eea910c80b1</guid><dc:creator>Author Learning Center</dc:creator><description>Hello, the amount of time needed to acquire reviews will depend on the outlet you are submitting to. Reputable professional reviewers like Kirkus may take several weeks to a couple of months turn around time. Smaller review outlets or online bloggers may take much less time. As soon as you have a finished copy of your book, whether in electronic or ARC format, you should start sending it out for reviews. You want these reviews ready to go at launch, and you may even be able to include one or two on your book cover and in your book description. You can learn more about acquiring book reviews here: https://www.authorlearningcenter.com/marketing/book-reviews/ .</description></item><item><title>Comment on 8 Tips for a Super-Successful Book Launch - recorded webinar</title><link>https://www.authorlearningcenter.com/marketing/events/w/launch-parties/6032/8-tips-for-a-super-successful-book-launch---recorded-webinar?CommentId=090c927d-f237-48fb-b1f5-3a82dc3cf521</link><pubDate>Tue, 24 Oct 2023 17:47:00 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:090c927d-f237-48fb-b1f5-3a82dc3cf521</guid><dc:creator>S. E. SHORE</dc:creator><description>at what point in preparing for your launch do you have someone write your review? Would like to understand a timeline working backwards for the actual launch date.</description></item><item><title>Comment on Selling Books When You Speak: More Lessons from The Speaker Author</title><link>https://www.authorlearningcenter.com/marketing/events/w/speaking-engagements/8224/selling-books-when-you-speak-more-lessons-from-the-speaker-author?CommentId=abc4ffd0-578e-4a69-811e-841dd939d6f2</link><pubDate>Sun, 08 Oct 2023 11:45:00 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:abc4ffd0-578e-4a69-811e-841dd939d6f2</guid><dc:creator>Keith Ogorek</dc:creator><description>Glad it was helpful. Cathy really knows her stuff and we are so happy she is willing to share her expertise.</description></item><item><title>Comment on Selling Books When You Speak: More Lessons from The Speaker Author</title><link>https://www.authorlearningcenter.com/marketing/events/w/speaking-engagements/8224/selling-books-when-you-speak-more-lessons-from-the-speaker-author?CommentId=d8eef797-9ca1-4d02-80c7-07663436441d</link><pubDate>Sun, 08 Oct 2023 00:52:00 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:d8eef797-9ca1-4d02-80c7-07663436441d</guid><dc:creator>Christina West</dc:creator><description>Hi there, Listened to the repay. Great presentation learned a lot of information and tips! Thank you Cathy!</description></item><item><title>Wiki Page: The Art of the Live Presentation</title><link>https://www.authorlearningcenter.com/marketing/events/w/speaking-engagements/8026/the-art-of-the-live-presentation</link><pubDate>Wed, 30 Aug 2023 19:16:00 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:468cd26e-1aab-4044-aa4a-df985dc4cb12</guid><dc:creator>Derek Taylor Kent</dc:creator><description>Secrets to Creating a Presentation that your Audience will Never Forget While Generating Maximum Sales Presentations are the bread and butter of the author business. Whether a speaking engagement, a school visit, a library talk, or a corporate speech, there are countless opportunities for authors of all genres to create new fans and build a name for themselves on the speaking circuit. Bestselling author Derek Taylor Kent has been doing live presentations for schools, festivals, libraries, and events since 2011 and has mastered the art of making presentations that are engaging, interactive, fun and inspiring. This webinar lets participants in on all the secrets every author needs to know to create a craze of book purchasing after any presentation and how to get started in booking them. Here is the handout referenced in the session: www.authorlearningcenter.com/.../Live-Presentations_5F00_Kent_5F00_ALC-Handout23.pdf www.authorlearningcenter.com/.../TheArtoftheLivePresentation23.mp4 About the Presenter: Derek Taylor Kent is the author of 19 books encompassing a wide variety of audiences and genres. He has also produced 15 audiobooks to date and has written 6 screenplays. Along with being an instructor for the ALC, he teaches at the Writing Pad in Los Angeles and is a freelance story editor. Derek received a 3-book deal from HarperCollins for his middle-grade book series &amp;quot;Scary School&amp;quot;, and his Mystery/Thriller book &amp;quot;Kubrick’s Game&amp;quot; was #1 on Amazon three times and was optioned by Bobby Cohen Films. His middle-grade novel &amp;quot;My Homework Ate My Dog!&amp;quot; was awarded Best Middle-Grade Fiction Book of 2020 by Kops-Featherling Book Awards, and there was a bidding war for his picture book &amp;quot;El Perro con Sombrero&amp;quot;, which was published by Holt/Macmillan. In addition, Derek Founded Whimsical World children’s publishing brand with wife, children’s author and ALC speaker Sheri Fink, with a mission to inspire, delight, and educate children of all ages while planting seeds of self-esteem and high achievement. Discover more at www.DerekTaylorKent.com and www.WhimsicalWorldBooks.com .</description><category domain="https://www.authorlearningcenter.com/marketing/events/tags/fiction">fiction</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Nonfiction">Nonfiction</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Subscriber">Subscriber</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Recorded%2bWebinar">Recorded Webinar</category></item><item><title>Comment on Planning an Event for Your Book - article</title><link>https://www.authorlearningcenter.com/marketing/events/w/book-signings/2454/planning-an-event-for-your-book---article?CommentId=a720d18e-6cca-48a4-845b-fa793d02b9e2</link><pubDate>Thu, 10 Aug 2023 15:39:00 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:a720d18e-6cca-48a4-845b-fa793d02b9e2</guid><dc:creator>Greg Dunn</dc:creator><description>Very informative article and timely since I&amp;#39;m planning a 1 year birthday party/event for my Mall Child (thats the title of my novel). I didn&amp;#39;t do a book launch in January 2023 because I was still working full time and did not want to rush and do a half-baked event. Now that my Mall Child (which BTW is about a baby born abandoned in a mall bathroom) is now 1 year old, I&amp;#39;m planning a birthday bash. Since I&amp;#39;m retired as of July, I&amp;#39;m working full time at branding, marketing, networking, etc. Figuring that an event around the Martin Luther King holiday January 2024 is an appropriate timeline/scheduling. Also the conclusion to my novel gives an omage to MLK (and since its a holiday more folks will not be working) so that&amp;#39;s my rationale for this date. Thoughts and suggestions appreciated.</description></item><item><title>Wiki Page: How Public Speaking Can Enhance a Book Publicity Campaign</title><link>https://www.authorlearningcenter.com/marketing/events/w/speaking-engagements/8261/how-public-speaking-can-enhance-a-book-publicity-campaign</link><pubDate>Fri, 04 Aug 2023 20:09:00 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:92d993cc-08df-4a10-bc1e-87a2fc56c1f7</guid><dc:creator>Nicole Baker</dc:creator><description>Public speaking may not be in every authors comfort zone or wheelhouse, but can be beneficial as part of a book publicity and marketing strategy. Book publicist Nicole Baker believes public speaking is as important as the author feels it should be. When working with an author client, she is happy to help those that want to do speaking gigs find and book these events. Some speaking gigs like keynotes may be booked out a year in advance and can be challenging to secure, so it&amp;#39;s important to find events that are the best fit with the right audiences. She encourages her authors to do local speaking and smaller events to get experience and build a portfolio. This will help with securing the bigger gigs over time. If you aren&amp;#39;t comfortable with public speaking, don&amp;#39;t worry, she says, there are plenty of other publicity opportunities to create awareness for your book such as guest articles, guest blogging, expert commentary, and more. www.authorlearningcenter.com/.../8372.HowPublicSpeakingCanEnhanceaBookPublicityCampaign.mp4</description><category domain="https://www.authorlearningcenter.com/marketing/events/tags/fiction">fiction</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/Nonfiction">Nonfiction</category><category domain="https://www.authorlearningcenter.com/marketing/events/tags/video">video</category></item></channel></rss>