One savvy author skill is the ability to deliver your book’s elevator pitch. Every author needs to be able to showcase their book in about 30 to 60 seconds, which is the traditional length of an elevator ride. The elevator pitch is part hook and part...

This session with bestselling author and book marketing expert A.G. Billig is essential for authors seeking to establish a unique and powerful brand that resonates with readers and industry professionals. You'll learn how to create an authentic author...

Readers love a series. Agents love series. Both indie authors and publishers know that a well-connected series can gain loyal fans and increase sales. Series also create opportunities for those “extras” that can serve as lead magnets, give-aways, fan...

In today's challenging book market, you either are a power author brand or a commodity. Marketing your books without having an author brand is like building a house without a solid foundation. It's not enough anymore to write a great book. You need to...

What makes a book a “keeper”? Plot is key, writing is vital, but it’s the characters who really let a reader fall in love with your story. Multi-published author Allie Pleiter shares how to build characters that engage and enthrall your readers. Learn...

Publishing a book is a very scary next step for any writer and his or her story. Whether you plan to pursue a traditional publishing path or self-publishing path, several things must take place before submitting to an agent, publisher, or self-publishing...

So you finished your book? That's great! But now comes the hard part. How can you self-edit so that it's in good enough shape for critical readers, agents, and publishers? How do you know if you need a professional editor? Bestselling author Derek...