Research

Do you recognize the name Robert Galbraith, the author of The Cuckoo's Calling ? If not, ask J. K. Rowling. That's because they are the same person and Inkubate’s “who...

What works when marketing nonfiction books can be very different from what works when marketing fiction books. Bestselling author, speaker, and book coach Allie Pleiter...

When you finally finish your book and earn the title of author you may not realize it, but you are actually opening your own business. Accounting, taxes, marketing,...

You’ve tackled many tasks in the past few months including researching your publishing options, planning your online strategy, and finishing the first draft of your...

Having a solid book marketing plan is essential for creating awareness for your work and reaching potential readers. It’s never too early to start building your plan...