Making the Choice to Self-Publish - podcast

Timing was a critical factor that led CF Yetmen, author of "The Roses Underneath," to choose self-publishing; this route can help authors capitalize on opportunities quickly. To make sure her book coincided with the "Monuments Men" film release, she assembled a team to speed the publishing process, which included an editor, graphic designer, proofreader and publicist. Had she waited on a traditional publishing arrangement, she might have missed out on media and promotional buzz surrounding the related film.