Publicity Campaigns

Browse the videos, articles and podcasts:


  • Marketing Non-Fiction vs. Fiction - podcast

    It is often said that promoting fiction is much harder than promoting non-fiction. Listen in as Lynda O'Connor of O'Connor Communications, talks about why it's easier...
    Lynda O'Connor
    • Lynda O'Connor
  • Integrating Video into a Publicity Plan - podcast

    Jared and Julia Drake, of Julia Drake Public Relations, discuss how you can use video in your book publicity, including what not to do when using video. www.authorlearningcenter...
    Jared Drake and Julia Drake
    • Jared Drake and Julia Drake
  • Integrating Video into a Publicity Plan - video

    Jared and Julia Drake, of Julia Drake Public Relations, discuss how you can use video in your book publicity, including what not to do when using video. www.authorlearningcenter...
    Jared Drake and Julia Drake
    • Jared Drake and Julia Drake
  • When to Begin Promoting - podcast

    Authors are now expected to promote and market their own books… but when does the promotion work begin? Lynda O'Connor, author PR expert, says promotion begins before...
    Lynda O'Connor
    • Lynda O'Connor
  • What All Authors Should Know About Publicity - podcast

    Not sure where to start with publicizing your book?  Learn from bestselling author Mitch Albom as he shares what to consider and how to succeed with TV and Radio interview...
    Mitch Albom
    • Mitch Albom