In order to sell your book and to participate in book signing events, a sell sheet needs to be part of your writer’s arsenal. A good sell sheet should contain the following elements: • Your book’s title in bold letters, preferably right out front....

This webinar is a follow-up to Working with a Literary Publicist and reviews how an author can make the most of his or her literary publicity campaign. Freelance publicist and communications professional Lindsey Gobel begins with the overall goals...

As Vice President of Marketing with W Publishing Group, a commercial nonfiction imprint of Thomas Nelson, Caren Wolfe sees how important content and consistency are when it comes to email marketing for authors. Per Wolfe, the key messages authors need...

School visits can be great fun; they are an opportunity for children's authors to connect with their audience in an interactive way. Children's author Peggy Thomas explains how to plan a school visit: she typically speaks to all k-6 elementary grades...

Most authors are extremely knowledgeable about the subjects they write about but are not formally trained or experienced in marketing and selling. In this webinar, marketing professional Craig Edlin explains marketing and selling basics for authors...

School visits can be great fun; they are an opportunity for children's authors to connect with their audience in an interactive way. Children's author Peggy Thomas explains how to plan a school visit: she typically speaks to all k-6 elementary grades...

Freeman Ng's Favorite Writing Location Bridge Across the Sky is a raw and honest historical novel in verse about a Chinese teen who immigrates to the United States with his family and endures mistreatment at the Angel Island Immigration Station while...

When Julia Whitehead first founded the Kurt Vonnegut Museum and Library she imagined a place where people could learn about Vonnegut's life story and how it influenced and inspired his writing career. What started as an opportunity to honor Kurt Vonnegut...

When Julia Whitehead first founded the Kurt Vonnegut Museum and Library she imagined a place where people could learn about Vonnegut's life story and how it influenced and inspired his writing career. What started as an opportunity to honor Kurt Vonnegut...

Where do you start with research? There’s so much information in the world, how do we even begin to start writing? Mike Johnson goes through his five categories of research: personal knowledge, documents, friends, internet, and luck. His favorite of...