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<?xml-stylesheet type="text/xsl" href="https://www.authorlearningcenter.com/utility/feedstylesheets/rss.xsl" media="screen"?><rss version="2.0" xmlns:dc="http://purl.org/dc/elements/1.1/"><channel><title>SEO and How it Affects an Author’s Discoverability</title><link>https://www.authorlearningcenter.com/marketing/websites/w/optimization/7135/seo-and-how-it-affects-an-author-s-discoverability</link><description /><dc:language>en-US</dc:language><generator>Telligent Community 10</generator><item><title>SEO and How it Affects an Author’s Discoverability</title><link>https://www.authorlearningcenter.com/marketing/websites/w/optimization/7135/seo-and-how-it-affects-an-author-s-discoverability</link><pubDate>Mon, 19 Nov 2018 19:48:22 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:a19ff69b-cd7b-47d5-95e3-c9b0e32f6e57</guid><dc:creator>Jason Schmetzer</dc:creator><comments>https://www.authorlearningcenter.com/marketing/websites/w/optimization/7135/seo-and-how-it-affects-an-author-s-discoverability#comments</comments><description>Current Revision posted to Optimization by Jason Schmetzer on 11/19/2018 7:48:22 PM&lt;br /&gt;
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&lt;p&gt;Search engine optimization (SEO) is the technology and measurements that determine how all web pages rank in search engine results. For example, when someone uses Google to search for a topic or term, the search engine uses a complex algorithm to determine which pages to show the searcher, and in which order. SEO is a complicated topic and the factors that impact the search engine algorithm are constantly changing, making it challenging to keep up. For authors, SEO means being easily findable or discoverable by readers. How can authors improve their online discoverability? Author, freelancer, and marketing expert Jason Schmetzer suggests you first look at your book genre or topic and goals to determine how much time and effort to put into SEO. The two key factors that search engines use to determine rankings are relevancy and popularity. If you&amp;#39;ve created a blog or website, make sure you are putting effort into maintaining these sites and driving readers to them. It&amp;#39;s an ongoing effort, so only you can determine the amount of time you want to dedicate to improving your discoverability.&amp;nbsp;&lt;/p&gt;
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&lt;p&gt;&lt;a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver-wikis-components-files/00-00-00-01-66/SEOandHowitAffectsanAuthorsDiscoverability.mp4"&gt;www.authorlearningcenter.com/.../SEOandHowitAffectsanAuthorsDiscoverability.mp4&lt;/a&gt;&lt;/p&gt;
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&lt;div style="font-size: 90%;"&gt;Tags: fiction, Nonfiction, Subscriber, video&lt;/div&gt;
</description></item><item><title>SEO and How it Affects an Author’s Discoverability</title><link>https://www.authorlearningcenter.com/marketing/websites/w/optimization/7135/seo-and-how-it-affects-an-author-s-discoverability/revision/2</link><pubDate>Mon, 19 Nov 2018 19:44:14 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:a19ff69b-cd7b-47d5-95e3-c9b0e32f6e57</guid><dc:creator>Jason Schmetzer</dc:creator><comments>https://www.authorlearningcenter.com/marketing/websites/w/optimization/7135/seo-and-how-it-affects-an-author-s-discoverability#comments</comments><description>Revision 2 posted to Optimization by Jason Schmetzer on 11/19/2018 7:44:14 PM&lt;br /&gt;
&lt;p&gt;Search engine optimization (SEO) is the technology and measurements that determine how all web pages rank in search engine results. For example, when someone uses Google to search for a topic or term, the search engine uses a complex algorithm to determine which pages to show the searcher, and in which order. SEO is a complicated topic and the factors that impact the search engine algorithm are constantly changing, making it challenging to keep up. For authors, SEO means being easily findable or discoverable by readers. How can authors improve their online discoverability? Author, freelancer, and marketing expert Jason Schmetzer suggests you first look at your book genre or topic and goals to determine how much time and effort to put into SEO. The two key factors that search engines use to determine rankings are relevancy and popularity. If you&amp;#39;ve created a blog or website, make sure you are putting effort into maintaining these sites and driving readers to them. It&amp;#39;s an ongoing effort, so only you can determine the amount of time you want to dedicate to improving your discoverability.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver-wikis-components-files/00-00-00-01-66/SEOandHowitAffectsanAuthorsDiscoverability.mp4"&gt;www.authorlearningcenter.com/.../SEOandHowitAffectsanAuthorsDiscoverability.mp4&lt;/a&gt;&lt;/p&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;

&lt;div style="font-size: 90%;"&gt;Tags: fiction, Nonfiction, Subscriber, video&lt;/div&gt;
</description></item><item><title>SEO and How it Affects an Author’s Discoverability</title><link>https://www.authorlearningcenter.com/marketing/websites/w/optimization/7135/seo-and-how-it-affects-an-author-s-discoverability/revision/1</link><pubDate>Mon, 19 Nov 2018 19:30:03 GMT</pubDate><guid isPermaLink="false">809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:a19ff69b-cd7b-47d5-95e3-c9b0e32f6e57</guid><dc:creator>Jason Schmetzer</dc:creator><comments>https://www.authorlearningcenter.com/marketing/websites/w/optimization/7135/seo-and-how-it-affects-an-author-s-discoverability#comments</comments><description>Revision 1 posted to Optimization by Jason Schmetzer on 11/19/2018 7:30:03 PM&lt;br /&gt;
&lt;p&gt;Search engine optimization (SEO) is the technology and measurements that determine how all web pages rank in search engine results. For example, when someone uses Google to search for a topic or term, the search engine uses a complex algorithm to determine which pages to show the searcher, and in which order. SEO is a complicated topic and the factors that impact the search engine algorithm are constantly changing, making it challenging to keep up. For authors, SEO means being easily findable or discoverable by readers. How can authors improve their online discoverability? Author, freelancer, and marketing expert Jason Schmetzer suggests you first look at your book genre or topic and goals to determine how much time and effort to put into SEO. The two key factors that search engines use to determine rankings are relevancy and popularity. If you&amp;#39;ve created a blog or website, make sure you are putting effort into maintaining these sites and driving readers to them. It&amp;#39;s an ongoing effort, so only you can determine the amount of time you want to dedicate to improving your discoverability.&amp;nbsp;&lt;/p&gt;
&lt;div style="clear:both;"&gt;&lt;/div&gt;

&lt;div style="font-size: 90%;"&gt;Tags: fiction, Nonfiction, Subscriber, video&lt;/div&gt;
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