One of the key book publicity trends that Anne Robertson, managing director of public relations at Lavidge, is seeing is new authors taking more control of their brand and marketing message. She believes this trend will continue to accelerate with...

The romance genre is one of the most popular in the fiction category because readers enjoy witnessing the uplifting stories that pull at their heartstrings: love at first sight, developing relationships, forbidden romances, and love-hate dramas. But...

Setting up a book signing at a local bookstore can sometimes be as easy as just contacting the bookstore directly. Independent bookstores are often more approachable for new authors and might be a good place to start. Anne Robertson, managing director...

Setting up a book signing at a local bookstore can sometimes be as easy as just contacting the bookstore directly. Independent bookstores are often more approachable for new authors and might be a good place to start. Anne Robertson, managing director...

There are many aspiring writers in the world that dream of publishing a book, but few ever actually reach this goal. That's because sitting down and writing a book is hard work. Writing projects are largely self-motivated and that motivation can be difficult...

When founder Patricia L. Brooks established the Scottsdale Society of Women Writers her vision was to build a community and offer support in a non-threatening format. She was participating in other groups in her region but felt something like this...

Creating a designated writing space is important for your productivity and creativity while working on a book project. From the perfect lighting to the ideal chair to the right sounds, your writing atmosphere should help you stay motivated and write...

A nonfiction book proposal is the ultimate selling tool, explains writer, producer, and TV host Herbie J Pilato. The proposal shows agents, editors, and publishers that you have a well-formed idea and are dedicated to the topic. Pilato lists the key...

Many new authors ask themselves: should I brand myself or my book? Kyle Lacy, author and social media expert, shares his advice on whether you should brand yourself or your book and what to consider in making that decision. He says that whether you should...