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Multiculturalism & Universal Myths - article
Eddie Gamarra
Publishers want to sell books to as many people as possible. Ultimately, what they are looking for are gripping human stories, universal truths, compelling family dynamics, unique worlds that are going to capture the imagination. And no matter what its...
over 8 years ago
I have an Idea!
Identifying Your Audience
Comedy Writer James Breakwell Shares the Premise For His Second Book on Parenting
James Breakwell
Combining his years of comedy writing, parenting experience, and web comics, author James Breakwell created his critically acclaimed debut book, Only Dead on the Inside: A Parent's Guide to Surviving the Zombie Apocalypse. A father of four girls, he...
over 7 years ago
I have an Idea!
Choosing Your Topic
Rolonda Watts on Developing the Character “Chase” for Her Book Destiny Lingers - podcast
Rolonda Watts
Readers of author Rolonda Watts' award-winning debut novel, Destiny Lingers, have fallen for her main character's love interest, Chase McKenzie. Born to racist parents in a poor home plagued with domestic violence, Chase grew up determined to change...
over 7 years ago
Fiction
Character Development
Rolonda Watts on Developing the Character “Chase” for Her Book Destiny Lingers - video
Rolonda Watts
Readers of author Rolonda Watts' award-winning debut novel, Destiny Lingers, have fallen for her main character's love interest, Chase McKenzie. Born to racist parents in a poor home plagued with domestic violence, Chase grew up determined to change...
over 7 years ago
Fiction
Character Development
4 Reasons to be Riveted by 'Ever Cursed' from Corey Ann Haydu
Corey Ann Haydu
Damsel meets A Heart in a Body in the World in this incisive and lyrical feminist fairy tale about a princess determined to save her sisters from a curse, even if it means allying herself with the very witch who cast it. Author Corey Ann Haydu shares...
over 4 years ago
Fiction
Plot Planning
Be the Expert: Market Your Book with Expert Positioning - article
Author Learning Center
When organizing your marketing campaign and your message to your target customer, you've probably focused a lot on your book. Chances are you've tried to entice readers with the interesting topics you discuss or the twists and turns of the story you...
over 8 years ago
Marketing Plan
Research
Countdown to Launch: Planning Your Fun and Successful Book Launch and Release Party
Sheri Fink
#1 best-selling author Sheri Fink shares her step-by-step process of what to do in preparation for the launch of your book, including social media strategies, word-of-mouth marketing, creating publicity, getting reviews, and more. Learn how to utilize...
over 6 years ago
Events
Launch Parties
Examples of High Quality, Professionally Produced Book Trailers - video
Author Learning Center
A book trailer can be a powerful tool for you and your marketing plan. Adapted from the term movie trailer , a book trailer is a short promotional video distributed across multiple platforms designed to increase your online presence and reach a wider...
over 7 years ago
Media
Book Trailers
Publishing and Marketing Strategies for Indie Author Success
Sheri Fink
So you have a published book or you dream of having your story idea published… now what? Join #1 best-selling author Sheri Fink to learn advanced writing, publishing, and marketing strategies (idea prioritization, printing options, pricing, social...
over 6 years ago
Marketing Plan
Building a Fan Base
The Importance of Authenticity and Passion in Building an Author Brand - video
Sheri Fink
For bestselling children's author Sheri Fink, the keys to success are authenticity and passion. Fink has learned that by being open, honest, and personal with her audience she can fully engage with them. She recommends authors show their audiences...
over 7 years ago
Marketing Plan
Finding Your Platform
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