How Cover Art and ‘Book Feel’ Can Impact a Book’s Success

"People won't give you a chance if they don't like your cover," says bestselling author and Wannabe Press founder Russell Nohelty. His years of publishing experience have shown that the quality of the cover art and book itself really do matter to readers. The cover art doesn't have to be an exact match to the book's details and characters, but must fit the tone and genre. The book must also feel good in a reader's hands. If your book cover and quality can't compete with the very best that's out there, it likely won't sell. Nohelty shares how a simple cover and title update to one of his own books turned it into a big success. A book cover is an important marketing asset, and is ultimately a part of your author branding.

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