Nowadays, readers are interested in both the author and book, says Marlan Warren, author and publicist with Roadmap Communications. This is why it is important to have a robust author website. Not only should you include information about your book and upcoming works, but there should also be a section dedicated to video clips and interviews you are featured in, a list of future speaking engagements and events, and photos. Visitors to your website want to know more about you as a person. Your book cannot stand on its own anymore, Warren says.
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