https://www.authorlearningcenter.com/publishing/self-publishing/w/advantages-disadvantages/6284/the-media-response-to-self-published-authors---podcasten-USTelligent Community 10https://www.authorlearningcenter.com/publishing/self-publishing/w/advantages-disadvantages/6284/the-media-response-to-self-published-authors---podcastMon, 19 Jun 2017 14:34:00 GMT809ccca5-04d2-44bf-8f5c-ff0a6d33c80b:dda094e7-27ce-4655-b5e5-a28fedc62945Anne Robertsonhttps://www.authorlearningcenter.com/publishing/self-publishing/w/advantages-disadvantages/6284/the-media-response-to-self-published-authors---podcast#commentsCurrent Revision posted to Advantages/Disadvantages by Anne Robertson on 6/19/2017 2:34:00 PM<br /> <div class="asl-wikipage-summary"> <p>Self-published authors have not always been so widely accepted by the media. Ten years ago, self-published and indie authors struggled to get the media&#39;s attention. Nowadays, media is simply looking for a great story, no matter how the work has been published. More important than the publishing path is the writer&#39;s craft, subject matter, and personal brand. Anne Robertson, managing director of public relations at Lavidge, advises authors to use their powerful hook or unique area of expertise to get the attention of media. Don&#39;t focus on how your book made it to market, focus on what makes your book, and you, stand out.</p> </div> <div class="asl-wikipage-media"> <p><a href="https://www.authorlearningcenter.com/cfs-file/__key/communityserver-wikis-components-files/00-00-00-02-03/The-Media-Response-to-Self_2D00_Published-Authors.mp3">www.authorlearningcenter.com/.../The-Media-Response-to-Self_2D00_Published-Authors.mp3</a></p> </div><div style="clear:both;"></div> <div style="font-size: 90%;">Tags: fiction, Nonfiction, podcast</div>