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Book Marketing Insights - podcast
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by Meg Walker
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Book Marketing Insights - podcast
Meg Walker, president and director at Tandem Literary, shares some book marketing insight from her years in the publishing world. She describes her experiences working with Eric Clapton and Suze Orman on their books during her time with Random House. She also encourages authors to always ask about their marketing ideas, and she emphasizes the importance of presenting a consistent message.
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Steve Phillips
I met Eric Clapton's girlfriend Alice she was an angel. She once told me that she believed in true romance that two people could meet, fall in love and love one another forever. But my friend that slept with lots of female partners just laughed. She was not bothered by him one bit though she just carried on talking with me instead. Last time I saw her was in the mid 1980s she was in wine shop talking with my mum both opening small sample bottles of wines or spirits sharing their opinions which ones were best, I went bit red and went outside the shop to wait their for mum, whom when she came out she told me off, said I was silly for walking out which on reflection I was.
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