<?xml version="1.0" encoding="UTF-8" ?>
<?xml-stylesheet type="text/xsl" href="https://www.authorlearningcenter.com/utility/feedstylesheets/rss.xsl" media="screen"?><rss version="2.0" xmlns:dc="http://purl.org/dc/elements/1.1/"><channel><title>3 Phases of Book Marketing Program Group Coaching - Month 1</title><link>https://www.authorlearningcenter.com/marketing/marketing-plan/w/elevator-pitch/7282/3-phases-of-book-marketing-program-group-coaching---month-1</link><description /><dc:language>en-US</dc:language><generator>Telligent Community 10</generator><item><title>3 Phases of Book Marketing Program Group Coaching - Month 1</title><link>https://www.authorlearningcenter.com/marketing/marketing-plan/w/elevator-pitch/7282/3-phases-of-book-marketing-program-group-coaching---month-1</link><pubDate>Mon, 08 Apr 2019 19:47:12 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:bf706293-2dd0-4bc7-b48b-915522714d9d</guid><dc:creator>Keith Ogorek</dc:creator><comments>https://www.authorlearningcenter.com/marketing/marketing-plan/w/elevator-pitch/7282/3-phases-of-book-marketing-program-group-coaching---month-1#comments</comments><description>Current Revision posted to Elevator Pitch by Keith Ogorek on 4/8/2019 7:47:12 PM&lt;br /&gt;
&lt;div class="asl-wikipage-summary"&gt;
&lt;p&gt;&lt;span&gt;This first group coaching workshop provided support for attendees as they crafted their elevator pitches. Listen as participants pitch their&amp;nbsp;books and receive real-time feedback from Keith Ogorek. Listen to &lt;a href="/marketing/marketing-plan/w/building-a-fan-base/7244/3-phases-of-marketing-program-instructional-webinar---month-1"&gt;Month 1&amp;#39;s instructional webinar&lt;/a&gt;&amp;nbsp;first which covers:&amp;nbsp;&lt;/span&gt;&lt;/p&gt;
&lt;p style="padding-left:30px;"&gt;&amp;bull; Defining what we mean by the term book marketing&lt;br /&gt;&amp;bull; Identifying and understanding the three phases of effective book marketing.&lt;br /&gt;&amp;bull; How to define and reach your target audience&lt;br /&gt;&amp;bull; Building your author platform and creating your elevator pitch&lt;br /&gt;&amp;bull; How to make decisions about a budget and balancing time vs financial investment&amp;nbsp;&lt;br /&gt;&amp;bull; The critical importance of an impactful book title and cover&lt;/p&gt;
&lt;/div&gt;
&lt;div class="asl-wikipage-media"&gt;
&lt;p&gt;&lt;a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver-wikis-components-files/00-00-00-01-36/3PhasesofBookMarketingInstructionalandGroupCoaching2.mp4"&gt;www.authorlearningcenter.com/.../3PhasesofBookMarketingInstructionalandGroupCoaching2.mp4&lt;/a&gt;&lt;/p&gt;
&lt;/div&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;

&lt;div style="font-size: 90%;"&gt;Tags: fiction, Nonfiction, Subscriber&lt;/div&gt;
</description></item><item><title>3 Phases of Marketing Program Group Coaching Webinar-Month 1</title><link>https://www.authorlearningcenter.com/marketing/marketing-plan/w/elevator-pitch/7282/3-phases-of-book-marketing-program-group-coaching---month-1/revision/9</link><pubDate>Wed, 06 Mar 2019 14:59:35 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:bf706293-2dd0-4bc7-b48b-915522714d9d</guid><dc:creator>Keith Ogorek</dc:creator><comments>https://www.authorlearningcenter.com/marketing/marketing-plan/w/elevator-pitch/7282/3-phases-of-book-marketing-program-group-coaching---month-1#comments</comments><description>Revision 9 posted to Elevator Pitch by Keith Ogorek on 3/6/2019 2:59:35 PM&lt;br /&gt;
&lt;div class="asl-wikipage-summary"&gt;
&lt;p&gt;&lt;span&gt;This first group coaching workshop provided support for attendees as they crafted their elevator pitches. Listen as participants pitch their&amp;nbsp;books and receive real-time feedback from Keith Ogorek. Listen to &lt;a href="/marketing/marketing-plan/w/building-a-fan-base/7244/3-phases-of-marketing-program-instructional-webinar---month-1"&gt;Month 1&amp;#39;s instructional webinar&lt;/a&gt;&amp;nbsp;first which covers:&amp;nbsp;&lt;/span&gt;&lt;/p&gt;
&lt;p style="padding-left:30px;"&gt;&amp;bull; Defining what we mean by the term book marketing&lt;br /&gt;&amp;bull; Identifying and understanding the three phases of effective book marketing.&lt;br /&gt;&amp;bull; How to define and reach your target audience&lt;br /&gt;&amp;bull; Building your author platform and creating your elevator pitch&lt;br /&gt;&amp;bull; How to make decisions about a budget and balancing time vs financial investment&amp;nbsp;&lt;br /&gt;&amp;bull; The critical importance of an impactful book title and cover&lt;/p&gt;
&lt;/div&gt;
&lt;div class="asl-wikipage-media"&gt;
&lt;p&gt;&lt;a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver-wikis-components-files/00-00-00-01-36/3PhasesofBookMarketingInstructionalandGroupCoaching2.mp4"&gt;www.authorlearningcenter.com/.../3PhasesofBookMarketingInstructionalandGroupCoaching2.mp4&lt;/a&gt;&lt;/p&gt;
&lt;/div&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;

&lt;div style="font-size: 90%;"&gt;Tags: fiction, Nonfiction, Subscriber&lt;/div&gt;
</description></item><item><title>3 Phases of Marketing Program Group Coaching Webinar-Month 1</title><link>https://www.authorlearningcenter.com/marketing/marketing-plan/w/elevator-pitch/7282/3-phases-of-book-marketing-program-group-coaching---month-1/revision/8</link><pubDate>Fri, 01 Mar 2019 17:56:16 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:bf706293-2dd0-4bc7-b48b-915522714d9d</guid><dc:creator>Keith Ogorek</dc:creator><comments>https://www.authorlearningcenter.com/marketing/marketing-plan/w/elevator-pitch/7282/3-phases-of-book-marketing-program-group-coaching---month-1#comments</comments><description>Revision 8 posted to Elevator Pitch by Keith Ogorek on 3/1/2019 5:56:16 PM&lt;br /&gt;
&lt;div class="asl-wikipage-summary"&gt;
&lt;p&gt;&lt;span&gt;This first group coaching workshop provided support for attendees as they crafted their elevator pitches. Listen as people pitch their&amp;nbsp;books and receive real-time feedback from Keith Ogorek. To better understand this session, first listen to &lt;a href="/marketing/marketing-plan/w/building-a-fan-base/7244/3-phases-of-marketing-program-instructional-webinar---month-1"&gt;Month 1&amp;#39;s instructional webinar&lt;/a&gt;, which covers:&amp;nbsp;&lt;/span&gt;&lt;/p&gt;
&lt;p style="padding-left:30px;"&gt;&amp;bull; Defining what we mean by the term book marketing&lt;br /&gt;&amp;bull; Identifying and understanding the three phases of effective book marketing.&lt;br /&gt;&amp;bull; How to define and reach your target audience&lt;br /&gt;&amp;bull; Building your author platform and creating your elevator pitch&lt;br /&gt;&amp;bull; How to make decisions about a budget and balancing time vs financial investment&amp;nbsp;&lt;br /&gt;&amp;bull; The critical importance of an impactful book title and cover&lt;/p&gt;
&lt;/div&gt;
&lt;div class="asl-wikipage-media"&gt;
&lt;p&gt;&lt;a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver-wikis-components-files/00-00-00-01-36/3PhasesofBookMarketingInstructionalandGroupCoaching2.mp4"&gt;www.authorlearningcenter.com/.../3PhasesofBookMarketingInstructionalandGroupCoaching2.mp4&lt;/a&gt;&lt;/p&gt;
&lt;/div&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;

&lt;div style="font-size: 90%;"&gt;Tags: fiction, Nonfiction, Subscriber&lt;/div&gt;
</description></item><item><title>3 Phases of Marketing Program Group Coaching Webinar-Month 1</title><link>https://www.authorlearningcenter.com/marketing/marketing-plan/w/elevator-pitch/7282/3-phases-of-book-marketing-program-group-coaching---month-1/revision/7</link><pubDate>Fri, 01 Mar 2019 17:54:45 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:bf706293-2dd0-4bc7-b48b-915522714d9d</guid><dc:creator>Author Learning Center</dc:creator><comments>https://www.authorlearningcenter.com/marketing/marketing-plan/w/elevator-pitch/7282/3-phases-of-book-marketing-program-group-coaching---month-1#comments</comments><description>Revision 7 posted to Elevator Pitch by Author Learning Center on 3/1/2019 5:54:45 PM&lt;br /&gt;
&lt;div class="asl-wikipage-summary"&gt;
&lt;p&gt;&lt;span&gt;This first group coaching workshop provided support for attendees as they crafted their elevator pitches. Listen as people pitch their&amp;nbsp;books and receive real-time feedback from Keith Ogorek. To better understand this session, first listen to &lt;a href="/marketing/marketing-plan/w/building-a-fan-base/7244/3-phases-of-marketing-program-instructional-webinar---month-1"&gt;Month 1&amp;#39;s instructional webinar&lt;/a&gt;, which covers:&amp;nbsp;&lt;/span&gt;&lt;/p&gt;
&lt;p style="padding-left:30px;"&gt;&amp;bull; Defining what we mean by the term book marketing&lt;br /&gt;&amp;bull; Identifying and understanding the three phases of effective book marketing.&lt;br /&gt;&amp;bull; How to define and reach your target audience&lt;br /&gt;&amp;bull; Building your author platform and creating your elevator pitch&lt;br /&gt;&amp;bull; How to make decisions about a budget and balancing time vs financial investment&lt;br /&gt;&amp;bull; The critical importance of an impactful book title and cover&lt;/p&gt;
&lt;/div&gt;
&lt;div class="asl-wikipage-media"&gt;
&lt;p&gt;&lt;a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver-wikis-components-files/00-00-00-01-36/3PhasesofBookMarketingInstructionalandGroupCoaching2.mp4"&gt;www.authorlearningcenter.com/.../3PhasesofBookMarketingInstructionalandGroupCoaching2.mp4&lt;/a&gt;&lt;/p&gt;
&lt;/div&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;

&lt;div style="font-size: 90%;"&gt;Tags: fiction, Nonfiction, Subscriber&lt;/div&gt;
</description></item><item><title>3 Phases of Marketing Program Group Coaching Webinar-Month 1</title><link>https://www.authorlearningcenter.com/marketing/marketing-plan/w/elevator-pitch/7282/3-phases-of-book-marketing-program-group-coaching---month-1/revision/6</link><pubDate>Wed, 27 Feb 2019 17:00:40 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:bf706293-2dd0-4bc7-b48b-915522714d9d</guid><dc:creator>Keith Ogorek</dc:creator><comments>https://www.authorlearningcenter.com/marketing/marketing-plan/w/elevator-pitch/7282/3-phases-of-book-marketing-program-group-coaching---month-1#comments</comments><description>Revision 6 posted to Elevator Pitch by Keith Ogorek on 2/27/2019 5:00:40 PM&lt;br /&gt;
&lt;div class="asl-wikipage-summary"&gt;
&lt;p&gt;&lt;span&gt;This first group coaching workshop provided support for attendees as they crafted their elevator pitches. Listen as people pitch their&amp;nbsp;books and receive real-time feedback from Keith Ogorek. To better understand this session, first listen to &lt;a href="/marketing/marketing-plan/w/building-a-fan-base/7244/3-phases-of-marketing-program-instructional-webinar---month-1"&gt;Month 1&amp;#39;s instructional webinar&lt;/a&gt;, which covers:&amp;nbsp;&lt;/span&gt;&lt;/p&gt;
&lt;p style="padding-left:30px;"&gt;&amp;bull; Defining what we mean by the term book marketing&lt;br /&gt;&amp;bull; Identifying and understanding the three phases of effective book marketing.&lt;br /&gt;&amp;bull; How to define and reach your target audience&lt;br /&gt;&amp;bull; Building your author platform and creating your elevator pitch&lt;br /&gt;&amp;bull; How to make decisions about a budget and balancing time vs financial investment&lt;br /&gt;&amp;bull; The critical importance of an impactful book title and cover&lt;/p&gt;
&lt;/div&gt;
&lt;div class="asl-wikipage-media"&gt;
&lt;p&gt;&lt;a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver-wikis-components-files/00-00-00-01-36/3PhasesofBookMarketingInstructionalandGroupCoaching2.mp4"&gt;www.authorlearningcenter.com/.../3PhasesofBookMarketingInstructionalandGroupCoaching2.mp4&lt;/a&gt;&lt;/p&gt;
&lt;/div&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;

&lt;div style="font-size: 90%;"&gt;Tags: fiction, Nonfiction, Subscriber, Recorded Webinar&lt;/div&gt;
</description></item><item><title>3 Phases of Marketing Program Group Coaching Webinar-Month 1</title><link>https://www.authorlearningcenter.com/marketing/marketing-plan/w/elevator-pitch/7282/3-phases-of-book-marketing-program-group-coaching---month-1/revision/5</link><pubDate>Tue, 26 Feb 2019 21:53:27 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:bf706293-2dd0-4bc7-b48b-915522714d9d</guid><dc:creator>Keith Ogorek</dc:creator><comments>https://www.authorlearningcenter.com/marketing/marketing-plan/w/elevator-pitch/7282/3-phases-of-book-marketing-program-group-coaching---month-1#comments</comments><description>Revision 5 posted to Elevator Pitch by Keith Ogorek on 2/26/2019 9:53:27 PM&lt;br /&gt;
&lt;div class="asl-wikipage-summary"&gt;
&lt;p&gt;&lt;span&gt;This first group coaching workshop provided support for attendees as they crafted their elevator pitches. Listen as people pitch their&amp;nbsp;books and receive real-time feedback from Keith Ogorek. To better understand this session, first listen to Month 1&amp;#39;s instructional webinar, which covers:&amp;nbsp;&lt;/span&gt;&lt;/p&gt;
&lt;p style="padding-left:30px;"&gt;&amp;bull; Defining what we mean by the term book marketing&lt;br /&gt;&amp;bull; Identifying and understanding the three phases of effective book marketing.&lt;br /&gt;&amp;bull; How to define and reach your target audience&lt;br /&gt;&amp;bull; Building your author platform and creating your elevator pitch&lt;br /&gt;&amp;bull; How to make decisions about a budget and balancing time vs financial investment&lt;br /&gt;&amp;bull; The critical importance of an impactful book title and cover&lt;/p&gt;
&lt;/div&gt;
&lt;div class="asl-wikipage-media"&gt;
&lt;p&gt;&lt;a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver-wikis-components-files/00-00-00-01-36/3PhasesofBookMarketingInstructionalandGroupCoaching2.mp4"&gt;www.authorlearningcenter.com/.../3PhasesofBookMarketingInstructionalandGroupCoaching2.mp4&lt;/a&gt;&lt;/p&gt;
&lt;/div&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;

&lt;div style="font-size: 90%;"&gt;Tags: fiction, Nonfiction, Subscriber, Recorded Webinar&lt;/div&gt;
</description></item><item><title>3 Phases of Marketing Group Coaching Webinar-Month 1</title><link>https://www.authorlearningcenter.com/marketing/marketing-plan/w/elevator-pitch/7282/3-phases-of-book-marketing-program-group-coaching---month-1/revision/4</link><pubDate>Tue, 26 Feb 2019 21:48:57 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:bf706293-2dd0-4bc7-b48b-915522714d9d</guid><dc:creator>Author Learning Center</dc:creator><comments>https://www.authorlearningcenter.com/marketing/marketing-plan/w/elevator-pitch/7282/3-phases-of-book-marketing-program-group-coaching---month-1#comments</comments><description>Revision 4 posted to Elevator Pitch by Author Learning Center on 2/26/2019 9:48:57 PM&lt;br /&gt;
&lt;div class="asl-wikipage-summary"&gt;
&lt;p&gt;&lt;span&gt;This first group coaching workshop provided support for attendees as they crafted their elevator pitches. Listen as people pitch their&amp;nbsp;books and receive real-time feedback from Keith Ogorek. To better understand this session, first listen to Month 1&amp;#39;s instructional webinar, which covers:&amp;nbsp;&lt;/span&gt;&lt;/p&gt;
&lt;p style="padding-left:30px;"&gt;&amp;bull; Defining what we mean by the term book marketing&lt;br /&gt;&amp;bull; Identifying and understanding the three phases of effective book marketing.&lt;br /&gt;&amp;bull; How to define and reach your target audience&lt;br /&gt;&amp;bull; Building your author platform and creating your elevator pitch&lt;br /&gt;&amp;bull; How to make decisions about a budget and balancing time vs financial investment&lt;br /&gt;&amp;bull; The critical importance of an impactful book title and cover&lt;/p&gt;
&lt;/div&gt;
&lt;div class="asl-wikipage-media"&gt;
&lt;p&gt;&lt;a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver-wikis-components-files/00-00-00-01-36/3PhasesofBookMarketingInstructionalandGroupCoaching2.mp4"&gt;www.authorlearningcenter.com/.../3PhasesofBookMarketingInstructionalandGroupCoaching2.mp4&lt;/a&gt;&lt;/p&gt;
&lt;/div&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;

&lt;div style="font-size: 90%;"&gt;Tags: fiction, Nonfiction, Subscriber, Recorded Webinar&lt;/div&gt;
</description></item><item><title>3 Phases of Marketing Group Coaching Webinar-Month 1</title><link>https://www.authorlearningcenter.com/marketing/marketing-plan/w/elevator-pitch/7282/3-phases-of-book-marketing-program-group-coaching---month-1/revision/3</link><pubDate>Tue, 26 Feb 2019 21:45:47 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:bf706293-2dd0-4bc7-b48b-915522714d9d</guid><dc:creator>Author Learning Center</dc:creator><comments>https://www.authorlearningcenter.com/marketing/marketing-plan/w/elevator-pitch/7282/3-phases-of-book-marketing-program-group-coaching---month-1#comments</comments><description>Revision 3 posted to Elevator Pitch by Author Learning Center on 2/26/2019 9:45:47 PM&lt;br /&gt;
&lt;div class="asl-wikipage-summary"&gt;
&lt;p&gt;&lt;span&gt;This first group coaching workshop provided support for attendees as they crafted their elevator pitches. Listen as people pitch their&amp;nbsp;books and receive real-time feedback from Keith Ogorek.&amp;nbsp;&lt;/span&gt;&lt;/p&gt;
&lt;/div&gt;
&lt;div class="asl-wikipage-media"&gt;
&lt;p&gt;&lt;a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver-wikis-components-files/00-00-00-01-36/3PhasesofBookMarketingInstructionalandGroupCoaching2.mp4"&gt;www.authorlearningcenter.com/.../3PhasesofBookMarketingInstructionalandGroupCoaching2.mp4&lt;/a&gt;&lt;/p&gt;
&lt;/div&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;

&lt;div style="font-size: 90%;"&gt;Tags: fiction, Nonfiction, Subscriber, Recorded Webinar&lt;/div&gt;
</description></item><item><title>3 Phases of Marketing Group Coaching Webinar - Month 1</title><link>https://www.authorlearningcenter.com/marketing/marketing-plan/w/elevator-pitch/7282/3-phases-of-book-marketing-program-group-coaching---month-1/revision/2</link><pubDate>Tue, 26 Feb 2019 21:45:18 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:bf706293-2dd0-4bc7-b48b-915522714d9d</guid><dc:creator>Author Learning Center</dc:creator><comments>https://www.authorlearningcenter.com/marketing/marketing-plan/w/elevator-pitch/7282/3-phases-of-book-marketing-program-group-coaching---month-1#comments</comments><description>Revision 2 posted to Elevator Pitch by Author Learning Center on 2/26/2019 9:45:18 PM&lt;br /&gt;
&lt;div class="asl-wikipage-summary"&gt;
&lt;p&gt;&lt;span&gt;This first group coaching workshop provided support for attendees as they crafted their elevator pitches. Listen as people pitch their&amp;nbsp;books and receive real-time feedback from Keith Ogorek.&amp;nbsp;&lt;/span&gt;&lt;/p&gt;
&lt;/div&gt;
&lt;div class="asl-wikipage-media"&gt;
&lt;p&gt;&lt;a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver-wikis-components-files/00-00-00-01-36/3PhasesofBookMarketingInstructionalandGroupCoaching2.mp4"&gt;www.authorlearningcenter.com/.../3PhasesofBookMarketingInstructionalandGroupCoaching2.mp4&lt;/a&gt;&lt;/p&gt;
&lt;/div&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;

&lt;div style="font-size: 90%;"&gt;Tags: fiction, Nonfiction, Subscriber, Recorded Webinar&lt;/div&gt;
</description></item><item><title>3 Phases of Marketing Group Coaching Webinar - Month 1</title><link>https://www.authorlearningcenter.com/marketing/marketing-plan/w/elevator-pitch/7282/3-phases-of-book-marketing-program-group-coaching---month-1/revision/1</link><pubDate>Tue, 26 Feb 2019 21:35:43 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:bf706293-2dd0-4bc7-b48b-915522714d9d</guid><dc:creator>Author Learning Center</dc:creator><comments>https://www.authorlearningcenter.com/marketing/marketing-plan/w/elevator-pitch/7282/3-phases-of-book-marketing-program-group-coaching---month-1#comments</comments><description>Revision 1 posted to Elevator Pitch by Author Learning Center on 2/26/2019 9:35:43 PM&lt;br /&gt;
&lt;p&gt;content&lt;/p&gt;
&lt;p&gt;&lt;a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver-wikis-components-files/00-00-00-01-36/3PhasesofBookMarketingInstructionalandGroupCoaching2.mp4"&gt;www.authorlearningcenter.com/.../3PhasesofBookMarketingInstructionalandGroupCoaching2.mp4&lt;/a&gt;&lt;/p&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;
</description></item></channel></rss>