How Indie Authors Can Build an Effective Online Presence

Authors can use social media and websites to engage with readers and attract new ones. To create an effective online presence, book marketing expert and author Desiree Duffy first suggests looking at everything online that signifies who you are. This includes your author website, social media, and Goodreads profile. Then, think about which profiles you actually want to be maintaining. You should enjoy the platforms you are using, and also think about what your audience is using. For example, a young...