Both a new author and a writer who has chosen to self-publish his book, share a common need. They both need someone to help them generate publicity for their new publication. This is where a publicist comes in. The basic function of the publicist is...

Twitter, Facebook, and other tools in the social media toolbox may seem overwhelming, especially if your goal is classic prose rather than 280-character tweets. If used strategically and efficiently, however, social media can raise your visibility...

In this webinar session, #1 best-selling children’s author Sheri Fink discusses how you can go from simply having an idea, to believing in that idea and taking the next step of starting your children’s book. She offers tips on how to focus your narrative...

Twitter, Facebook, and other tools in the social media toolbox may seem overwhelming, especially if your goal is classic prose rather than 280-character tweets. If used strategically and efficiently, however, social media can raise your visibility...

Twitter, Facebook, and other tools in the social media toolbox may seem overwhelming, especially if your goal is classic prose rather than 280-character tweets. If used strategically and efficiently, however, social media can raise your visibility...

Twitter, Facebook, and other tools in the social media toolbox may seem overwhelming, especially if your goal is classic prose rather than 280-character tweets. If used strategically and efficiently, however, social media can raise your visibility...

An essential tool for any new author is an author media kit. A media kit gives authors the edge they need to help drum up press by exhibiting professionalism and providing the metadata that every journalist, reviewer or bookstore needs to publicize information...

In this recorded webinar session, Author Connections President and book marketing advisor Beth Kallman Werner recaps some basics of Facebook advertising from her " Book Advertising 101 " webinar, and then goes into more detail including steps for the...

In this webinar session, Author Connections President and book marketing advisor Beth Kallman Werner covers the basics of print and online advertising for new title discovery. From budget planning and execution tips, to where to advertise, audience targeting...