<?xml version="1.0" encoding="UTF-8" ?>
<?xml-stylesheet type="text/xsl" href="https://www.authorlearningcenter.com/utility/feedstylesheets/rss.xsl" media="screen"?><rss version="2.0" xmlns:dc="http://purl.org/dc/elements/1.1/"><channel><title>The Value of Video and YouTube as Marketing Tools for Authors</title><link>https://www.authorlearningcenter.com/marketing/social-media/w/youtube/7241/the-value-of-video-and-youtube-as-marketing-tools-for-authors</link><description /><dc:language>en-US</dc:language><generator>Telligent Community 10</generator><item><title>The Value of Video and YouTube as Marketing Tools for Authors</title><link>https://www.authorlearningcenter.com/marketing/social-media/w/youtube/7241/the-value-of-video-and-youtube-as-marketing-tools-for-authors</link><pubDate>Mon, 04 Feb 2019 12:40:59 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:82ea90b4-535c-467d-8171-d4ac8016be7d</guid><dc:creator>Erik Deckers</dc:creator><comments>https://www.authorlearningcenter.com/marketing/social-media/w/youtube/7241/the-value-of-video-and-youtube-as-marketing-tools-for-authors#comments</comments><description>Current Revision posted to YouTube by Erik Deckers on 2/4/2019 12:40:59 PM&lt;br /&gt;
&lt;div class="asl-wikipage-summary"&gt;
&lt;p&gt;Social media is packed with video content, as is obvious by a single scroll down any platform feed. How can you make video content that&amp;rsquo;s effective for a book market? Erik Deckers, author and president of Pro Blog Service, explains the importance of video as a marketing tool. This is a particularly important medium because, &amp;ldquo;we are a trailer society,&amp;rdquo; according to Deckers. &amp;nbsp;The moving elements on the screen can get readers excited about a book in a way that a press release won&amp;rsquo;t. Deckers explains that YouTube is a helpful place to put the trailer. Not only is it a searchable website and the second largest social platform in the world, but, if you know what YouTube is primarily used for, you can create video content other than your book trailer. Depending on the theme or content of your book, you may find certain types of videos helpful to drive sales. Learn more about creating video content in the clip below!&amp;nbsp;&lt;/p&gt;
&lt;/div&gt;
&lt;div class="asl-wikipage-media"&gt;
&lt;p&gt;&lt;a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver-wikis-components-files/00-00-00-01-61/TheValueofVideoandYouTubeasMarketingToolsforAuthors.mp4"&gt;www.authorlearningcenter.com/.../TheValueofVideoandYouTubeasMarketingToolsforAuthors.mp4&lt;/a&gt;&lt;/p&gt;
&lt;/div&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;

&lt;div style="font-size: 90%;"&gt;Tags: fiction, Nonfiction, video&lt;/div&gt;
</description></item><item><title>The Value of Video and YouTube as Marketing Tools for Authors</title><link>https://www.authorlearningcenter.com/marketing/social-media/w/youtube/7241/the-value-of-video-and-youtube-as-marketing-tools-for-authors/revision/2</link><pubDate>Fri, 01 Feb 2019 17:19:45 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:82ea90b4-535c-467d-8171-d4ac8016be7d</guid><dc:creator>Author Learning Center</dc:creator><comments>https://www.authorlearningcenter.com/marketing/social-media/w/youtube/7241/the-value-of-video-and-youtube-as-marketing-tools-for-authors#comments</comments><description>Revision 2 posted to YouTube by Author Learning Center on 2/1/2019 5:19:45 PM&lt;br /&gt;
&lt;div class="asl-wikipage-summary"&gt;
&lt;p&gt;Social media is packed with video content, as is obvious by a single scroll down any platform feed. How can you make video content that&amp;rsquo;s effective for a book market? Erik Deckers, author and president of Pro Blog Service, explains the importance of video as a marketing tool. This is a particularly important medium because, &amp;ldquo;we are a trailer society,&amp;rdquo; according to Deckers. &amp;nbsp;The moving elements on the screen can get readers excited about a book in a way that a press release won&amp;rsquo;t. Deckers explains that YouTube is a helpful place to put the trailer. Not only is it a searchable website and the second largest social platform in the world, but, if you know what YouTube is primarily used for, you can create video content other than your book trailer. Depending on the theme or content of your book, you may find certain types of videos helpful to drive sales. Learn more about creating video content in the clip below!&lt;/p&gt;
&lt;/div&gt;
&lt;div class="asl-wikipage-media"&gt;
&lt;p&gt;&lt;a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver-wikis-components-files/00-00-00-01-61/TheValueofVideoandYouTubeasMarketingToolsforAuthors.mp4"&gt;www.authorlearningcenter.com/.../TheValueofVideoandYouTubeasMarketingToolsforAuthors.mp4&lt;/a&gt;&lt;/p&gt;
&lt;/div&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;

&lt;div style="font-size: 90%;"&gt;Tags: fiction, Nonfiction, video&lt;/div&gt;
</description></item><item><title>The Value of Video and YouTube as Marketing Tools for Authors</title><link>https://www.authorlearningcenter.com/marketing/social-media/w/youtube/7241/the-value-of-video-and-youtube-as-marketing-tools-for-authors/revision/1</link><pubDate>Fri, 01 Feb 2019 13:15:13 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:82ea90b4-535c-467d-8171-d4ac8016be7d</guid><dc:creator>Author Learning Center</dc:creator><comments>https://www.authorlearningcenter.com/marketing/social-media/w/youtube/7241/the-value-of-video-and-youtube-as-marketing-tools-for-authors#comments</comments><description>Revision 1 posted to YouTube by Author Learning Center on 2/1/2019 1:15:13 PM&lt;br /&gt;
&lt;p&gt;&lt;a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver-wikis-components-files/00-00-00-01-61/TheValueofVideoandYouTubeasMarketingToolsforAuthors.mp4"&gt;www.authorlearningcenter.com/.../TheValueofVideoandYouTubeasMarketingToolsforAuthors.mp4&lt;/a&gt;&lt;/p&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;

&lt;div style="font-size: 90%;"&gt;Tags: fiction, Nonfiction, video&lt;/div&gt;
</description></item></channel></rss>