The Audiobook Market - podcast

Audiobooks and ebooks are outpacing the print book market, experiencing consistent double digit growth. This is great news for authors who are looking for another channel in which to engage readers, says Jason Ojalvo, vice president of content at Audible.Com. The growth of digital technology is reducing production costs and ability of multiple devices to play the format is making it easier for authors to invest and create audiobooks--and reach readers.