One Book, Five Audiences: How to Change the Pitch Without Changing the Story?

Join author and communications coach Steve Piacente for 60 minutes of practical tips, quick exercises and a little fun as we tackle one of the biggest challenges authors face: how to talk about your book so people actually want to hear more. In “One Book, Five Audiences,” we’ll take the same book and learn how to pitch it differently to readers, agents and publishers, booksellers and libraries, podcast and media hosts, and event organizers. You’ll see what each audience cares about, what makes...