Research

When evaluating emerging book audiences or trending categories and genres, Audience Insights Senior Manager Anna Hall and her team look at signals from multiple data...

In her role as Senior Manager of Audience Insights at Simon & Schuster, Anna Hall provides important data and analyses that allow her colleagues in various departments...

As a part of the Audience Insights team at Simon & Schuster, Senior Manager Anna Hall supports all departments throughout the company. The team is often involved in...

You’ve done the hard work of writing. Now it’s time to market your title to potential readers. For many authors, marketing is a mystery and creates some unique challenges...

10 Things to do NOW to Market Your Book If you're waiting until you've finished your book to begin your marketing plan and activities for your book launch, you...