Cake Bake Shop founder Gwendolyn Rogers is a fan of everything Disney, including their cookbooks, and attends the D23 Expo in Anaheim, CA with her family every other year. At the latest expo event, Rogers had the unique opportunity to listen to Disney food writer and cookbook author Pam Brandon speak. An aspiring cookbook author herself, Rogers was determined to meet Ms. Brandon, introduce herself, and share her passion for cooking. This chance meeting provided a new connection in the industry, which then led to Story Farm, the publisher that Rogers has contracted with to publish her upcoming cookbook. Specializing in high-end books for the travel and culinary industries, Story Farm aims to partner with clients that have an established platform and loyal following. Cake Bake Shop is an award-winning, globally recognized restaurant and bakery, making it an ideal partnership.