Research

Everyone wants to travel, so travel writing should be an easy market, right? Finding your audience is the key to success in travel writing. Patricia Serrano, travel...

Some authors wonder if “new marketing” avenues are for them. They shy away from the complex world of Internet marketing, claiming they are technophobes and don’t really...

Authors need to wear multiple hats when marketing their books. In addition to writing, an author must serve as his own graphic designer, web developer, event planner...

You wrote a book. It was like climbing Mount Everest. It was one of the hardest things you’ve ever done. Now it’s time to send you book out into the world and see how...

Independent book stores believe in hand-selling books. The big chain stores don’t always have knowledgeable staff. The big box stores place the books on shelving with...