Writing Under A Pen Name - The Challenges of Marketing and Publicity - podcast

A pen name is an alternate name that a writer uses to author a book. But why use a pen name? What are the benefits and challenges? Charles Ardai, founder and editor of Hard Case Crime, discusses why he chose to use a pen name and how it impacted the marketing of the book. He also mentions other well-known authors who have used pen names.
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  • I am a first time author writing with a pen name for anonymity and  safety.  The pen name is Emily Just; she has her own email.  The book is about domestic abuse: LETTERS FROM EMILY- A Christian Woman's Journey from Abuse to Freedom with HOPE--JOY--BLESSING.  The WestBow marketing  with website, social media package and press release have yielded virtually no sales to date: 1 hardcover and one ebook.  I have done additional email networking and marketing which is still in progress.  Facebook and other social media require a mailing address and telephone numberr.  Even if Emily could have these accounts, she has no "friends" for networking.  What can I do?   LaVonne Kemple  #756661

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