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Self-publishing a book is an exciting journey, but it’s also full of surprises that many authors don’t discover until they’re already too deep into the process. In this session, ALC President Keith Ogorek will review 9 key lessons he’s learned as a self-published author, that every writer should understand before writing and publishing a book. He’ll discuss:

• How manuscript word count and reading level can impact your book’s success
• Setting realistic expectations about the time and effort it will take
• The 4 publishing paths available to authors and how to choose the best path for you and your book
• The keys to effective book marketing and when it should start • How becoming an author opens doors to all kinds of opportunities
• Most importantly, why it is worth becoming an author
• And more!

Whether you’re drafting your first chapter or preparing to hit “publish,” this webinar will equip you with the insights, clarity, and confidence to move forward with valuable knowledge and renewed purpose.

About the Presenter:
As an industry thought leader, Keith has helped drive a number of significant innovations in the self-publishing industry and is featured in the book, 'Innovation--How Innovators Think, Act and Change Our World'. He has helped launch and operate supported self-publishing imprints for traditional publishers and Fuzeframe, which identifies and options self-published books for development in Hollywood. Keith has authored several books and has written a number of helpful white papers including ‘The POEM Method of Book Marketing’, the '4 Paths to Publishing' and 'Three Phases of an Effective Book Marketing Campaign'. You will also find him speaking at leading industry events such as Singapore Writer’s Festival, California Creative Writers Conference, LatinX Storytellers Conference, Archway New York Writer’s Workshop, and Hay House Book Writers Boot Camp just to name a few. In addition, he is a regular webinar presenter for The Author Learning Center.

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