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Book in a Year: How to Build a Successful Post-Launch Marketing Plan
You've launched your book with a bang, now what? Is it better to go off the radar until you have a new novel to brag about, or to keep engaging with your audience...
The Benefits of a Holistic Approach to Book Publicity
A holistic approach to book publicity means integrating both the marketing and public relations strategies. Book marketing expert and author Desiree Duffy cautions anyone...
Making the Most of Your Book Launch Campaign
This webinar is a follow-up to Working with a Literary Publicist and will go over how an author can make the most of his or her literary publicity campaign. Freelance...
5 Steps to Boost Your Writing Career With Traditional Media and PR
Whether you are a new author or an established author, having a solid book marketing strategy in place can greatly impact your level of success. There are several facets...
PR Basics: How to Leverage Book Reviews as Part of Your PR Campaign - article
You’ve finished your book. It’s out there for all to see, and you are finally getting a few reviews back. For the most part they're positive. There may be a few cranky...
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