If you’re wavering between creating an author podcast or blog, start with the one you’re more comfortable with, explains award-winning author and former underground storage tank operator Laurel Anne Hill. If the thought of speaking on a microphone and recording your voice isn’t appealing, start with writing a blog; you could eventually do both. If you’re going to start a podcast, be aware of the time you’ll have to dedicate to the project. Voice editing and other considerations can make a podcast a very labor-intensive process, Hill has learned. She hosted a podcast for a few years where she would read things she had written or talk about her writing journey. Ultimately, authors should put their efforts where they can be most effective.