IMPORTANT: All events are listed in Eastern Time. e.g., 1:30pm US Eastern = 6:30pm BST (UK)

In this webinar session, Author Connections President and book marketing advisor Beth Kallman Werner will recap some basics of Facebook advertising from her "Book Advertising 101" webinar, and then go into more detail including steps for the following:

-Setting up various kinds of ads
-Performing well for minimal investment
-Expanding to reach global readers
-Fostering discovery for increased book sales.

The "Book Advertising 101" webinar recording can be found HERE.

About the Presenter:
Author Connections (AC) has been serving a global roster of clients since 2010; including publishers, authors, businesses, and nonprofit organizations. AC is devoted to editing and marketing excellent content for discerning readers. As the former Director of Marketing & Sales for Kirkus Reviews, Beth Kallman Werner worked with major houses and indie authors on book reviews and title campaigns for any size budget. In 2018, Beth published a literary nonfiction collection of short stories called 'Real Women’s Stories'. Her own book, Travels of an Independent Woman, is scheduled for Summer 2022.

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