It goes without saying that the last couple years have been…turbulent. The changes to our world have been far reaching and widespread. Not surprisingly, all this upheaval has altered not only our way of life, but also the way we consume media, such as...

You want to grab the attention of as many people as possible when you release your book. That's where the press kit comes in. Press kits, or media kits as they're sometimes called, are "a package of promotional material provided to members of the press...

Surprisingly, regardless of the product being sold, generally, for most sales the same set of skills come into play. Self-published authors may have a talent for writing, but may not know how sell their books. Fortunately, sales skills can be learned...

Good designers understand that the spine should attract a reader and entice him or her to want the book sitting on the shelf. A well designed book spine is one way to capture the reader’s attention. But which elements on the spine should get the most...

Intellectual property issues can be confusing, and there’s a lot of misinformation out there. As an author, here are some basic concepts you should know about. Copyright is the legal principle that is intended to prevent your book from being copied...

Whatever stage of your writing career you are at a website can be of some use. Of course if you are an established writer then it will make it easier for your fans to follow you, to chart the progress of your next book, get information about personal...

A lot of people have great ideas, and a lot of people tell their own kids really wonderful stories, but how to translate those ideas and stories into the right format for publication is always a tough question. Recently, I’ve seen a lot of artist-driven...

Writing competitions are not only a great way to earn money from your writing but also an excellent way of building credibility as a professional writer. Not all writing competitions are created equally so it’s important to investigate a contest thoroughly...

Every published author wants to create a buzz around his or her book. The humming sound of praise and interest attracts readers like moths to a flame. Part of every PR campaign for a published book should include reviews. Thoughtful, positive book reviews...

Once you have a shiny piece of work (novel, self-help book, article, etc.), you are ready to seek representation or a publisher. A query letter serves as an introduction letter to agents and publishers. This letter has three specific objectives. 1...