Building Fiction Platforms - video

There are many ways to build an audience for your book. Book events, such as Book Signings and book fairs, are an effective marketing strategy to consider. Author and actress Kathryn Leigh Scott talks about how she used book events to bring her readers along with her as she transitioned from writing nonfiction books to writing fiction. She says that Book Signings are a terrific way to build an audience. At a book signing, readers become invested in you as an author when they meet you and hear you...