https://www.authorlearningcenter.com/marketing/marketing-plan/w/finding-your-platform/7643/balancing-social-media-book-marketing-with-in-person-eventsen-USTelligent Community 10https://www.authorlearningcenter.com/marketing/marketing-plan/w/finding-your-platform/7643/balancing-social-media-book-marketing-with-in-person-eventsFri, 24 Jan 2020 18:37:56 GMT809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:48d8e75f-127a-4694-a810-cf16dd3e84a0AE Wassermanhttps://www.authorlearningcenter.com/marketing/marketing-plan/w/finding-your-platform/7643/balancing-social-media-book-marketing-with-in-person-events#commentsCurrent Revision posted to Finding Your Platform by AE Wasserman on 1/24/2020 6:37:56 PM<br /> <p>When it comes to book promotion, author AE Wasserman spends half of her marketing efforts on social media and the other half on in-person events. On social media, she directs people to her website, where they can learn more about her work and order her books. Wasserman says all authors need a website that is kept up-to-date. She will spend at least one day a week making sure everything on her website and social media is current. In-person events for Wasserman include talking to book clubs and writers groups, attending book signings, and sitting in on panels. She tries to market her book to as wide an audience as possible to bring in new readers.</p> <p><a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver-wikis-components-files/00-00-00-01-34/BalancingSocialMediaBookMarketingwithInPersonEvents.mp4">www.authorlearningcenter.com/.../BalancingSocialMediaBookMarketingwithInPersonEvents.mp4</a></p><div style="clear:both;"></div> <div style="font-size: 90%;">Tags: fiction, Nonfiction, Subscriber, video</div>