Creating a Website

Websites for Authors: A Necessary Evil

L.E. Perez — Wed, 13 Mar 2024 20:05:44 GMT

Current Revision posted to Creating a Website by L.E. Perez on 3/13/2024 8:05:44 PM

With social media so prevalent in our lives as authors, is a website really necessary? If it is, what should it contain at minimum? What resources are available and how long will this take?

In this recorded webinar session, author L.E. Perez takes you on a journey to figure out why a website is a necessary evil and how you go from concept to completion. You will learn the value of a website for your writing journey and why presentation matters.

Here is the handout referenced in the session:
www.authorlearningcenter.com/.../ALC-Websites-for-Authors_5F00_Perez-2024.pdf
www.authorlearningcenter.com/.../WebsitesforAuthorsANecessaryEvil24.mp4

About the Presenter:
LE is an author/publisher with Palmas Publishing and Manra Moon Press . She spent fifteen years working in Corrections and Victim Services while privately working on several novels. In 2010, she was given the opportunity to pursue two passions in life, writing and martial arts. She is a 4th-degree black belt who loves to write fight scenes and act them out for realism. She has published ten full-length novels and multiple short stories, and has spearheaded several thriller anthologies with a group of Indie Authors called 'The Thrill of the Hunt' and 'The Thrill of the Heart'. In addition, LE is a Freelance Writing/Publishing Consultant for Macmillan, hosts the Legion of Writers Podcast, and is a social media manager.

Tags: fiction, Nonfiction, Subscriber, Recorded Webinar

Websites for Authors: A Necessary Evil

L.E. Perez — Wed, 13 Mar 2024 20:04:11 GMT

Revision 6 posted to Creating a Website by L.E. Perez on 3/13/2024 8:04:11 PM

With social media so prevalent in our lives as authors, is a website really necessary? If it is, what should it contain at minimum? What resources are available and how long will this take?

Here is the handout referenced in the session:
www.authorlearningcenter.com/.../ALC-Websites-for-Authors_5F00_Perez-2024.pdf
www.authorlearningcenter.com/.../WebsitesforAuthorsANecessaryEvil24.mp4

Tags: fiction, Nonfiction, Subscriber, Recorded Webinar

Websites for Authors: A Necessary Evil

L.E. Perez — Tue, 02 Feb 2021 13:57:30 GMT

Revision 5 posted to Creating a Website by L.E. Perez on 2/2/2021 1:57:30 PM

With social media so prevalent in our lives as authors, is a website really necessary? If it is, what should it contain at minimum? What resources are available and how long will this take? In this recorded webinar session, author L.E. Perez takes you on a journey to figure out why a website is a necessary evil and how you go from concept to completion. You will learn the value of a website for your writing journey and why presentation matters.
www.authorlearningcenter.com/.../WebsitesforAuthorsANecessaryEvil.mp4

About the Presenter:
Laura Perez is an author/publisher with Palmas Publishing. She spent fifteen years working in Corrections and Victim Services while privately working on several novels. In 2010, she was given the opportunity to pursue two passions in life, writing and martial arts. She is a 4th-degree black belt who loves to write fight scenes and act them out for realism. Through Palmas Publishing, she has published four full-length novels under her pseudonym, L.E. Perez, has spearheaded six thriller anthologies with a group of Indie Authors called The Thrill of the Hunt and The Thrill of the Heart, and has helped her mother achieve her dreams of publication. Originally from New York, she made her way to Orlando, Florida in 2012. With a B.S. in Criminal Justice and a thesis shy of her Masters in Cultural Anthropology, she is an avid people watcher and finds all manner of things to write about here in Orlando, Florida. You can find her at the local theme parks enjoying a cup of coffee or an ice cream, or at the Central Library in Orlando, volunteering to do workshops for aspiring writers.

Tags: fiction, Nonfiction, Subscriber, Recorded Webinar

Websites for Authors: A Necessary Evil

Author Learning Center — Wed, 16 Dec 2020 13:26:13 GMT

Revision 4 posted to Creating a Website by Author Learning Center on 12/16/2020 1:26:13 PM

Tags: fiction, Nonfiction, Subscriber, Recorded Webinar

Websites for Authors: A Necessary Evil

Author Learning Center — Wed, 16 Dec 2020 13:24:52 GMT

Revision 3 posted to Creating a Website by Author Learning Center on 12/16/2020 1:24:52 PM

Tags: fiction, Nonfiction, Subscriber, RecordedWebinar

Why Authors Should Buy a Website Domain Name, and How to Choose One

Author Learning Center — Fri, 11 Dec 2020 13:04:38 GMT

Current Revision posted to Creating a Website by Author Learning Center on 12/11/2020 1:04:38 PM

Setting up an author website or blog can be overwhelming due to technology challenges and an excessive amount of options. If you’re going to spend time and potentially hard-earned money on building a website, it’s important to understand the best path forward for you and your writing.

For some authors, using the domain name that free website and blog platforms like Wordpress offer is a good place to start, especially when your marketing budget is non-existent or an online presence isn’t a priority. But, for authors looking to build a strong online presence long-term, purchasing a domain name is worth considering.

What is a domain name?

A domain name is the name of your website or blog and is also called a “URL” or “web address”. When readers type your web address into their internet browser window, the browser knows where to take them. For example, “authorlearningcenter.com” is this website’s domain name.

The benefits of buying a domain name:

Increases your online discoverability – Without a website or blog, you are failing to maximize your online discoverability – this is a reader’s ability to easily find you when searching the internet. A well-chosen domain name will improve your chances of being found.
Great for your author branding – Having a website domain name that is relevant to you and/or your books creates brand consistency, credibility, and a central marketing hub that includes all of your information, messaging, and important links.
Provides cost-effective marketing – Other than word of mouth marketing which is free, buying your unique domain name for a website or blog is one of the most cost effective ways to support your marketing efforts. Domain names are relatively inexpensive.

Where to buy a domain name and how much will it cost?

Domain names can be purchased from service providers called “registrars”. These three service providers rank high with consumers based on ease of use, pricing, features, and track record:

GoDaddy – The largest domain name registrar in the market.
Namecheap – Typically the least expensive option.
SiteGround – A good option for authors planning to use WordPress to build their website.

On average, a domain name will cost around $10 to purchase and then must be renewed yearly or every 2 years. This does not include the cost of web hosting once you have your website up and running. Hosting is where your website is stored on the internet, and there is a fee for this service as well. Some service providers offer packages that include both the domain name and the hosting.

How to choose a domain name

The big question – should your website name be your book title or your author name? This really depends on your long term book marketing strategy and author platform. If you’ve started a book series that is a hit with readers and you plan to continue adding to the series, you might want a website name that reflects this popular book series.

If you’ll potentially write multiple standalone books or books in various genres in your writing career, it’s best to use your author name (or pen name) for your website or blog. Even a variation of your author name will work. For example, if your author name is Jane Smith and someone already has the domain name “janesmith.com”, you can use something like, “janesmithbooks.com” or “janesmithwrites.com”.

The most important thing is that your domain name is easy for readers to remember and find. A long, complicated domain name will be forgotten and may also hinder your website from ranking in Google searches.

If there’s even a slight chance you’ll want a specific website domain name at any point in your writing career, you should go ahead and purchase it before someone else does. Securing your name early on will ensure that it’s yours to use when ready. Take control of your author branding now!

Tags: article, fiction, Nonfiction

Why Authors Should Buy a Website Domain Name, and How to Choose One

Author Learning Center — Fri, 11 Dec 2020 13:02:03 GMT

Revision 7 posted to Creating a Website by Author Learning Center on 12/11/2020 1:02:03 PM

What is a domain name?

The benefits of buying a domain name:

Increases your online discoverability – Without a website or blog, you are failing to maximize your online discoverability – this is a reader’s ability to easily find you when searching the internet. A well-chosen domain name will improve your chances of being found.
Great for your author branding – Having a website domain name that is relevant to you and/or your books creates brand consistency, credibility, and a central marketing hub that includes all of your information, messaging, and important links.
Provides cost-effective marketing – Other than word of mouth marketing which is free, buying your unique domain name for a website or blog is one of the most cost effective ways to support your marketing efforts. Domain names are relatively inexpensive.

Where to buy a domain name and how much will it cost?

Domain names can be purchased from service providers called “registrars”. These three service providers rank high with consumers based on ease of use, pricing, features, and track record:

GoDaddy – The largest domain name registrar in the market.
Namecheap – Typically the least expensive option.
SiteGround – A good option for authors planning to use Wordpress to build their website.

How to choose a domain name

If there’s even a slight chance you’ll want a specific website domain name at any point in your writing career, you should go ahead and purchase it before someone else does. Securing your name early on will ensure that it’s yours to use when ready. Take control of your author branding now!

Tags: article, fiction, Nonfiction

Websites for Authors: A Necessary Evil

L.E. Perez — Fri, 11 Dec 2020 12:54:28 GMT

Revision 2 posted to Creating a Website by L.E. Perez on 12/11/2020 12:54:28 PM

Tags: fiction, Nonfiction, Subscriber, RecordedWebinar

Websites for Authors: A Necessary Evil

Author Learning Center — Fri, 11 Dec 2020 12:50:21 GMT

Revision 1 posted to Creating a Website by Author Learning Center on 12/11/2020 12:50:21 PM

About the Presenter:
Laura Perez is an author/publisher with Palmas Publishing. She spent fifteen years working in Corrections and Victim Services while privately working on several novels. In 2010, she was given the opportunity to pursue two passions in life, writing and martial arts. She is a 4th-degree black belt who loves to write fight scenes and act them out for realism. Through Palmas Publishing, she has published four full-length novels under her pseudonym, L.E. Perez, has spearheaded six thriller anthologies with a group of Indie Authors called The Thrill of the Hunt and The Thrill of the Heart, and has helped her mother achieve her dreams of publication. Originally from New York, she made her way to Orlando, Florida in 2012. With a B.S. in Criminal Justice and a thesis shy of her Masters in Cultural Anthropology, she is an avid people watcher and finds all manner of things to write about here in Orlando, Florida. You can find her at the local theme parks enjoying a cup of coffee or an ice cream, or at the Central Library in Orlando, volunteering to do workshops for aspiring writers.

Tags: fiction, Nonfiction, Subscriber, RecordedWebinar

Why Authors Should Buy a Website Domain Name, and How to Choose One

Author Learning Center — Wed, 09 Dec 2020 14:34:23 GMT

Revision 6 posted to Creating a Website by Author Learning Center on 12/9/2020 2:34:23 PM

Setting up an author website can be overwhelming due to technology challenges and an excessive amount of options. If you’re going to spend time and potentially hard-earned money on building a website, it’s important to understand the best path forward for you and your writing.

What is a domain name?

A domain name is the name of your website and is also called a “URL” or “web address”. When readers type your web address into their internet browser window, it knows where to take them. For example, “authorlearningcenter.com” is this website’s domain name.

The benefits of buying a domain name:

Increases your online discoverability – Without a website, you are failing to maximize your online discoverability – this is a reader’s ability to easily find you when searching the internet. A well-chosen domain name will improve your chances of being found.
Great for your author branding – Having a website domain name that is relevant to you and/or your books creates brand consistency, credibility, and a central marketing hub that includes all of your information, messaging, and important links.
Provides cost-effective marketing – Other than word of mouth marketing which is free, buying your unique domain name for a website is one of the most cost effective ways to support your marketing efforts. Domain names are relatively inexpensive.

Where to buy a domain name and how much will it cost?

Domain names can be purchased from service providers called “registrars”. These three service providers rank high with consumers based on ease of use, pricing, features, and track record:

GoDaddy – The largest domain name registrar in the market.
Namecheap – Typically the least expensive option.
SiteGround – A good option for authors planning to use Wordpress to build their website.

How to choose a domain name

If you’ll potentially write multiple standalone books or books in various genres in your writing career, it’s best to use your author name (or pen name) for your website. Even a variation of your author name will work. For example, if your author name is Jane Smith and someone already has the domain name “janesmith.com”, you can use something like, “janesmithbooks.com” or “janesmithwrites.com”.

If there’s even a slight chance you’ll want a specific website domain name at any point in your writing career, you should go ahead and purchase it before someone else does. Securing your name early on will ensure that it’s yours to use when ready. Take control of your author branding now!

Tags: article, fiction, Nonfiction

Why Authors Should Buy a Website Domain Name, and How to Choose One

Author Learning Center — Wed, 09 Dec 2020 14:33:37 GMT

Revision 5 posted to Creating a Website by Author Learning Center on 12/9/2020 2:33:37 PM

What is a domain name?

The benefits of buying a domain name:

Increases your online discoverability – Without a website, you are failing to maximize your online discoverability – this is a reader’s ability to easily find you when searching the internet. A well-chosen domain name will improve your chances of being found.
Great for your author branding – Having a website domain name that is relevant to you and/or your books creates brand consistency, credibility, and a central marketing hub that includes all of your information, messaging, and important links.
Provides cost-effective marketing – Other than word of mouth marketing which is free, buying your unique domain name for a website is one of the most cost effective ways to support your marketing efforts. Domain names are relatively inexpensive.

Where to buy a domain name and how much will it cost?

Domain names can be purchased from service providers called “registrars”. These three service providers rank high with consumers based on ease of use, pricing, features, and track record:

GoDaddy – The largest domain name registrar in the market.
Namecheap – Typically the least expensive option.
SiteGround – A good option for authors planning to use Wordpress to build their website.

How to choose a domain name

If there’s even a slight chance you’ll want a specific website domain name at any point in your writing career, you should go ahead and purchase it before someone else does. Securing your name early on will ensure that it’s yours to use when ready. Take control of your author branding now!

Tags: article, fiction, Nonfiction

Why Authors Should Buy a Website Domain Name, and How to Choose One

Author Learning Center — Wed, 09 Dec 2020 14:32:22 GMT

Revision 4 posted to Creating a Website by Author Learning Center on 12/9/2020 2:32:22 PM

What is a domain name?

The benefits of buying a domain name:

Increases your online discoverability – Without a website, you are failing to maximize your online discoverability – this is a reader’s ability to easily find you when searching the internet. A well-chosen domain name will improve your chances of being found.
Great for your author branding – Having a website domain name that is relevant to you and/or your books creates brand consistency, credibility, and a central marketing hub that includes all of your information, messaging, and important links.
Provides cost-effective marketing – Other than word of mouth marketing which is free, buying your unique domain name for a website is one of the most cost effective ways to support your marketing efforts. Domain names are relatively inexpensive.

Where to buy a domain name and how much will it cost?

Domain names can be purchased from service providers called “registrars”. These three service providers rank high with consumers based on ease of use, pricing, features, and track record:

GoDaddy – The largest domain name registrar in the market.
Namecheap – Typically the least expensive option.
SiteGround – A good option for authors planning to use Wordpress to build their website.

How to choose a domain name

If there’s even a slight chance you’ll want a specific website domain name at any point in your writing career, you should go ahead and purchase it before someone else does. Securing your name early on will ensure that it’s yours to use when ready. Take control of your author branding now!

Tags: article, fiction, Nonfiction

Why Authors Should Buy a Website Domain Name, and How to Choose One

Author Learning Center — Wed, 09 Dec 2020 14:05:46 GMT

Revision 3 posted to Creating a Website by Author Learning Center on 12/9/2020 2:05:46 PM

What is a domain name?

The benefits of buying a domain name:

Increases your online discoverability – Without a website, you are failing to maximize your online discoverability – this is a reader’s ability to easily find you when searching the internet. A well-chosen domain name will improve your chances of being found.
Great for your author branding – Having a website domain name that is relevant to you and/or your books creates brand consistency, credibility, and a central marketing hub that includes all of your information, messaging, and important links.
Provides cost-effective marketing – Other than word of mouth marketing which is free, buying your unique domain name for a website is one of the most cost effective ways to support your marketing efforts. Domain names are relatively inexpensive.

Where to buy a domain name and how much will it cost?

Domain names can be purchased from service providers called “registrars”. These three service providers rank high with consumers based on ease of use, pricing, features, and track record:

GoDaddy – The largest domain name registrar in the market.
Namecheap – Typically the least expensive option.
SiteGround – A good option for authors planning to use Wordpress to build their website.

How to choose a domain name

If there’s even a slight chance you’ll want a specific website domain name at any point in your writing career, you should go ahead and purchase it before someone else does. Securing your name early on will ensure that it’s yours to use when ready. Take control of your author branding now!

Tags: article, fiction, Nonfiction

Why Authors Should Buy a Website Domain Name, and How to Choose One

Author Learning Center — Wed, 09 Dec 2020 13:55:08 GMT

Revision 2 posted to Creating a Website by Author Learning Center on 12/9/2020 1:55:08 PM

What is a domain name?

The benefits of buying a domain name:

Increases your online discoverability – Without a website, you are failing to maximize your online discoverability – this is a reader’s ability to easily find you when searching the internet. A well-chosen domain name will improve your chances of being found.
Great for your author branding – Having a website domain name that is relevant to you and/or your books creates brand consistency, credibility, and a central marketing hub that includes all of your information, messaging, and important links.
Provides cost-effective marketing – Other than word of mouth marketing which is free, buying your unique domain name for a website is one of the most cost effective ways to support your marketing efforts. Domain names are relatively inexpensive.

Where to buy a domain name and how much will it cost?

Domain names can be purchased from service providers called “registrars”. These three service providers rank high with consumers based on ease of use, pricing, features, and track record:

GoDaddy – The largest domain name registrar in the market.
Namecheap – Typically the least expensive option.
SiteGround – A good option for authors planning to use Wordpress to build their website.

How to choose a domain name

If there’s even a slight chance you’ll want a specific website domain name at any point in your writing career, you should go ahead and purchase it before someone else does. Securing your name early on will ensure that it’s yours to use when ready. Take control of your author branding now!

Tags: article, fiction, Nonfiction

Why Authors Should Buy a Website Domain Name, and How to Choose One

Author Learning Center — Wed, 09 Dec 2020 13:47:39 GMT

Revision 1 posted to Creating a Website by Author Learning Center on 12/9/2020 1:47:39 PM

What is a domain name?

The benefits of buying a domain name:

Increases your online discoverability – Without a website, you are failing to maximize your online discoverability – this is a reader’s ability to easily find you when searching the internet. A well-chosen domain name will improve your chances of being found.
Great for your author branding – Having a website domain name that is relevant to you and/or your books creates brand consistency, credibility, and a central marketing hub that includes all of your information, messaging, and important links.
Provides cost-effective marketing – Other than word of mouth marketing which is free, buying your unique domain name for a website is one of the most cost effective ways to support your marketing efforts. Domain names are relatively inexpensive.

Where to buy a domain name and how much will it cost?

Domain names can be purchased from service providers called “registrars”. These three service providers rank high with consumers based on ease of use, pricing, features, and track record:

GoDaddy – The largest domain name registrar in the market.
Namecheap – Typically the least expensive option.
SiteGround – A good option for authors planning to use Wordpress to build their website.

How to choose a domain name

If there’s even a slight chance you’ll want a specific website domain name at any point in your writing career, you should go ahead and purchase it before someone else does. Securing your name early on will ensure that it’s yours to use when ready. Take control of your author branding now!

Tags: article, fiction, Nonfiction

What Makes a Great Author Website?

Author Learning Center — Fri, 14 Aug 2020 13:13:39 GMT

Current Revision posted to Creating a Website by Author Learning Center on 8/14/2020 1:13:39 PM

An author website is central to all other marketing, promotional, and branding efforts for your books. If you are active on social media sites, you need a place to send potential readers where they can find out more about you and your books. If you enjoy meeting readers in person and providing them with a physical bookmark or business card, it needs to include where to find you online. Without a website, you are failing to maximize your online discoverability. Every author website should include some essential elements such as an author bio, your portfolio of work, contact information, and where readers can purchase your books. For authors that want to share even more content with their readers, a blog is a great addition. In this collection of interviews, authors, designers, and industry experts share tips and best practices for designing an effective author website that will serve as your branding hub.

www.authorlearningcenter.com/.../WhatMakesaGreatAuthorWebsite.mp4

Tags: fiction, Nonfiction, video

What Makes a Great Author Website?

Author Learning Center — Fri, 14 Aug 2020 13:10:27 GMT

Revision 1 posted to Creating a Website by Author Learning Center on 8/14/2020 1:10:27 PM

www.authorlearningcenter.com/.../WhatMakesaGreatAuthorWebsite.mp4

Tags: fiction, Nonfiction, video

Key Elements of an Effective Author Website

Marlan Warren — Tue, 10 Dec 2019 17:44:23 GMT

Current Revision posted to Creating a Website by Marlan Warren on 12/10/2019 5:44:23 PM

Nowadays, readers are interested in both the author and book, says Marlan Warren, author and publicist with Roadmap Communications. This is why it is important to have a robust author website. Not only should you include information about your book and upcoming works, but there should also be a section dedicated to video clips and interviews you are featured in, a list of future speaking engagements and events, and photos. Visitors to your website want to know more about you as a person. Your book cannot stand on its own anymore, Warren says.

www.authorlearningcenter.com/.../KeyElementsofanEffectiveAuthorWebsite.mp4

Tags: fiction, Nonfiction, video

8 Must-Have Elements For Your Author Website - podcast

Linda Lee — Thu, 08 Nov 2018 21:34:46 GMT

Current Revision posted to Creating a Website by Linda Lee on 11/8/2018 9:34:46 PM

In this webinar Linda Lee will explain the components required for a great author website, including social media badges, a sales page for your book, biography page, a media kit, a blog, a call to action, a sidebar set up, a contact page, and sample book content. Linda Lee is an experienced speaker and trainer. She is a recognized expert in WordPress and Social Media and runs a web design business helping organizations convert their websites to blog-based WordPress sites. She has built over 100 websites for clients on the WordPress platform. Come hear from an expert and learn what you need for a professional author website.

www.authorlearningcenter.com/.../PodcastLindaLee8MustHaveElementsforYourAuthorWebsite.mp3

Tags: fiction, Nonfiction, Subscriber, podcast

8 Must-Have Elements For Your Author Website - podcast

Linda Lee — Thu, 08 Nov 2018 21:34:12 GMT

Revision 2 posted to Creating a Website by Linda Lee on 11/8/2018 9:34:12 PM

In this webinar Linda Lee will explain the components required for a great author website, including social media badges, a sales page for your book, sample book content, and more! Linda Lee is an experienced speaker and trainer. She is a recognized expert in WordPress and Social Media and runs a web design business helping organizations convert their websites to blog-based WordPress sites. Come hear from an expert and learn what you need for a professional author website.

www.authorlearningcenter.com/.../PodcastLindaLee8MustHaveElementsforYourAuthorWebsite.mp3

Tags: fiction, Nonfiction, Subscriber, podcast