https://www.authorlearningcenter.com/marketing/social-media/w/general/7237/using-social-media-to-build-your-brand-as-an-authoren-USTelligent Community 10https://www.authorlearningcenter.com/marketing/social-media/w/general/7237/using-social-media-to-build-your-brand-as-an-authorMon, 04 Feb 2019 12:40:02 GMT809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:796e5487-5548-4689-a767-2f139a0b51d1Erik Deckershttps://www.authorlearningcenter.com/marketing/social-media/w/general/7237/using-social-media-to-build-your-brand-as-an-author#commentsCurrent Revision posted to General by Erik Deckers on 2/4/2019 12:40:02 PM<br /> <div class="asl-wikipage-summary"> <p>One of the biggest struggles for new authors when it comes to book sales is being unrecognizable. Trying to sell books in a competitive market is difficult when no one knows an author&rsquo;s name. Branding is one of the first steps in a marketing process and can be done before a manuscript is finished, or even begun. Erik Deckers, author and president of Pro Blog Service, explains how building a brand correlates with individual book sales. People rarely make a purchase because of the book itself. Rather, people tend to buy books because they like the author. This presents the difficulty of becoming a known author, which requires building an author brand. Building an author brand can break the bank if an author reaches for costly initiatives. That&rsquo;s why social media is such a powerful tool for authors who are growing their fan base. Social media is free or relatively inexpensive and allows an author to personally interact with fans while sitting on his or her couch.&nbsp; Listen to the clip below to learn more about book sales and branding through social media!&nbsp;</p> </div> <div class="asl-wikipage-media"> <p><a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver-wikis-components-files/00-00-00-02-10/UsingSocialMediatoBuildyourBrandasanAuthor.mp4">www.authorlearningcenter.com/.../UsingSocialMediatoBuildyourBrandasanAuthor.mp4</a></p> </div><div style="clear:both;"></div> <div style="font-size: 90%;">Tags: fiction, Nonfiction, Subscriber, video</div> https://www.authorlearningcenter.com/marketing/social-media/w/general/7237/using-social-media-to-build-your-brand-as-an-author/revision/2Fri, 01 Feb 2019 17:16:40 GMT809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:796e5487-5548-4689-a767-2f139a0b51d1Author Learning Centerhttps://www.authorlearningcenter.com/marketing/social-media/w/general/7237/using-social-media-to-build-your-brand-as-an-author#commentsRevision 2 posted to General by Author Learning Center on 2/1/2019 5:16:40 PM<br /> <div class="asl-wikipage-summary"> <p>One of the biggest struggles for new authors when it comes to book sales is being unrecognizable. Trying to sell books in a competitive market is difficult when no one knows an author&rsquo;s name. Branding is one of the first steps in a marketing process and can be done before a manuscript is finished, or even begun. Erik Deckers, author and president of Pro Blog Service, explains how building a brand correlates with individual book sales. People rarely make a purchase because of the book itself. Rather, people tend to buy books because they like the author. This presents the difficulty of becoming a known author, which requires building an author brand. Building an author brand can break the bank if an author reaches for costly initiatives. That&rsquo;s why social media is such a powerful tool for authors who are growing their fan base. Social media is free or relatively inexpensive and allows an author to personally interact with fans while sitting on his or her couch.&nbsp; Listen to the clip below to learn more about book sales and branding through social media!</p> </div> <div class="asl-wikipage-media"> <p><a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver-wikis-components-files/00-00-00-02-10/UsingSocialMediatoBuildyourBrandasanAuthor.mp4">www.authorlearningcenter.com/.../UsingSocialMediatoBuildyourBrandasanAuthor.mp4</a></p> </div><div style="clear:both;"></div> <div style="font-size: 90%;">Tags: fiction, Nonfiction, Subscriber, video</div> https://www.authorlearningcenter.com/marketing/social-media/w/general/7237/using-social-media-to-build-your-brand-as-an-author/revision/1Fri, 01 Feb 2019 13:13:01 GMT809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:796e5487-5548-4689-a767-2f139a0b51d1Author Learning Centerhttps://www.authorlearningcenter.com/marketing/social-media/w/general/7237/using-social-media-to-build-your-brand-as-an-author#commentsRevision 1 posted to General by Author Learning Center on 2/1/2019 1:13:01 PM<br /> <p><a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver-wikis-components-files/00-00-00-02-10/UsingSocialMediatoBuildyourBrandasanAuthor.mp4">www.authorlearningcenter.com/.../UsingSocialMediatoBuildyourBrandasanAuthor.mp4</a></p><div style="clear:both;"></div> <div style="font-size: 90%;">Tags: fiction, Nonfiction, Subscriber, video</div>