Keywords Decoded for Authors

Keri-Rae Barnum — Tue, 10 Jun 2025 20:20:11 GMT

Current Revision posted to Optimization by Keri-Rae Barnum on 6/10/2025 8:20:11 PM

If you are an author, chances are you have heard people talking about keywords. But, what exactly are keywords in the publishing world and why are they so important?

In this webinar session, New Shelves Books CEO Keri-Rae Barnum guides you through a step-by-step breakdown of what kind of keywords you will need to successfully market your book, where to find them and how to use them. She covers:

• What a keyword is and why you need them
•  How to create your keyword list
•  7 ways to use keywords to boost your book's visibility and sales
(If you haven't viewed her session on Amazon Algorithms, we suggest you watch that first!:  https://www.authorlearningcenter.com/marketing/book-reviews/w/amazon/7949/amazon-algorithms-101)

Here is the handout referenced in the session:
www.authorlearningcenter.com/.../ALC_5F00_Keywords-Decoded-for-Authors-25.pdf
www.authorlearningcenter.com/.../KeywordsDecodedforAuthors25.mp4

About the Presenter:
Keri-Rae Barnum is the owner and CEO of New Shelves Books. One of the most sought-after publishing experts in the U.S., her focus and strengths are helping authors skip the “learning curve” and become truly successful at advertising, review acquisition and book sales online, in libraries, and in stores. She is a keyword expert and creator of highly successful Amazon and online ads. She can be found at www.newshelves.com.

Tags: fiction, Nonfiction, Subscriber, Recorded Webinar

Keywords Decoded for Authors

Keri-Rae Barnum — Tue, 10 Jun 2025 20:19:44 GMT

Revision 7 posted to Optimization by Keri-Rae Barnum on 6/10/2025 8:19:44 PM

• What a keyword is and why you need them
• How to create your keyword list
• 7 ways to use keywords to boost your book's visibility and sales
(If you haven't viewed her session on Amazon Algorithms, we suggest you watch that first!: https://www.authorlearningcenter.com/marketing/book-reviews/w/amazon/7949/amazon-algorithms-101)

Here is the handout referenced in the session:
www.authorlearningcenter.com/.../ALC_5F00_Keywords-Decoded-for-Authors-25.pdf
www.authorlearningcenter.com/.../KeywordsDecodedforAuthors25.mp4

Tags: fiction, Nonfiction, Subscriber, Recorded Webinar

Keywords Decoded for Authors

Keri-Rae Barnum — Tue, 10 Jun 2025 20:15:41 GMT

Revision 6 posted to Optimization by Keri-Rae Barnum on 6/10/2025 8:15:41 PM

If you are an author, chances are you have heard people talking about keywords. But, what exactly are keywords in the publishing world and why are they so important?

In this webinar session, New Shelves Books CEO Keri-Rae Barnum will guide you through a step-by-step breakdown of what kind of keywords you will need to successfully market your book, where to find them and how to use them. She will cover:

• What a keyword is and why you need them
• How to create your keyword list
• 7 ways to use keywords to boost your book's visibility and sales (If you haven't viewed her session on Amazon Algorithms, we suggest you watch that first!: https://www.authorlearningcenter.com/marketing/book-reviews/w/amazon/7949/amazon-algorithms-101)

Here is the handout referenced in the session:
www.authorlearningcenter.com/.../ALC_5F00_Keywords-Decoded-for-Authors-25.pdf
www.authorlearningcenter.com/.../KeywordsDecodedforAuthors25.mp4

Tags: fiction, Nonfiction, Subscriber, Recorded Webinar

Keywords Decoded for Authors

Keri-Rae Barnum — Wed, 08 Feb 2023 13:26:20 GMT

Revision 5 posted to Optimization by Keri-Rae Barnum on 2/8/2023 1:26:20 PM

If you are an author, chances are you have heard people talking about keywords. But, what exactly are keywords in the publishing world and why are they so important? In this recorded session, New Shelves Books executive director Keri-Rae Barnum guides you through a step-by-step breakdown of what kind of keywords you will need to successfully market your book, where to find them and how to use them.

She covers:
• What a keyword is and why you need them
• How to create your keyword list
• 7 ways to use keywords to boost your book's visibility and sales (If you haven't viewed her session on Amazon Algorithms, we suggest you watch that first!)

Here is the handout that is referenced in the session:
www.authorlearningcenter.com/.../ALC-Handout_5F00_Keywords-Decoded-for-Authors-23.pdf

www.authorlearningcenter.com/.../KeywordsDecodedforAuthors23.mp4

About the Presenter:
Keri-Rae Barnum is the Executive Director of New Shelves Books. Over the last few years, Keri has parlayed her 15 years of varied marketing experiences and turned her attention to book sales and marketing. Her focus and strengths are helping publishers and authors skip the “learning curve” and become truly successful at advertising, review acquisition and book sales online, in libraries, and in stores. She is a keyword expert and creator of highly successful Amazon and online ads. She can be found at www.newshelves.com.

Tags: fiction, Nonfiction, Subscriber, Recorded Webinar

Keywords Decoded for Authors

Keri-Rae Barnum — Mon, 01 Feb 2021 18:56:07 GMT

Revision 4 posted to Optimization by Keri-Rae Barnum on 2/1/2021 6:56:07 PM

Here is the handout that is referenced in the session:
www.authorlearningcenter.com/.../ALC-Handout_5F00_Keywords-Decoded-for-Authors.pdf

www.authorlearningcenter.com/.../KeywordsDecodedforAuthors.mp4

Tags: fiction, Nonfiction, Subscriber, Recorded Webinar

Keywords Decoded for Authors

Keri-Rae Barnum — Fri, 29 Jan 2021 15:34:36 GMT

Revision 3 posted to Optimization by Keri-Rae Barnum on 1/29/2021 3:34:36 PM

If you are an author, chances are you have heard people talking about keywords. But what exactly are keywords in the publishing world and why are they so important? In this recorded session, New Shelves Books executive director Keri-Rae Barnum guides you through a step-by-step breakdown of what kind of keywords you will need to successfully market your book, where to find them and how to use them.

She will cover:
• What a keyword is and why you need them
• How to create your keyword list
• 7 ways to use keywords to boost your book's visibility and sales (If you haven't viewed her session on Amazon Algorithms, we suggest you watch that first!)

Here is the handout that is referenced in the session:
www.authorlearningcenter.com/.../ALC-Handout_5F00_Keywords-Decoded-for-Authors.pdf

www.authorlearningcenter.com/.../KeywordsDecodedforAuthors.mp4

Tags: fiction, Nonfiction, Subscriber, Recorded Webinar

Keywords Decoded for Authors

Author Learning Center — Fri, 29 Jan 2021 15:30:52 GMT

Revision 2 posted to Optimization by Author Learning Center on 1/29/2021 3:30:52 PM

www.authorlearningcenter.com/.../KeywordsDecodedforAuthors.mp4

Tags: fiction, Nonfiction, Subscriber, Recorded Webinar

Keywords Decoded for Authors

Author Learning Center — Fri, 29 Jan 2021 15:26:11 GMT

Revision 1 posted to Optimization by Author Learning Center on 1/29/2021 3:26:11 PM

A step-by-step breakdown of what kind of keywords you will need to successfully market your book, where to find them and how to use them.

She will cover:

• What a keyword is and why you need them
• How to create your keyword list
• 7 ways to use keywords to boost your book's visibility and sales (If you haven't viewed her session on Amazon Algorithms, we suggest you watch that first!)

www.authorlearningcenter.com/.../KeywordsDecodedforAuthors.mp4

Tags: fiction, Nonfiction, Subscriber, Recorded Webinar