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<?xml-stylesheet type="text/xsl" href="https://www.authorlearningcenter.com/utility/feedstylesheets/rss.xsl" media="screen"?><rss version="2.0" xmlns:dc="http://purl.org/dc/elements/1.1/"><channel><title>Brand Development for Authors: Print Collateral - podcast</title><link>https://www.authorlearningcenter.com/marketing/self-promotion/w/print-materials/4768/brand-development-for-authors-print-collateral---podcast</link><description /><dc:language>en-US</dc:language><generator>Telligent Community 10</generator><item><title>Brand Development for Authors: Print Collateral - podcast</title><link>https://www.authorlearningcenter.com/marketing/self-promotion/w/print-materials/4768/brand-development-for-authors-print-collateral---podcast</link><pubDate>Fri, 17 Mar 2017 13:46:34 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:e4622385-10c5-47e2-9daa-cb10f5a8ed98</guid><dc:creator>Allison Bright </dc:creator><comments>https://www.authorlearningcenter.com/marketing/self-promotion/w/print-materials/4768/brand-development-for-authors-print-collateral---podcast#comments</comments><description>Current Revision posted to Print Materials by Allison Bright  on 3/17/2017 1:46:34 PM&lt;br /&gt;
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&lt;div class="asl-wikipage-summary"&gt;Allison Bright, Lead Web Designer at author-focused publicity firm Shelton Interactive, explains that not all authors need to have print materials when marketing their books. As a designer, Bright considers the matter on a case-by-case basis. If an author is attending an event where it makes sense to have a paper takeaway, she advises that the author selects consolidated and simple designs for their promotional arsenal.&lt;/div&gt;
&lt;div class="asl-wikipage-summary"&gt;&lt;a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver.wikis.components.files/00-00-00-01-55/AllisonBrightBrandDevelopmentforAuthorsPrintCollateral.mp3"&gt;www.authorlearningcenter.com/.../AllisonBrightBrandDevelopmentforAuthorsPrintCollateral.mp3&lt;/a&gt;&lt;/div&gt;
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&lt;div style="font-size: 90%;"&gt;Tags: fiction, Nonfiction, podcast&lt;/div&gt;
</description></item><item><title>Brand Development for Authors: Print Collateral - podcast</title><link>https://www.authorlearningcenter.com/marketing/self-promotion/w/print-materials/4768/brand-development-for-authors-print-collateral---podcast/revision/1</link><pubDate>Mon, 09 Jan 2017 00:00:00 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:e4622385-10c5-47e2-9daa-cb10f5a8ed98</guid><dc:creator>Allison Bright </dc:creator><comments>https://www.authorlearningcenter.com/marketing/self-promotion/w/print-materials/4768/brand-development-for-authors-print-collateral---podcast#comments</comments><description>Revision 1 posted to Print Materials by Allison Bright  on 1/9/2017 12:00:00 AM&lt;br /&gt;
&lt;div class='asl-wikipage-body'&gt;&lt;div class='asl-wikipage-summary'&gt;Allison Bright, Lead Web Designer at author-focused publicity firm Shelton Interactive, discusses whether you need print materials in your promotional arsenal. &lt;/div&gt;&lt;div class='asl-wikipage-media'&gt;&lt;a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver.wikis.components.files/00-00-00-01-55/AllisonBrightBrandDevelopmentforAuthorsPrintCollateral.mp3"&gt;www.authorlearningcenter.com/.../AllisonBrightBrandDevelopmentforAuthorsPrintCollateral.mp3&lt;/a&gt;&lt;/div&gt;&lt;/div&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;

&lt;div style="font-size: 90%;"&gt;Tags: fiction, Nonfiction, podcast&lt;/div&gt;
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