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Sell Your Story: How to Write Irresistible Book Descriptions and Author Bios

A.G. Billig — Thu, 29 May 2025 14:12:09 GMT

Current Revision posted to Cover by A.G. Billig on 5/29/2025 2:12:09 PM

Your book description and author bio are two of the most important pieces of writing you'll ever create as an author—and yet, they’re often rushed or overlooked. In this engaging webinar with A.G. Billig, bestselling author, book coach, and self-publishing expert, you’ll learn how to craft descriptions and bios that truly sell your story and captivate readers from the very first line.

In this session, you’ll discover how to:

• Write a book description that hooks readers emotionally and makes them eager to hit “Buy Now”
• Craft an author bio that reflects your voice, builds credibility, and deepens the connection with your audience
• Find the perfect balance between storytelling and clarity so your message lands every time

Whether you're launching your first book or polishing your author presence, this training will give you the tools to shine.

Watch now and get ready to write words that open hearts—and sell books.

Here is the handout referenced in the session:
www.authorlearningcenter.com/.../Sell-Your-Story_5F00_ALC-Handout.pdf
www.authorlearningcenter.com/.../SellYourStoryHowtoWriteIrresistibleBookDescriptionsandAuthorBios.mp4

About the Presenter:
A.G. Billig is a bestselling published author of fiction and nonfiction books. As founder of the award-winning educational center Self-Publishing Mastery, she uses her book marketing and publishing expertise to help authors become successful. She has a BA in Languages and Literatures (English and French) and a Master’s Degree in Public Relations and Communication. For the past ten years, she has hosted and produced radio and TV shows, built awareness and drove sales for various international brands as a PR and marketing expert, and helped authors just like you to achieve number one bestseller status.

Tags: fiction, Nonfiction, Subscriber, Recorded Webinar

Sell Your Story: How to Write Irresistible Book Descriptions and Author Bios

Author Learning Center — Thu, 29 May 2025 14:09:45 GMT

Revision 1 posted to Cover by Author Learning Center on 5/29/2025 2:09:45 PM

In this session, you’ll discover how to:

Whether you're launching your first book or polishing your author presence, this training will give you the tools to shine.

Watch now and get ready to write words that open hearts—and sell books.

Tags: fiction, Nonfiction, Subscriber, Recorded Webinar

How to Design a Book Cover that Grabs Readers

Author Learning Center — Fri, 31 Jul 2020 12:47:08 GMT

Current Revision posted to Cover by Author Learning Center on 7/31/2020 12:47:08 PM

A book cover must immediately draw readers in if you hope to peak their interest and ultimately get the sale. It is a critical component of your author branding and needs to not only fit the genre that you're writing in, but also portray the tone and overall message or theme of your book. The colors, fonts, and images you choose must work together and be clear to the reader. In this collection of interviews, authors, designers, and publishers share tips and best practices for designing an effective book cover that will instantly grab the attention of readers.

www.authorlearningcenter.com/.../HowtoDesignaBookCoverthatGrabsReaders.mp4

Tags: fiction, Nonfiction, video

How to Design a Book Cover that Grabs Readers

Author Learning Center — Fri, 31 Jul 2020 12:39:56 GMT

Revision 1 posted to Cover by Author Learning Center on 7/31/2020 12:39:56 PM

A book cover must immediately draw readers in if you hope to peak their interest and get the sale, and it is a critical component of your author branding. Your cover not only needs to fit the genre that you're writing in, but it must also portray the tone and overall message or theme of your book. The colors, fonts, and images you choose must work together and be clear to the reader. In this collection of interviews, authors, designers, and publishers share tips and best practices for designing an effective book cover that will instantly grab the attention of readers.

www.authorlearningcenter.com/.../HowtoDesignaBookCoverthatGrabsReaders.mp4

Tags: fiction, Nonfiction, video

How Cover Art and ‘Book Feel’ Can Impact a Book’s Success

Russell Nohelty — Mon, 20 Jul 2020 14:09:06 GMT

Current Revision posted to Cover by Russell Nohelty on 7/20/2020 2:09:06 PM

"People won't give you a chance if they don't like your cover," says bestselling author and Wannabe Press founder Russell Nohelty. His years of publishing experience have shown that the quality of the cover art and book itself really do matter to readers. The cover art doesn't have to be an exact match to the book's details and characters, but must fit the tone and genre. The book must also feel good in a reader's hands. If your book cover and quality can't compete with the very best that's out there, it likely won't sell. Nohelty shares how a simple cover and title update to one of his own books turned it into a big success. A book cover is an important marketing asset, and is ultimately a part of your author branding.

www.authorlearningcenter.com/.../HowCoverArtandBookFeelCanImpactaBooksSuccess.mp4

Tags: fiction, Nonfiction, video

How Cover Art and ‘Book Feel’ Can Impact a Book’s Success

Russell Nohelty — Fri, 17 Jul 2020 14:31:01 GMT

Revision 1 posted to Cover by Russell Nohelty on 7/17/2020 2:31:01 PM

Advice for Creating Professional and Engaging Christian Book Covers

Edie Glaser — Fri, 10 Apr 2020 17:13:33 GMT

Current Revision posted to Cover by Edie Glaser on 4/10/2020 5:13:33 PM

Christian writer, editor, and owner of Crafting Stones, Edie Glaser, provides book cover advice for first-time Christian authors. She recommends to start the creative process by looking at other book covers in your genre - what stands out to you and why? Most importantly, the book title and cover image need to clearly represent what the book is about. A professional, Christian cover designer can offer their expertise to make sure your cover is competitive.

www.authorlearningcenter.com/.../AdviceforCreatingProfessionalandEngagingChristianBookCovers.mp4

Tags: Christian Books & Bibles, fiction, Religious & Inspirational, Nonfiction, Subscriber, Religion & Spirituality, video

Advice for Creating Professional and Engaging Christian Book Covers

Edie Glaser — Fri, 10 Apr 2020 15:56:39 GMT

Revision 1 posted to Cover by Edie Glaser on 4/10/2020 3:56:39 PM

Christian writer, editor, and owner of CraftingStones.com Edie Glaser provides book cover advice for first-time Christian authors. She recommends to start the creative process by looking at other book covers in your genre - what stands out to you and why? Most importantly, the book title and cover image need to clearly represent what the book is about. A professional, Christian cover designer can offer their expertise to make sure your cover is competitive.

www.authorlearningcenter.com/.../AdviceforCreatingProfessionalandEngagingChristianBookCovers.mp4

Tags: Christian Books & Bibles, fiction, Religious & Inspirational, Nonfiction, Subscriber, Religion & Spirituality, video

Trends in Book Cover Design, and Finding a Designer on a Tight Budget

Sara Stratton — Fri, 13 Mar 2020 14:32:17 GMT

Current Revision posted to Cover by Sara Stratton on 3/13/2020 2:32:17 PM

Sara Stratton, owner of Redwood Publishing, has noticed an increase in book covers with bright colors and big, bold titles. She attributes this trend to the small, digital thumbnails of book covers readers are seeing on their phones, tablets, and laptops while browsing Goodreads and similar websites. Authors need a book cover that can quickly and easily grab a reader’s attention so he or she will want to learn more about the book. When searching for a book cover designer to help you achieve this goal, Stratton says there are many budget-friendly options online. For a couple hundred of dollars, you can obtain a great cover from 99designs. For a cheaper option, she suggests authors develop an extremely clear vision of what they want the cover to look like – including colors, fonts, photos, etc. – and find a designer who can execute your vision. This method will be less expensive because the designer doesn’t have to go through the entire creative process.

www.authorlearningcenter.com/.../TrendsinBookCoverDesignandFindingaDesigneronaTightBudget.mp4

Tags: fiction, Nonfiction, Subscriber, video

The Important Elements of a Compelling Book Cover - video

Keith Ogorek — Fri, 07 Jun 2019 16:44:34 GMT

Current Revision posted to Cover by Keith Ogorek on 6/7/2019 4:44:34 PM

Keith Ogorek, President of the Author Learning Center, talks about what makes for a great book cover.

www.authorlearningcenter.com/.../TheImportantElementsofaCompellingBookCover.mp4

Tags: fiction, Nonfiction, Subscriber, video

The Important Elements of a Compelling Book Cover - podcast

Keith Ogorek — Fri, 07 Jun 2019 16:42:55 GMT

Current Revision posted to Cover by Keith Ogorek on 6/7/2019 4:42:55 PM

Keith Ogorek, President of the Author Learning Center, talks about what makes for a great book cover.

www.authorlearningcenter.com/.../TheImportantElementsofaCompellingBookCover.mp3

Tags: fiction, Nonfiction, Subscriber, podcast

Elements of Impactful Cover Design for Both Print and eBooks

Lawrence Knorr — Mon, 07 Jan 2019 15:02:21 GMT

Current Revision posted to Cover by Lawrence Knorr on 1/7/2019 3:02:21 PM

Lawrence Knorr, author and founder of Sunbury Press, explains the components of an effective book cover. Knorr has always had a love for photography, which he considers to be his formational background in design. He shares the most important elements an author needs to consider as he or she designs a book cover. First, he talks about the book as a product that needs to be packaged in a genre-appropriate way. If an author is trying to market a book to a certain audience, there are conventions a reader expects on the cover. However, this leads Knorr to his second tip: a book cover should not be derivative. He speaks in detail about the importance of a book cover sticking out on the shelves. Finally, Knorr explains the beauty of a simple design on a cover. What needs to be on a cover and what should be left off? How does this all impact eBooks? What can we learn, for example, from Steve Job’s design of Apple products when it comes to a book cover? Listen to the clip below as Knorr explains all of these tips and describes how he gets feedback on book covers.

www.authorlearningcenter.com/.../ElementsofImpactfulCoverDesignforBothPrintandeBooks.mp4

Tags: fiction, Nonfiction, video

Elements of Impactful Cover Design for Both Print and eBooks

Author Learning Center — Mon, 07 Jan 2019 14:37:34 GMT

Revision 2 posted to Cover by Author Learning Center on 1/7/2019 2:37:34 PM

www.authorlearningcenter.com/.../ElementsofImpactfulCoverDesignforBothPrintandeBooks.mp4

Elements of Impactful Cover Design for Both Print and eBooks

Author Learning Center — Mon, 07 Jan 2019 14:36:06 GMT

Revision 1 posted to Cover by Author Learning Center on 1/7/2019 2:36:06 PM

www.authorlearningcenter.com/.../ElementsofImpactfulCoverDesignforBothPrintandeBooks.mp4

Covers in ePublishing: Do They Matter? - video

John McAlester — Thu, 15 Nov 2018 19:20:07 GMT

Current Revision posted to Cover by John McAlester on 11/15/2018 7:20:07 PM

Judging a book by its cover is as old as covers. However, in the digital age, when the book isn’t being physically held by the reader, does a cover still matter? And if so, what are consideration for the digital age? John McAlester, founder of PigeonLab, explains why covers still matter, even when ePublishing. A cover is always going to be the first impression that a reader has of your book. However, covers for ebook matter in a different way. Listen to McAlester in the clip below to better understand how to make an effective ebook cover.

www.authorlearningcenter.com/.../JohnMcAlesterCoversinePublishingDoTheyMatter.mp4

Tags: fiction, Nonfiction, Subscriber, video

Covers in ePublishing: Do They Matter? - podcast

John McAlester — Thu, 15 Nov 2018 19:20:04 GMT

Current Revision posted to Cover by John McAlester on 11/15/2018 7:20:04 PM

www.authorlearningcenter.com/.../JohnMcAlesterCoversinePublishingDoTheyMatter.mp3

Tags: fiction, Nonfiction, Subscriber, podcast

Making A Good First Impression With Your Cover - podcast

Lee Klancher — Tue, 06 Nov 2018 13:49:31 GMT

Current Revision posted to Cover by Lee Klancher on 11/6/2018 1:49:31 PM

One of the keys to making yourself a professional, marketable writer is to get a good design on your cover. “If your cover looks like it was designed by your little sister in your basement, it’s going to sell like that,” says Lee Klancher, publisher at Octane Press. In this conversation, he talks about commissioning a book cover: how much it costs, who to look for, and why it’s important. Listen to the clip below to get the inside scoop on graphic design for your book, and take your marketing game to the next level.

www.authorlearningcenter.com/.../MakingAGoodFirstImpressionWithYourCover.mp3

Tags: fiction, Nonfiction, Subscriber, podcast

Making A Good First Impression With Your Cover - video

Lee Klancher — Tue, 06 Nov 2018 13:47:48 GMT

Current Revision posted to Cover by Lee Klancher on 11/6/2018 1:47:48 PM

www.authorlearningcenter.com/.../MakingAGoodFirstImpressionWithYourCover.mp4

Tags: fiction, Nonfiction, Subscriber, video

Finding the Right Cover Art for Your Book - podcast

Jo Whittemore — Mon, 05 Nov 2018 16:46:50 GMT

Current Revision posted to Cover by Jo Whittemore on 11/5/2018 4:46:50 PM

Author Jo Whittemore shares her thoughts on cover art for your young adult book. It's important to both writer and publisher that the writer loves their book cover, because they're the one who needs to sell it. How does the publisher choose your illustrator or your design? As she explains the process, Jo Whittemore mentions the different types of experiences she's had with publishers as they collaborate to create a beautiful cover. The author's review of the cover is crucial to rule out inconsistencies and other problems. To learn more from Author Jo Whittemore, listen to the clip below!

www.authorlearningcenter.com/.../FindingACoverArtistforYourBookCover.mp3

Tags: fiction, Nonfiction, Subscriber, podcast

Finding the Right Cover Art for Your Book - podcast

Jo Whittemore — Mon, 05 Nov 2018 16:45:55 GMT

Revision 2 posted to Cover by Jo Whittemore on 11/5/2018 4:45:55 PM

Author Jo Whittemore shares her thoughts on cover art for your young adult book.

www.authorlearningcenter.com/.../FindingACoverArtistforYourBookCover.mp3

Tags: fiction, Nonfiction, Subscriber, podcast