The non-fiction genre is the large umbrella under which all of those books that are not fiction fall into, such as memoir, history, biography, sports books, politics and cookbooks. Although they are not inventions of the author, they can seem as different...

E-books are electronic books that you put out through the internet. People can download an e-book from your site directly or from Amazon.com, BarnesandNoble.com, or a similar site. There are a lot of free e-books these days, or you can charge any price...

As a writer, there are several different ways you can get your work on television. The traditional model involves finding an agent who will represent you by going to networks and saying, “Hey, this is fantastic, and it fits with your programming.” If...

An elevator pitch conveys the essence of your book in a way that is credible, concise and compelling. The objective is to pique the interest of the listener in a way that will make them take action to learn more. This listener may be a literary agent...

Endorsements can be obtained from many sources, including other authors, editors, agents, magazines, professional reviewers, writing and reading bloggers --almost anyone. Many authors ask other authors for a blurb. The blurb, or positive review, can...

This webinar goes over a professional press release and why it is important to authors. Freelance publicist and communications pro Lindsey Gobel discusses how to create a press release and how to adhere to the strict writing guidelines required. Authors...

One thing that is very important for authors to understand about Hollywood is that Hollywood does not read books. Of course, there are many individual people in Hollywood who read, but as a rule, when it comes to deciding which projects to produce, Hollywood...

The explosive independent (“Indie”) film market is the primary entry point for books seeking adaptation to film. Indie producers are much more accessible to new authors today than are studio buyers, and can be approached through representatives like...

Stephanie Feger, owner and chief strategist of the emPower PR Group, believes that there are only two non-negotiables in the world of book marketing: have an author website and have a meaningful presence on LinkedIn. LinkedIn can be a valuable platform...