https://www.authorlearningcenter.com/marketing/marketing-plan/w/building-a-fan-base/4367/content-thinking-beyond-the-book---podcasten-USTelligent Community 10https://www.authorlearningcenter.com/marketing/marketing-plan/w/building-a-fan-base/4367/content-thinking-beyond-the-book---podcastThu, 15 Nov 2018 21:35:55 GMT809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:36089633-5217-4ae5-b37b-588b5995ef9eRoss Lockharthttps://www.authorlearningcenter.com/marketing/marketing-plan/w/building-a-fan-base/4367/content-thinking-beyond-the-book---podcast#commentsCurrent Revision posted to Building a Fan Base by Ross Lockhart on 11/15/2018 9:35:55 PM<br /> <div class="asl-wikipage-summary"> <p>&ldquo;We live in a multi-media society, and people want to be entertained,&rdquo; says author Ross Lockhart. As content creators, the role of authors is to reach people in the ways that they want to be reached and to hold their attention. A book is a great technology to reach people, but it&rsquo;s been around for a long time. While traditional books have been reliable for many years, they&rsquo;re now competing with other communication channels. Author Ross Lockhart talks about what it means to make your book competitive in a digital communication era. Listen to the clip below to find out more!&nbsp;</p> </div> <div class="asl-wikipage-media"> <p><a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver.wikis.components.files/00-00-00-01-35/RossLockhartContentThinkingBeyondtheBook.mp3">www.authorlearningcenter.com/.../RossLockhartContentThinkingBeyondtheBook.mp3</a></p> </div><div style="clear:both;"></div> <div style="font-size: 90%;">Tags: fiction, Nonfiction, Subscriber, podcast</div> https://www.authorlearningcenter.com/marketing/marketing-plan/w/building-a-fan-base/4367/content-thinking-beyond-the-book---podcast/revision/1Mon, 09 Jan 2017 00:00:00 GMT809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:36089633-5217-4ae5-b37b-588b5995ef9eRoss Lockharthttps://www.authorlearningcenter.com/marketing/marketing-plan/w/building-a-fan-base/4367/content-thinking-beyond-the-book---podcast#commentsRevision 1 posted to Building a Fan Base by Ross Lockhart on 1/9/2017 12:00:00 AM<br /> <div class='asl-wikipage-body'><div class='asl-wikipage-summary'>People want to be entertained, listen as Author Ross Lockhart challenges us to use technology to help reach readers. </div><div class='asl-wikipage-media'><a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver.wikis.components.files/00-00-00-01-35/RossLockhartContentThinkingBeyondtheBook.mp3">www.authorlearningcenter.com/.../RossLockhartContentThinkingBeyondtheBook.mp3</a></div></div><div style="clear:both;"></div> <div style="font-size: 90%;">Tags: fiction, Nonfiction, Subscriber, podcast</div>