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<?xml-stylesheet type="text/xsl" href="https://www.authorlearningcenter.com/utility/feedstylesheets/rss.xsl" media="screen"?><rss version="2.0" xmlns:dc="http://purl.org/dc/elements/1.1/"><channel><title>Turning Publicity into Sales - podcast</title><link>https://www.authorlearningcenter.com/marketing/public-relations/w/publicity-campaigns/4282/turning-publicity-into-sales---podcast</link><description /><dc:language>en-US</dc:language><generator>Telligent Community 10</generator><item><title>Turning Publicity into Sales - podcast</title><link>https://www.authorlearningcenter.com/marketing/public-relations/w/publicity-campaigns/4282/turning-publicity-into-sales---podcast</link><pubDate>Mon, 19 Nov 2018 21:17:33 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:13ad860b-396d-4eb5-bb50-a5a9fc12cea3</guid><dc:creator>Marika Flatt</dc:creator><comments>https://www.authorlearningcenter.com/marketing/public-relations/w/publicity-campaigns/4282/turning-publicity-into-sales---podcast#comments</comments><description>Current Revision posted to Publicity Campaigns by Marika Flatt on 11/19/2018 9:17:33 PM&lt;br /&gt;
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&lt;p&gt;What is the point of a publicity campaign and how can it be most effective? 9Marika Flatt, public relations expert at PR by the Book, discusses how authors can use things like media training and a defined distribution model to use public relations to drive book sales. You can&amp;rsquo;t always directly measure results from publicity, but there are ways that you can get an idea of how well a tactic is working. Flatt also talks about other means of success. Not every author measures their success by book sales. If you&amp;rsquo;d like to hear more from Flatt, listen to the clip below!&lt;/p&gt;
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&lt;div class="asl-wikipage-media"&gt;&lt;a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver.wikis.components.files/00-00-00-01-45/PodcastMarikaFlattTurningPublicityintoSales.mp3"&gt;www.authorlearningcenter.com/.../PodcastMarikaFlattTurningPublicityintoSales.mp3&lt;/a&gt;&lt;/div&gt;
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&lt;div style="font-size: 90%;"&gt;Tags: fiction, Nonfiction, Subscriber, podcast&lt;/div&gt;
</description></item><item><title>Turning Publicity into Sales - podcast</title><link>https://www.authorlearningcenter.com/marketing/public-relations/w/publicity-campaigns/4282/turning-publicity-into-sales---podcast/revision/1</link><pubDate>Mon, 09 Jan 2017 00:00:00 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:13ad860b-396d-4eb5-bb50-a5a9fc12cea3</guid><dc:creator>Marika Flatt</dc:creator><comments>https://www.authorlearningcenter.com/marketing/public-relations/w/publicity-campaigns/4282/turning-publicity-into-sales---podcast#comments</comments><description>Revision 1 posted to Publicity Campaigns by Marika Flatt on 1/9/2017 12:00:00 AM&lt;br /&gt;
&lt;div class='asl-wikipage-body'&gt;&lt;div class='asl-wikipage-summary'&gt;Marika Flatt, public relations expert at PR by the Book, discusses how authors can use things like media training and a defined distribution model to use public relations to drive book sales. &lt;/div&gt;&lt;div class='asl-wikipage-media'&gt;&lt;a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver.wikis.components.files/00-00-00-01-45/PodcastMarikaFlattTurningPublicityintoSales.mp3"&gt;www.authorlearningcenter.com/.../PodcastMarikaFlattTurningPublicityintoSales.mp3&lt;/a&gt;&lt;/div&gt;&lt;/div&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;

&lt;div style="font-size: 90%;"&gt;Tags: fiction, Nonfiction, Subscriber, podcast&lt;/div&gt;
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