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Planning: Creating a Book Project Plan - article
Michael Esser
When first attempting to make it as an author, you might find yourself with a lot of questions about logistics. How will your book be published? How much money can you expect to make? Maybe you haven't identified your target audience or decided what...
over 9 years ago
I have an Idea!
Brainstorming
Coffee with Bill: Your Book in Ten Words or Less - podcast
Bill Donahue
Author and speaker Dr. William Donahue, Ph.D. discusses how to describe your book in 10 words or less and why that's so important. Dr. Donahue is a best selling author of Leading Life-changing Small Groups and several other books. Click here to play...
over 9 years ago
Marketing Plan
Elevator Pitch
Marketing with Blogs and Internet Radio - video
Linda Duggins
Linda Duggins, Director of Multicultural Publicity at the Hachette Book Group, discusses the value of blogging and internet radio for authors. She offers tips on how research is key to connecting with the blogging and radio communities when marketing...
over 9 years ago
Media
Radio
Structuring a Memoir - video
Carla Malden
All books, including memoirs, can be structured in any number of ways. Author Carla Malden shares how she chose to structure her memoir about her husband to bring the story to life. Could you utilize her technique to structure your book?
over 9 years ago
Nonfiction
Elements
Marketing with Blogs and Internet Radio - podcast
Linda Duggins
Linda Duggins, Director of Multicultural Publicity at the Hachette Book Group, discusses the value of blogging and internet radio for authors. She offers tips on how research is key to connecting with the blogging and radio communities when marketing...
over 9 years ago
Media
Radio
Structuring a Memoir - podcast
Carla Malden
All books, including memoirs, can be structured in any number of ways. Author Carla Malden shares how she chose to structure her memoir about her husband to bring the story to life. Could you utilize her technique to structure your book? Click here...
over 9 years ago
Nonfiction
Elements
3 Publicity Plan Must-Haves - podcast
Marika Flatt
These days, all authors have increasing responsibility for marketing and PR. Regardless of how much you do yourself or hire out, it's good to know the core elements of a publicity plan for both fiction and nonfiction books. You'll find them in this...
over 9 years ago
Public Relations
Publicity Campaigns
Marketing and PR for "The Roses Underneath" - video
CF Yetmen
CF Yetmen, author of "The Roses Underneath," discusses how she marketed her self-published book. She started pitching her plan in her query letters, and once she self-published her book, she had total control of the marketing message.
over 9 years ago
Public Relations
Publicity Campaigns
3 Publicity Plan Must-Haves - video
Marika Flatt
These days, all authors have increasing responsibility for marketing and PR. Regardless of how much you do yourself or hire out, it's good to know the core elements of a publicity plan for both fiction and nonfiction books. You'll find them in this...
over 9 years ago
Public Relations
Publicity Campaigns
4 Steps to Pitch a Podcast - podcast
Stephanie Barko
Discover four critical elements of a pitch that can get you booked as a guest on a radio show or podcast. Literary publicist Stephanie Barko breaks down how to sell your book and yourself as a good guest, from the initial email to your talking points...
over 9 years ago
Media
Radio
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