Breaking Into Content Marketing - podcast

Sam Slaughter, vice president of content at Contently.Com, talks about what you can do as an author to break into the content marketing industry. First, use your content to market yourself. As a writer, your brand is you. Be an expert in a field and create content about yourself that shows you to be an expert. Second, once you've established yourself as an authoritative voice, you can execute content marketing campaigns for others. Breaking into content marketing as an author can be accomplished...