Every author needs to perfect their book pitch, commonly known as the "elevator pitch" in the publishing world. It's called an elevator pitch because you need to be able to "hook" the agent, editor, or producer in the average time it takes to ride...

In this deeply moving book of quotes and essays, award-winning poet Maggie Smith writes about new beginnings as opportunities for transformation. This is a book for anyone who has gone through a difficult time and is wondering: What comes next? For more...

Because much of a writer's life is solitary, it is easy to unintentionally isolate. Author Bethany Hegedus created a retreat and rental cabin for writers that has become not just a safe haven and source of emotional support, it is an institution in...

Preparation is the key to planning a great book event. Publishing consultant and bookstore owner Carol Hoenig says that the author needs to take initiative and make it happen: manage invitations, contact venues that align with a topic in the book,...

Because much of a writer's life is solitary, it is easy to unintentionally isolate. Author Bethany Hegedus created a retreat and rental cabin for writers that has become not just a safe haven and source of emotional support, it is an institution in...

You have a great book idea, you know how you want to get it published…now what? How will you inform the masses of your book? Join Nicole Baker as she gives you some pointers on spreading the word about your book!

Raising funds to publish or market a book can be challenging. A new fundraising option available to authors is crowdfunding. Rose Spinelli, journalist and founder of TheCrowdFundamentals, shares the importance of crowdfunding for authors. She discusses...

To many people, Joel Fotinos, vice president and publisher at Tarcher-Penguin, leads a busy life, filled with his day job, books, classes, travel and speaking engagements. But to Fotinos, it's a matter of perspective. He sees it as one activity: helping...

The process of writing your book is very different from the process of marketing your book. Author Michael R. Crider offers his insights on lessons learned in book marketing tactics, including choosing the best book title for book marketing purposes...

In 2013, 4 million books were published, which translates into one book for every person living in Los Angeles. So with that big of a market, how can authors make their book stand out? Editor Christine Van Zandt says the book has to be great to begin...