https://www.authorlearningcenter.com/marketing/marketing-plan/w/building-a-fan-base/8009/key-resources-for-a-successful-book-launch-releaseen-USTelligent Community 10https://www.authorlearningcenter.com/marketing/marketing-plan/w/building-a-fan-base/8009/key-resources-for-a-successful-book-launch-releaseMon, 05 Apr 2021 18:16:23 GMT809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:c38c3d2a-076f-4fe5-a223-1941c19f983eKeri-Rae Barnumhttps://www.authorlearningcenter.com/marketing/marketing-plan/w/building-a-fan-base/8009/key-resources-for-a-successful-book-launch-release#commentsCurrent Revision posted to Building a Fan Base by Keri-Rae Barnum on 4/5/2021 6:16:23 PM<br /> <p>In order for a book&#39;s release to be as successful as possible, there are several things authors should do leading up to launch. First, book marketing expert and New Shelves Books Executive Director Keri-Rae Barnum recommends that authors acquire reviews. Per Barnum, up to 86% of readers look for a review before purchasing a book. Don&#39;t assume that your loyal fans know how and when to leave a review for your book. Make it as easy as possible for them. Second, Barnum recommends that you have a marketing communication plan in place including social media posts, blog posts, and any other promotional activity. A concentrated effort at launch will go a long way in creating awareness and sales for your book&#39;s release.&nbsp;<br /><a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver-wikis-components-files/00-00-00-01-35/KeyResourcesforaSuccessfulBookLaunchRelease.mp4">www.authorlearningcenter.com/.../KeyResourcesforaSuccessfulBookLaunchRelease.mp4</a></p><div style="clear:both;"></div> <div style="font-size: 90%;">Tags: fiction, Nonfiction, video</div>