General

Platform is a hot buzzword in book marketing—but it's one that deserves the attention of any author interested in marketing their book. Author Jeff Stanger explains...

Authors who self publish can actually move books with social media like Facebook and a blog. I am and so can you. So forget about buzzing, engaging and “being more human...

Non-fiction authors, coaches and business experts can use social media to drive sales of books and information products by following the 3 Habits of Successful Social...

Before I get to the five key things you need to know about social media, a brief history lesson might be in order. Whether you know it or not, social media marketing...

Using social media to market your book is an effective way to reach your target audience. But you have to know how to use it in the right way to be successful. In this...