IMPORTANT: All events are listed in Eastern Time. e.g., 10:30pm US Eastern = 2:30pm GMT (United Kingdom)

Many authors dream of having their books placed on the shelves of big box stores such as Wal-Mart, Target, and Costco, or front and center in airport stores across the country. But, is this dream even feasible, especially for self-published or indie authors? It is, if you know exactly what these book buyers are looking for. The primary job of these decision-makers is to ensure each inch of shelf space meets a minimum amount of sales, meaning each book needs to earn its keep. How can you make sure your book measures up? Join book marketing and distribution expert Amy Collins as she shares insider tips to improve your chances of getting placement in these stores, including:

  • How to approach big box store buyers
  • How to approach airport store buyers
  • Materials and data needed to impress these buyers
  • How local events and tests can benefit you
  • and more!

About the Presenter:

Amy Collins is the president of New Shelves Books, one of the best-known book sales and marketing agencies in the US. She is a trusted expert, speaker, and recommended sales consultant for some of the largest book and library retailers and wholesalers in the publishing industry. In the last 20 years, Amy and her team have sold over 40 million books into the bookstore, library, and chain store market for small and mid-sized publishers.