There are many evolving facets to keep up with in the publishing industry. This includes changes on Amazon and social media, and developments in book formats and reader preferences. It’s like you’re constantly chasing a moving target, says book marketing...

It can be challenging for writers to keep up with all of the changes taking place in the writing and publishing industries. Professor and author Donna Arthur Downs discusses these trends and changes with her students in her courses through the Communication...

Querying is the crucial first step when seeking an agent or publisher, but amazingly is also something that very few authors do well. How do you make yours stand out from the hundreds they receive every day? Through years of trial and error and helping...

For authors new to publishing there's a lot to learn. In today's digital world, metadata is one topic that you need to understand as an author. Although the term 'metadata' may sound like a minor technical detail, savvy authors know the importance of...

When author and educator Tara Botel Doherty was first published, she didn’t entirely understand all that it takes to market your book and create a buzz around it. She believed she would be able to sell it without much extra effort. However, Doherty discovered...

Artist, illustrator, and author, Melanie Greenberg shares how she got started in publishing and offers some tips for others interested in doing the same, including the name of an organization you should absolutely join, a formula for sizing children...

Author Carol Hoenig provides insights about promoting your book before you finish it, including selecting an audience, developing a pitch, gathering information, testing the market, and developing a strategy.

Moose’s Law was inspired by author Jonathan Brown’s real-life experience as a bouncer. As a 35-year-old bouncer in Vancouver, he realized there were many fun stories to be used as inspiration for a fictional character and story. By 2018, Brown was waiting...

Author Angela Marie Hutchinson didn't intend to write her book, "Create Your Yes: When You Keep Hearing No: A 12-Step Strategy for Success". It stemmed from a TEDx talk that she presented on the topic of breaking barriers. The theme of her presentation...