Author and journalist Jane Hodges talks about the challenges of transitioning from a journalist to a book author. One of the struggles for thinking of a topic for books is that you’re writing over a long period of time and a book is more permanent...

Author and journalist Jane Hodges talks about the challenges of transitioning from a journalist to a book author. One of the struggles for thinking of a topic for books is that you’re writing over a long period of time and a book is more permanent...

Any great book marketing campaign must incorporate both publicity and promotional efforts to create awareness, build a readership, and increase book sales. In this session, freelance publicist and communications professional Lindsey Gobel reviews what...

Many writers don't think about marketing or promoting their books until after they've published, which is too late. Unfortunately, books will not just sell themselves; they require strategic planning that should start well before the books are released...

In 2016, Libsyn.com, one of the major podcasting services, reported 3.3 billion requests for downloads. Imagine the difference this could make to your book sales if only 1% of these downloads came from people listening to your podcast! In this webinar...

Now that in-person events such as conventions, fairs, and festivals are back in full swing, it's time to shake off the rust and prepare for the rush of shows at the end of 2024, into 2025, and beyond. Join USA Today bestselling author Russell Nohelty...

Communications specialist James O’Connor discusses how he found time to write his books while running his PR company. Listen in as James discusses passion and time management and what he gives up to make space for writing in his life. Click here to play...

There are many ways to build an audience for your book. Book events, such as Book Signings and book fairs, are an effective marketing strategy to consider. Author and actress Kathryn Leigh Scott talks about how she used book events to bring her readers...

There are many ways to build an audience for your book. Book events, such as Book Signings and book fairs, are an effective marketing strategy to consider. Author and actress Kathryn Leigh Scott talks about how she used book events to bring her readers...

You've worked really hard on writing, revising, and choosing a publishing path for your book, so the last thing you want to do is release your book without a solid launch plan. Author and editor Troy Lambert encourages authors to put together a "launch...