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<?xml-stylesheet type="text/xsl" href="https://www.authorlearningcenter.com/utility/feedstylesheets/rss.xsl" media="screen"?><rss version="2.0" xmlns:dc="http://purl.org/dc/elements/1.1/"><channel><title>Cake Bake Shop’s Gwendolyn Rogers on the Promotional Plans for Her Cookbook</title><link>https://www.authorlearningcenter.com/marketing/public-relations/w/publicity-campaigns/7124/cake-bake-shop-s-gwendolyn-rogers-on-the-promotional-plans-for-her-cookbook</link><description /><dc:language>en-US</dc:language><generator>Telligent Community 10</generator><item><title>Cake Bake Shop’s Gwendolyn Rogers on the Promotional Plans for Her Cookbook</title><link>https://www.authorlearningcenter.com/marketing/public-relations/w/publicity-campaigns/7124/cake-bake-shop-s-gwendolyn-rogers-on-the-promotional-plans-for-her-cookbook</link><pubDate>Tue, 13 Nov 2018 14:44:08 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:a24db3cf-3be3-4bb9-b781-d18835351744</guid><dc:creator>Gwendolyn Rogers</dc:creator><comments>https://www.authorlearningcenter.com/marketing/public-relations/w/publicity-campaigns/7124/cake-bake-shop-s-gwendolyn-rogers-on-the-promotional-plans-for-her-cookbook#comments</comments><description>Current Revision posted to Publicity Campaigns by Gwendolyn Rogers on 11/13/2018 2:44:08 PM&lt;br /&gt;
&lt;div class="asl-wikipage-summary"&gt;
&lt;p&gt;Gwendolyn Rogers has built a large fan base since opening her first Cake Bake Shop in 2014. Her award-winning, globally recognized creations have even caught the attention of renowned chefs and celebrities, including Oprah Winfrey. With her upcoming cookbook, Rogers wants to capture some new fans, as well as delight current fans with her favorite recipes. She is still strategizing her book marketing and promotional plans, but knows she will continue using social media as a primary vehicle for communicating with her followers. Rogers is currently testing Cake Bake Shop gift cards in her local Costco stores and aims to have her cookbook available on Costco shelves as well when it&amp;#39;s released in 2019. With the help of her publisher, Story Farm, Rogers plans to execute a promo tour at launch. Ultimately, she hopes the recipes that customers love and that she&amp;#39;s worked so hard to fine tune over the years will sell themselves.&lt;/p&gt;
&lt;/div&gt;
&lt;div class="asl-wikipage-media"&gt;
&lt;p&gt;&lt;a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver-wikis-components-files/00-00-00-01-45/CakeBakeShopsGwendolynRogersonthePromotionalPlansforHerCookbook.mp4"&gt;www.authorlearningcenter.com/.../CakeBakeShopsGwendolynRogersonthePromotionalPlansforHerCookbook.mp4&lt;/a&gt;&lt;/p&gt;
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&lt;div style="font-size: 90%;"&gt;Tags: Cookbooks – Food – Wine, Nonfiction, Subscriber, video&lt;/div&gt;
</description></item><item><title>Cake Bake Shop’s Gwendolyn Rogers on the Promotional Plans for Her Cookbook</title><link>https://www.authorlearningcenter.com/marketing/public-relations/w/publicity-campaigns/7124/cake-bake-shop-s-gwendolyn-rogers-on-the-promotional-plans-for-her-cookbook/revision/2</link><pubDate>Tue, 13 Nov 2018 14:25:05 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:a24db3cf-3be3-4bb9-b781-d18835351744</guid><dc:creator>Gwendolyn Rogers</dc:creator><comments>https://www.authorlearningcenter.com/marketing/public-relations/w/publicity-campaigns/7124/cake-bake-shop-s-gwendolyn-rogers-on-the-promotional-plans-for-her-cookbook#comments</comments><description>Revision 2 posted to Publicity Campaigns by Gwendolyn Rogers on 11/13/2018 2:25:05 PM&lt;br /&gt;
&lt;div class="asl-wikipage-summary"&gt;
&lt;p&gt;Gwendolyn Rogers has built a large fan base since opening her first Cake Bake Shop in 2014. Her award-winning, globally recognized creations have even caught the attention of renowned chefs and celebrities, including Oprah Winfrey. With her upcoming cookbook, Rogers wants to capture some new fans, as well as delight current fans with her favorite recipes. She is still strategizing her book marketing and promotional plans, but knows she will continue using social media as a primary vehicle for communicating with her followers. Rogers is currently testing Cake Bake Shop gift cards in her local Costco stores and aims to have her cookbook available on Costco shelves as well when it&amp;#39;s released in 2019. With the help of her publisher, Story Farm, Rogers plans to execute a promo tour at launch. Ultimately, she hopes the recipes that customers love and that she&amp;#39;s worked so hard to fine tune over the years will sell themselves.&lt;/p&gt;
&lt;/div&gt;
&lt;div class="asl-wikipage-media"&gt;
&lt;p&gt;&lt;a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver-wikis-components-files/00-00-00-01-45/CakeBakeShopsGwendolynRogersonthePromotionalPlansforHerCookbook.mp4"&gt;www.authorlearningcenter.com/.../CakeBakeShopsGwendolynRogersonthePromotionalPlansforHerCookbook.mp4&lt;/a&gt;&lt;/p&gt;
&lt;/div&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;
</description></item><item><title>Cake Bake Shop’s Gwendolyn Rogers on the Promotional Plans for Her Cookbook</title><link>https://www.authorlearningcenter.com/marketing/public-relations/w/publicity-campaigns/7124/cake-bake-shop-s-gwendolyn-rogers-on-the-promotional-plans-for-her-cookbook/revision/1</link><pubDate>Tue, 13 Nov 2018 14:20:15 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:a24db3cf-3be3-4bb9-b781-d18835351744</guid><dc:creator>Gwendolyn Rogers</dc:creator><comments>https://www.authorlearningcenter.com/marketing/public-relations/w/publicity-campaigns/7124/cake-bake-shop-s-gwendolyn-rogers-on-the-promotional-plans-for-her-cookbook#comments</comments><description>Revision 1 posted to Publicity Campaigns by Gwendolyn Rogers on 11/13/2018 2:20:15 PM&lt;br /&gt;
&lt;p&gt;Gwendolyn Rogers has built a large fan base since opening her first Cake Bake Shop in 2014. Her award-winning, globally recognized creations have even caught the attention of renowned chefs and celebrities, including Oprah Winfrey. With her upcoming cookbook, Rogers wants to capture some new fans, as well as delight current fans with her favorite recipes. She is still strategizing her book marketing and promotional plans, but knows she will continue using social media as a primary vehicle for communicating with her followers. Rogers is currently testing Cake Bake Shop gift cards in her local Costco stores and aims to have her cookbook available on Costco shelves as well when it&amp;#39;s released in 2019. With the help of her publisher, Story Farm, Rogers plans to execute a promo tour at launch. Ultimately, she hopes the recipes that customers love and that she&amp;#39;s worked so hard to fine tune over the years will sell themselves.&lt;/p&gt;
&lt;p&gt;&lt;a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver-wikis-components-files/00-00-00-01-45/CakeBakeShopsGwendolynRogersonthePromotionalPlansforHerCookbook.mp4"&gt;www.authorlearningcenter.com/.../CakeBakeShopsGwendolynRogersonthePromotionalPlansforHerCookbook.mp4&lt;/a&gt;&lt;/p&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;
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