The POEM Method of Book Marketing

Keith Ogorek — Tue, 08 Apr 2025 14:20:58 GMT

Current Revision posted to Research by Keith Ogorek on 4/8/2025 2:20:58 PM

Publicity
Online
Events
Multi-media

The acronym, POEM, is an easy way to remember what you need to do and provides an effective strategy for marketing your book.

Here are the handouts referenced in the session:
www.authorlearningcenter.com/.../ALC_2D00_POEM-Method-Handout.pdf
www.authorlearningcenter.com/.../ALC_2D00_POEM-Method-White-Paper.pdf

www.authorlearningcenter.com/.../ThePOEMMethodofBookMarketing.mp4

About the Presenter:
As an industry thought leader, Keith Ogorek has helped drive a number of significant innovations in the self-publishing industry and is featured in the book, 'Innovation--How Innovators Think, Act and Change Our World'. He has helped launch and operate supported self-publishing imprints for traditional publishers and Fuzeframe, which identifies and options self-published books for development in Hollywood. He has authored three books and is working on a fourth, and has written a number of helpful white papers including the popular '4 Paths to Publishing' and 'Three Phases of an Effective Book Marketing Campaign'. You will also find him speaking at leading industry events such as GenreLA, The Singapore Writer’s Festival, Havana Book Fair and the Florida Writers Conference. In addition, he is a regular webinar presenter for The Author Learning Center.

Tags: fiction, Nonfiction, Recorded Webinar

The POEM Method of Book Marketing

Keith Ogorek — Thu, 26 May 2022 20:40:58 GMT

Revision 8 posted to Research by Keith Ogorek on 5/26/2022 8:40:58 PM

Publicity
Online
Events
Multi-media

The acronym, POEM, is an easy way to remember what you need to do and provides an effective strategy for marketing your book.

Here are the handouts referenced in the session:
www.authorlearningcenter.com/.../ALC_2D00_POEM-Method-Handout.pdf
www.authorlearningcenter.com/.../ALC_2D00_POEM-Method-White-Paper.pdf

www.authorlearningcenter.com/.../ThePOEMMethodofBookMarketing.mp4

Tags: fiction, Nonfiction, Subscriber, Recorded Webinar

The POEM Method of Book Marketing

Keith Ogorek — Thu, 26 May 2022 20:40:39 GMT

Revision 7 posted to Research by Keith Ogorek on 5/26/2022 8:40:39 PM

Publicity
Online
Events
Multi-media

The acronym, POEM, is an easy way to remember what you need to do and provides an effective strategy for marketing your book.

Here are the handouts referenced in the session:
www.authorlearningcenter.com/.../ALC_2D00_POEM-Method-Handout.pdf
www.authorlearningcenter.com/.../ALC_2D00_POEM-Method-White-Paper.pdf

www.authorlearningcenter.com/.../ThePOEMMethodofBookMarketing.mp4

Tags: fiction, Nonfiction, Subscriber, Recorded Webinar

The POEM Method of Book Marketing

Author Learning Center — Thu, 26 May 2022 20:03:44 GMT

Revision 6 posted to Research by Author Learning Center on 5/26/2022 8:03:44 PM

Publicity
Online
Events
Multi-media

The acronym, POEM, is an easy way to remember what you need to do and provides an effective strategy for marketing your book.

Here are the handouts referenced in the session:
www.authorlearningcenter.com/.../ALC_2D00_POEM-Method-Handout.pdf
www.authorlearningcenter.com/.../ALC_2D00_POEM-Method-White-Paper.pdf

www.authorlearningcenter.com/.../ThePOEMMethodofBookMarketing.mp4

Tags: fiction, Nonfiction, Subscriber, Recorded Webinar

The POEM Method of Book Marketing - recorded webinar

Keith Ogorek — Wed, 14 Apr 2021 12:24:23 GMT

Revision 5 posted to Research by Keith Ogorek on 4/14/2021 12:24:23 PM

Confused about how to do book marketing? Keith Ogorek, President of the Author Learning Center, provides a simple way to build a marketing plan that will take some of the mystery out of the process. Any good, integrated marketing campaign has four key activities: Publicity. Online. Events. Multi-media. The acronym, POEM, is an easy way to remember what you need to do and provides an effective strategy for marketing your book.

Here is a handout on the topic:
www.authorlearningcenter.com/.../ALC-_2D00_-The-POEM-Method-of-Book-Marketing.pdf

www.authorlearningcenter.com/.../The-POEM-Method-of-Book-Marketing.mp4

About the Presenter:

Keith Ogorek is the President of the Author Learning Center. He has authored three books, A Clear View, Eli the Stable Boy, and 7 Secrets of Successful Self-Published Authors. You will also find him speaking at leading industry events such as the Indie and Digital Author conference, Textbook and Academic Authoring Conference, Greater Los Angeles Writers Society, The Singapore Writer’s Festival, Havana Book Fair, and the Florida Writers Conference.

Tags: fiction, Nonfiction, Subscriber, Recorded Webinar

The POEM Method of Book Marketing - recorded webinar

Keith Ogorek — Tue, 05 May 2020 13:50:22 GMT

Revision 4 posted to Research by Keith Ogorek on 5/5/2020 1:50:22 PM

About the Presenter:

www.authorlearningcenter.com/.../The-POEM-Method-of-Book-Marketing.mp4

Tags: fiction, Nonfiction, Subscriber, Recorded Webinar

The POEM Method of Book Marketing - recorded webinar

Keith Ogorek — Fri, 07 Jun 2019 16:55:20 GMT

Revision 3 posted to Research by Keith Ogorek on 6/7/2019 4:55:20 PM

About the Presenter: Keith Ogorek is the President of the Author Learning Center. He is the author of three books: A Clear View, Eli the Stable Boy, and 7 Secrets of Successful Self Published Authors, which he self-published. He has been a featured speaker at the West Coast Writer’s Conference, The Havana Book Fair, The Textbook and Academic Authoring Conference, and Florida Writer’s Conference. He also writes an industry thought-leader blog called IndieBookWriters.com

www.authorlearningcenter.com/.../The-POEM-Method-of-Book-Marketing.mp4

Tags: fiction, Nonfiction, Subscriber, Recorded Webinar

The POEM Method of Book Marketing - recorded webinar

Keith Ogorek — Thu, 18 May 2017 16:14:53 GMT

Revision 1 posted to Research by Keith Ogorek on 5/18/2017 4:14:53 PM

Confused about how to do book marketing? Keith Ogorek, senior vice president of marketing for Author Solutions, provides a simple way to build a marketing plan that will take some of the mystery out of the process. Any good, integrated marketing campaign has four key activities: Publicity. Online. Events. Multi-media. The acronym, POEM, is an easy way to remember what you need to do and provides an effective strategy for marketing your book.

About the Presenter: Keith Ogorek is Senior Vice President of Marketing for Author Solutions. He is the author of three books: A Clear View, Eli the Stable Boy, and 7 Secrets of Successful Self Published Authors, which he self-published. He has been a featured speaker at the West Coast Writer’s Conference, The Havana Book Fair, The Textbook and Academic Authoring Conference, and Florida Writer’s Conference. He also writes an industry thought-leader blog called IndieBookWriters.com

www.authorlearningcenter.com/.../The-POEM-Method-of-Book-Marketing.mp4

Tags: fiction, Nonfiction, Subscriber, Recorded Webinar

The POEM Method of Book Marketing - recorded webinar

Keith Ogorek — Thu, 18 May 2017 12:16:21 GMT

Revision 2 posted to Research by Keith Ogorek on 5/18/2017 12:16:21 PM

About the Presenter: Keith Ogorek is senior vice president of marketing for Author Solutions. He is the author of three books: A Clear View, Eli the Stable Boy, and 7 Secrets of Successful Self Published Authors, which he self-published. He has been a featured speaker at the West Coast Writer’s Conference, The Havana Book Fair, The Textbook and Academic Authoring Conference, and Florida Writer’s Conference. He also writes an industry thought-leader blog called IndieBookWriters.com

www.authorlearningcenter.com/.../The-POEM-Method-of-Book-Marketing.mp4

Tags: fiction, Nonfiction, Subscriber, Recorded Webinar